ADMA Digital Creativity Ashley Ringrose Soap Creative & Bannerblog

#1 Reason why digital is better than advertising

We don’t have to do advertising (client mindset) From Iain Tate’s (Poke UK) talk

THINK DIFFERENT FOR DIGITAL

Originality is Key

$0 Budget

Niche

Super Niche

What about a site where people post in postcards revealing secrets?

What about a site where people post photos of stupid cats?

What about a site about those annoying ads on websites?

DATA IS SEXY

Zeitgeist Meme Fads & Trends Buzzword Update

Chuck Norris Facts When the Boogeyman goes to sleep every night, he checks his closet for Chuck Norris. There is no theory of evolution. Just a list of creatures Chuck Norris has allowed to live. Chuck Norris is the reason why Waldo is hiding. There is no chin behind Chuck Norris’ beard. There is only another fist. Chuck Norris’ hand is the only hand that can beat a Royal Flush. Chuck Norris can lead a horse to water AND make it drink. Chuck Norris CAN believe it's not butter.

Meme?

Scamp free zone

SOME REAL EXAMPLES PLEASE

FILM ANNOUNCED TRAILER + WIDGET LAUNCHED BLOG LIVE

BITE SIZE PIECES OF CONTENT

Thank you Ashley Ringrose www.soap.com.au www.bannerblog.com.au