Youngblood Starting A Small Business

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Notes on how to start a small business for the Business Plan project.

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Youngblood Starting A Small Business

  1. 1. Starting a Small Business Unit 2 – Applied Communications
  2. 2. Objectives • Students will identify and research a small business they are interested in starting. • Students will market and plan a small business • Students will practice writing business documents • Students will analyze the success of a small business
  3. 3. Overview • Business Choice & Name • Competition Analysis • SWOT Analysis • Marketing Plan • Business Plan
  4. 4. Business Choice • Groups of 4 – your choice • Agree upon a business to start – Example: – Mexican restaurant – Tour guide company – Aquatic animal pet store – Homework help center • Write down your names & business to turn in for approval
  5. 5. Competition Analysis • Decide where you think your business should be located. (Must be in Kissimmee) • Go there and check out your competition (other stores that do similar things) • Fill out the Competition Analysis Form • Create and complete a survey of OHS students regarding the need for your business.
  6. 6. Survey 450 400 Yes 350 No 300 I Don't Know 250 200 150 100 50 0 Flying Shark Feed Store Interest
  7. 7. SWOT Analysis • Analysis of Strengths Weaknesses Opportunities and Threats
  8. 8. Marketing Plan • Target groups • Advertising techniques & strategies • Making a marketing plan
  9. 9. Business Plan • Figuring out the finances • Finding funding • Making a plan
  10. 10. Presenting Your Plan • Tri-board – Middle: Business plan – Right side: SWOT analysis, survey chart – Left side: Marketing Plan • Media – Video commercial (30-45 seconds) OR – Print commercial (vertical poster board)

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