AAPI Broadband Presentation to FCC

Asian Americans and Pacific Islanders and Broadband FCC Diversity Council Laura L. Efurd, ZeroDivide June 15, 2010

16.6 Million Asian Americans: 5.4% of US Pop 2

AAPI Demographics • AAPIs represent over 30 countries and ethnic groups that speak over 100 different languages. • Nearly two-thirds of AAPIs are foreign born. • AAPIs are one of the fastest growing racial groups in the US, constituting about one-third of the one million legal immigrants who enter the U.S. • By 2050 the AAPI population is expected to increase to 40.6 million (9.2% of the US Population). • Asian Americans living below poverty: 12.6% • Poverty rates of Hmong: 37.8%, 29.3%, Laotian: 18.5%, Vietnamese: 16.6% 3

Cities with Highest Percentage of Asian Americans 4

The AAPI Data Dilemma Lack of Data Diverse Small Misleading Data 5

Lack of Data: AAPIs Rarely Included in Tech Related Research Recent Pew Internet Studies that make no mention of Asian Americans or Pacific Islanders • March 2010 Pew Presentation Teens and the Internet the Future of Digital Diversity • Jan 5, 2010 Internet, Broadband and Cell Phone Statistics • 2009 Pew Study On Wireless Internet • March 2009, Pew Study The Mobile Difference 6

Lack of Data: FCC Study Broadband Adoption and Use in America OBI Working Paper No. 1 February 2010 The FCC survey sampled all Americans, but for several racial or ethnic categories, there were not enough respondents to draw statistically reliable inferences. For Asian-Americans, American Indians, and Alaskan natives, the sample yielded fewer than 100 respondents in each group. The first two groups in particular have a sizable population that may not speak English or that have low telephone penetration rates. Because of that and the small sample of respondents, it is inadvisable to report results. 7

Misleading Data Digital Nation: NTIA Research Preview 8

Misleading Data Californians with Broadband at Home Public Policy Institute of California, June 2009 9

“To improve the state of the digital divide, we need to understand its social, cultural, economic and demographic underpinnings.” -- In Search of Digital Equity: Assessing the Geography of the Digital Divide in California Edmund G. “Pat” Brown Institute of Public Affairs California State University, Los Angeles 10

Barriers to Broadband Adoption • Access • Affordability • Relevancy • Content/Applications • Language • Training and technical support • Privacy and security concerns 11

What works! •Targeted Approach •Relevant Content and Applications •Trusted Community Institutions •Part of an Ecosystem •Sustainability 12

Survey of AAPI Serving CBOs (2004) • 57% have no computer access for clients • 7% have one or two dedicated computers of clients • 31% lack high-speed internet access • 1% utilize distance learning • Primary mode of communication still face-to-face 13

Community Technology Adoption Continuum Little Tokyo Service Center Basic Content Infrastructure Sustainable Technology Production 2002 2005 2000 Digital 2008 Little Tokyo Bilingual Media Internet Community Computer Production Service Wireless Center for 2004 Provider Network Seniors DSI 14

Little Tokyo Unplugged •Wireless broadband in Little Tokyo and surrounding area of Los Angeles •Free outdoor wireless •158 homes with broadband •176 Daily Users 17

Filipino Advocates for Justice 18

Activating AAPI Broadband Users • Increased outreach from several hundred to 300,000+ • Increased policy impact from local to national • Incorporated social media strategies • Tapped youth for fresh content (YouTube & Blogs) • Increased active online users • Targeting outreach most effective • Evaluating impact easier through analytic tools 19

Recommendations • Conduct studies which disaggregate AAPI populations to attain accurate state of Broadband Adoption. • Conduct studies which include sample in AAPI languages. • Support adoption programs targeted to specific AAPI populations: – Immigrant – Limited English Proficient – Specific subpopulations • Invest in technology capacity of organizations serving the AAPI populations. 20

Laura@ZeroDivide.org www.ZeroDivide.org

AAPI Broadband Presentation to FCC

by Margaret Stangl on Jun 17, 2010

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AAPI Broadband Presentation to FCC — Presentation Transcript