Report Overview:-Pest control and repellents   us - june 2013 by MarketResearchReports.biz
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Report Overview:-Pest control and repellents us - june 2013 by MarketResearchReports.biz

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Market players will be able to rely on consumers’ continued usage of
pest control products and services to deal with pest problems in their home. However, the market does have some challenges.

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    Report Overview:-Pest control and repellents   us - june 2013 by MarketResearchReports.biz Report Overview:-Pest control and repellents us - june 2013 by MarketResearchReports.biz Document Transcript

    • Pest Control and Repellents - US - June 2013Market players will be able to rely on consumers’ continued usage of pest control products andservices to deal with pest problems in their home. However, the market does have some challenges.Consumers are mostly reactive when it comes to pest control activities, they have concern aroundproducts’ chemical content, and bedbug infestations continue to spread across the U.S. These are theissues to address.table Of Contentscope And Themeswhat You Need To Knowdefinitiondata Sourcessales Dataconsumer Survey Dataadvertising Creativeabbreviations And Termsabbreviationstermsexecutive Summarythe Marketfigure 1: Total U.s. Retail Sales And Fan Chart Forecast Of Pest Control Market, At Current Prices, 2007-17market Factorsbedbugs Continue To Spread Across The U.s.shaky Consumer Confidence Drives Reactive Pest Control Behaviorweather Patterns And Seasonal Changes Drive Pest Activityconsumers Have Concerns Around Chemical Content And Harmful Ingredientssegment Performancefigure 2: Total U.s. Retail Sales Of Pest Control Products And Services, By Segment, At Current Prices, 2010And 2012market Playersfigure 3: Mulo Sales Of Pest Control Products, By Leading Companies, 2012the Consumerinsecticide Usage Steady Across Households But Repellent Usage Varies By Incomefigure 4: Usage Of Insecticides And Insect Repellents, By Household Income, October 2011-november 2012use Of Household Sprays And Repellents Most Common Pest Control Activitiesfigure 5: Household Pest Control Activities, March 2013consumers Concerned About Chemicals And Ingredients In Repellent Productsfigure 6: Concerns Around Using Personal Insect Repellents, March 2013consumers Interested In Repellents With More Natural IngredientsPest Control and Repellents - US - June 2013
    • bedbugs Carry A Strong Stigmalaundry-related Bedbug Offerings And Detection Tools Command Most Interestfigure 7: Interest In Bedbug Detection And Prevention Offerings, March 2013what We Thinkissues And Insightsconsumers Mostly Reactive, Not Proactive, When It Comes To Pest Controlthe Issuesthe Implicationsconcern Around Products’ Chemical And Ingredient Contentthe Issuesthe Implicationsbedbugs Cause Concern For Both Consumers And Businessesthe Issuesthe Implicationstrend Applicationstrend: Extend My Brandtrend: Prove Itmintel Futures: Humanmarket Size And Forecastkey Pointsmodest Growth Expectedsales And Forecast For Pest Control Marketfigure 8: Total U.s. Retail Sales And Forecast For Sales In The Pest Control Market, At Current Prices,2007-17figure 9: Total U.s. Retail Sales And Forecast Of Pest Control Market, At Inflation-adjusted Prices, 2007-17fan Chart Forecastfigure 10: Total U.s. Retail Sales And Fan Chart Forecast Of Pest Control Market, At Current Prices, 2007-17market Driverskey Pointsweather And Seasonal Temperatures Drive Pest Activitybedbug Outbreaks Continueshaky Consumer Confidence Drives Reactive Behaviorfigure 11: University Of Michigan’s Index Of Consumer Sentiment (ics), 2008-13consumer Concern Around Chemical Content And Harmful Ingredientssegment Performancekey Pointsmarket Mostly Made Up Of ServicesPest Control and Repellents - US - June 2013
    • sales Of Pest Services And Products, By Segmentfigure 12: Total U.s. Retail Sales Of Pest Control Services And Retail Products, By Segment, At CurrentPrices, 2010 And 2012segment Performance – Pest Control Serviceskey Pointsservices See Consistent Growthsales And Forecast Of Pest Control Servicesfigure 13: Total U.s. Retail Sales And Forecast Of Pest Control Services, At Current Prices, 2007-17segment Performance – Pest Control Productskey Pointspest Control Products Experience Strong Growth During 2011-12sales And Forecast Of Pest Control Productsfigure 14: Total U.s. Retail Sales And Forecast Of Pest Control Products, At Current Prices, 2007-17most Subsegments See Gains, While Multipurpose Products Strugglefigure 15: Total U.s. Retail Sales Of Pest Control Products, By Subsegment, At Current Prices, 2010 And2012figure 16: Total U.s. Retail Sales Of Pest Control Products, By Subsegment, At Current Prices, 2007-12retail Channelskey Points“other Retail Channels” Captures Most Pest Control Salessales Of Pest Control Products And Services, By Channelfigure 17: Total U.s. Retail Sales Of Pest Control Products And Services, By Channel, At Current Prices,2010-12figure 18: Total U.s. Retail Sales Of Pest Control Products And Services, By Channel, At Current Prices,2007-12leading Companieskey Pointssc Johnson Leads The Marketmulo Manufacturer Sales Of Pest Control Productsfigure 19: Mulo Sales Of Pest Control Products, By Leading Companies, 2012 And 2013brand Share – Outdoor Pest Control Productskey Pointssc Johnson Leads In Outdoor Productsgarden-specific Pest Control Products Perform Wellmulo Sales Of Outdoor Pest Control Productsfigure 20: Mulo Sales Of Outdoor Pest Control Products, By Leading Companies, 2012 And 2013Pest Control and Repellents - US - June 2013
    • brand Share – Pest Control Deviceskey Pointsmost Companies See Declines But Reckitt Benckiser Is Growingmulo Sales Of Pest Control Devicesfigure 21: Mulo Sales Of Pest Control Devices, By Leading Companies, 2012 And 2013brand Share – Indoor Pest Control Productskey Pointsgrowth Across The Boardmulo Sales Of Indoor Pest Control Productsfigure 22: Mulo Sales Of Indoor Pest Control Products, By Leading Companies, 2012 And 2013brand Share – Multipurpose Pest Control Productskey Pointsdeclines Across The Segmentmulo Sales Of Multipurpose Pest Control Productsfigure 23: Mulo Sales Of Multipurpose Pest Control Products, By Leading Companies, 2012 And 2013innovations And Innovatorsconvenience And Ethical/environmental Claims Most Common Among New Product Launchesfigure 24: Pest Control New Product Launches, By Claims Category, 2007-13figure 25: Pest Control Product Launches, By Claims, 2007-13.room- And Item-specific Products May Present Growing Trendcitronella Candles Double As Protection And Home Decormarketing Strategiesoverview Of Key Marketing Strategiesstrategy: Focus On Bedbugsfigure 26: Fabriclear, “hey Media Moguls,” Tv Ad, 2013figure 27: Bed Defense, “repel Bedbugs,” Tv Ad, 2013strategy: Fast-acting Performance, Merciless On Bugsfigure 28: Raid, “lost Signal,” Tv Ad, 2013figure 29: Ortho, “that’s Nasty,” Tv Ad, 2013strategy: Encouraging Outdoor Activityfigure 30: Cutter Social Media Advertisement, 2013figure 31: Off! Social Media Advertisement, 2013strategy: Touting Natural Ingredientsfigure 32: Terminix “all Clear” Tv Ad, 2013strategy: Positioning Service Professionals As Scientistsfigure 33: Orkin Banner Advertisements, 2013figure 34: Terminix Website, 2013Pest Control and Repellents - US - June 2013
    • usage Of Pest Control Productskey Pointsinsecticide Usage Consistent Year To Yearfigure 35: Types Of Insecticides Used, January 2007-november 2012insecticide Usage Steady Across Households; Repellent Use Varies By Incomefigure 36: Usage Of Insecticides And Insect Repellents, By Household Income, October 2011-november 2012figure 37: Types Of Insecticides Used, By Household Income, October 2011-november 2012presence Of Children Impacts Pest Control Product Usefigure 38: Usage Of Insecticides And Insect Repellents, By Presence Of Children In Household, October2011-november 2012figure 39: Types Of Insecticides Used, By Presence Of Children In Household, October 2011-november 2012region Plays A Role In Product Usefigure 40: Usage Of Insecticides, By Region, October 2011-november 2012figure 41: Types Of Insecticides Used, By Region, October 2011-november 2012brand Usagekey Pointsraid And Off! Command Highest Incidence Of Usefigure 42: Brands Of Insecticides Used In The Household, By Household Income, October 2011-november2012figure 43: Brands Of Insect Repellent Used In The Household, By Household Income, October2011-november 2012insecticide And Repellent Use Varies By Regionfigure 44: Brands Of Insecticides Used In The Household, By Region, October 2011-november 2012figure 45: Brands Of Insect Repellent Used In The Household, By Region, October 2011-november 2012pest Control Activitieskey Pointsusage Of Aerosols/sprays And Insect Repellents Most Commonfigure 46: Household Pest Control Activities, March 2013own A Home? More Pests To Deal Withfigure 47: Household Pest Control Activities, By Primary Residence, March 2013older Consumers (and Likely Homeowners) More Likely To Perform Pest Control Activitiesfigure 48: Household Pest Control Activities, By Age, March 2013more Affluent Consumers Likely To Utilize Pest Control Service Providerfigure 49: Household Pest Control Activities, By Household Income, March 2013information Sourceskey Pointspast Experience And Recommendations Most Impactful For Service Hirefigure 50: Information Sources For Hiring Pest Control Service Provider, By Gender And Age, March 2013experience Comes With Age For Product Usefigure 51: Information Sources For Deciding Which Pest Control Products To Use, By Gender And Age,March 2013Pest Control and Repellents - US - June 2013
    • personal Insect Repellent Concernskey Pointschemical/ingredient Content In Repellents Causes Concernfigure 52: Concerns Around Using Personal Insect Repellents, By Gender And Age, March 2013parents With Young Children Have Concerns About Repellentsfigure 53: Concerns Around Using Personal Insect Repellents, By Parents With Children And Age, March2013interest In New Insect Repellentskey Pointsgreater Integration Of Natural Ingredients Commands Interestfigure 54: Interest In New Types/formats Of Insect Repellents, By Gender And Age, March 2013affluent Consumers Interested In Sunscreen With Repellentsfigure 55: Interest In New Types/formats Of Insect Repellents, By Household Income, March 2013parents Could Prove Early Adopters Of New Productsfigure 56: Interest In New Types/formats Of Insect Repellents, By Parents With Children And Age, March2013attitudes Toward Bedbugskey Pointsbedbugs Have A Strong Stigmafigure 57: Attitudes Toward Bedbugs, By Gender And Age, March 2013higher-income Consumers Are More Concerned By Bedbugsfigure 58: Attitudes Toward Bedbugs, By Household Income, March 2013interest In Bedbug Offeringskey Pointslaundry-related Bedbug Offerings Prove Most Interestingfigure 59: Interest In Bedbug Offerings, March 2013women Aged 18-54 Most Interested In Preventive Bedbug Offeringsfigure 60: Any Interest In Bedbug Offerings, By Gender And Age, March 2013less Affluent Consumers Interested In Preventive Productsfigure 61: Any Interest In Bedbug Offerings, By Household Income, March 2013parents With Young Children Have Strong Interest In New Bedbug Offeringsfigure 62: Any Interest In Bedbug Offerings, By Parents With Children And Age, March 2013race And Hispanic Originkey Pointsrepellent Concerns Vary Somewhat By Race/ethnic Originfigure 63: Concerns Around Using Personal Insect Repellents, By Race/hispanic Origin, March 2013natural Repellent Offerings Most CompellingPest Control and Repellents - US - June 2013
    • figure 64: Interest In New Types/formats Of Insect Repellents, By Race/hispanic Origin, March 2013attitudes Concerning Bedbugs Vary Across Segmentsfigure 65: Attitudes Toward Bedbugs, By Race/hispanic Origin, March 2013hispanic And Black Consumers Demonstrate Most Interest In Preventive Bedbug Offeringsfigure 66: Any Interest In Bedbug Offerings, By Race/hispanic Origin, March 2013information Resources Inc./builders – Key Household Purchase Measuresoverview Of Pest Controloutdoor Insect/rodent Control Chemicalsconsumer Insights On Key Purchase Measures – Outdoor Insect/rodent Control Chemicalsbrand Mapfigure 67: Brand Map, Selected Brands Of Outdoor Insect/rodent Control Chemicals Buying Rate, 52 WeeksEnding June 24, 2012brand Leader Characteristicskey Purchase Measuresfigure 68: Key Purchase Measures For The Top Brands Of Outdoor Insect/rodent Control Chemicals, ByHousehold Penetration, 52 Weeks Ending June 24, 2012insect/rodent Control Devicesconsumer Insights On Key Purchase Measures – Insect/rodent Control Device Segmentbrand Mapfigure 69: Brand Map, Selected Brands Of Insect/rodent Control Device, By Household Penetration, 52Weeks Ending June 24, 2012brand Leader Characteristicskey Purchase Measuresfigure 70: Key Purchase Measures For The Top Brands Of Insect/rodent Control Device, By HouseholdPenetration, 52 Weeks Ending June 24, 2012indoor Insect/rodent Control Chemicalsconsumer Insights On Key Purchase Measures – Indoor Insect/rodent Control Chemicalsbrand Mapfigure 71: Brand Map, Selected Brands Of Indoor Insect/rodent Control Chemicals Buying Rate, ByHousehold Penetration, 52 Weeks Ending June 24, 2012brand Leader Characteristicskey Purchase Measuresfigure 72: Key Purchase Measures For The Top Brands Of Indoor Insect/rodent Control Chemicals, ByHousehold Penetration, 52 Weeks Ending June 24, 2012appendix – Other Useful Consumer Tablesbrand Usagefigure 73: Brands Of Insecticides Used In The Household, January 2007-november 2012figure 74: Brands Of Insecticides Used In The Household, By Presence Of Children In Household, October2011-november 2012figure 75: Brands Of Insect Repellent Used In The Household, By Presence Of Children In Household,October 2011-november 2012figure 76: Brands Of Insect Repellent Used In The Household, By Race/hispanic Origin, October2011-november 2012Pest Control and Repellents - US - June 2013
    • pest Control Activitiesfigure 77: Household Pest Control Activities, By Region, March 2013information Sourcesfigure 78: Information Sources For Deciding Which Pest Control Products To Use, By Household Income,March 2013figure 79: Information Sources For Hiring Pest Control Service Provider, By Household Income, March 2013personal Insect Repellents Concernfigure 80: Concerns Around Using Personal Insect Repellents, By Household Income, March 2013attitudes Toward Bedbugsfigure 81: Attitudes Toward Bedbugs, By Region, March 2013figure 82: Attitudes Toward Bedbugs, By Parents With Children And Age, March 2013interest In Bedbug Offeringsfigure 83: Attitudes Toward Bedbugs, By Any Interest In Bedbug Offerings, March 2013appendix – Trade AssociationsMarket Research Report(http://www.marketresearchreports.biz/) Marketresearchreports.biz is the mostcomprehensive collection of market research reports. Marketresearchreports.biz services are especiallydesigned to save time and money of our clients. We are a one stop solution for all your research needs, ourmain offerings are syndicated research reports, custom research, subscription access and consulting services.We serve all sizes and types of companies spanning across various industries.Contact:M/s Sheela,90 State Street,Suite 700,Albany NY - 12207United StatesTel: +1-518-618-1030USA - Canada Toll Free 866-997-4948Email: sales@researchmoz.comWebsite: www.marketresearchreports.bizPest Control and Repellents - US - June 2013