Student Name:
Student Number:
Section:
Site Topic:
Process
1.Define your purpose
Overall purpose of the site:
What will your site enable visitors to see, understand, or experience?
What need will your site meet that isn’t currently being met by other sites?
What are the three most important goals for this site?
1.
2.
3.
Intended Audience(s):
2.Analyze your audience

Who is the primary audience?
Rank your audience in terms of importance
What do they do at your site?
What do you want them to think after they leave your site?
Is your audience web savvy?
3.Study competition
Three sites similar to mine are:
1
2
3
Descriptions of competition:
Site 1:
Look and feel
Navigation
Discreet items
Organization (logical, predictable, scattered, chaos, confusing)
Goo things
Not so good things
Features you would like to adopt

4.List probable content
List possible content (Blue Sky)
Cull & List again – unrealistic content (budget, time, skill)
Rank content
5.Content inventory
What you have
What you need to create (make template for now)
Type of site structure
Linear
Hypertext

Hierarchical
Hypertext –hierarchical blend