Your SlideShare is downloading. ×
Social Media
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×

Introducing the official SlideShare app

Stunning, full-screen experience for iPhone and Android

Text the download link to your phone

Standard text messaging rates apply

Social Media

1,604
views

Published on

Presentatie over social media met Groundswell als fundament.

Presentatie over social media met Groundswell als fundament.

Published in: Technology

0 Comments
4 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
1,604
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
4
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Groundswell Presentatie Over social media & corporates mroumen.com
  • 2. Matthijs Roumen Social Media Expert / stage bij Rhinofly mroumen.com
  • 3. mroumen.com
  • 4. Right now your customers are writing about your products on blogs and recutting your commercials on Youtube. They’re defining you on Wikipedia and ganging up on you on s o c i a l n e t w o r k i n g s i t e s l i ke Facebook. mroumen.com
  • 5. Right now your customers are writing about your products on blogs and recutting your commercials on Youtube. They’re defining you on Wikipedia and ganging up on you on s o c i a l n e t w o r k i n g s i t e s l i ke Facebook Hyves. mroumen.com
  • 6. Technologie verandert communicatie. mroumen.com
  • 7. 1995 2008 Computer mroumen.com
  • 8. 1995 2008 Computer mroumen.com
  • 9. 1995 2008 Mobiel mroumen.com
  • 10. 1995 2008 Mobiel mroumen.com
  • 11. 1995 2008 Post mroumen.com
  • 12. 1995 2008 Post mroumen.com
  • 13. 1995 2008 Conversatie mroumen.com
  • 14. 1995 2008 Conversatie mroumen.com
  • 15. 1995 2008 Gedachten mroumen.com
  • 16. 1995 2008 Gedachten mroumen.com
  • 17. 1995 2008 Snelheid mroumen.com
  • 18. 1995 2008 Snelheid mroumen.com
  • 19. 1995 2008 Volume mroumen.com
  • 20. 1995 2008 Volume mroumen.com
  • 21. Technologie verandert communicatie. mroumen.com
  • 22. Internet? Per minuut wordt er 8 uur video op Youtube geplaatst. Database Flickr kent meer dan 2.000.000.000 foto’s. Aantal blogs volgens Technorati: 160.000.000+. mroumen.com
  • 23. Internet Populatie in Nederland 87,8% mroumen.com
  • 24. “most of the times you need to ignore your customers because the goal is to get your customers to talk to each other and you need to listen to what they're saying to each other...” mroumen.com
  • 25. “most of the times you need to ignore your customers because the goal is to get your customers to talk to each other and you need to listen to what they're saying to each other...” - Seth Godin mroumen.com
  • 26. Bloggers in Nederland mroumen.com
  • 27. Blog lezers in Nederland mroumen.com
  • 28. ? mroumen.com
  • 29. Eng! Ik doe hier lekker niets aan!” ” - Stomme marketeer mroumen.com
  • 30. ”Probleempje” voor Dell Jeff Jarvis, Juni 2005 mroumen.com
  • 31. ”Probleempje” voor Dell mroumen.com
  • 32. Of je het nou wil of niet, klanten praten over jou, over je bedrijf en over je producten. mroumen.com
  • 33. Of je het nou wil of niet, klanten praten over jou, over je bedrijf en over je producten. Luister mee en praat mee! mroumen.com
  • 34. POST methode. People Wat doen ze? Objectives Wat wil je bereiken? Strategy Wat is de uitkomst? Technology Wat voor middelen? mroumen.com
  • 35. People Wat doen ze? mroumen.com
  • 36. Objectives Wat wil je bereiken? Luisteren Wat wordt er gezegd? Praten Verspreid boodschappen. Energizen Geef meer power. Ondersteunen Elkaar helpen. Omarmen Mee laten denken. mroumen.com
  • 37. Strategy Wat is de uitkomst? Nieuwe relatie Impact Barrieres mroumen.com
  • 38. Technology Wat voor middelen? Tools aanpassen op doelgroep mroumen.com
  • 39. Praktijk case Luisteren Del Monte mroumen.com
  • 40. Praktijk case Praten Will it blend? mroumen.com
  • 41. Praktijk case Energizen LinkedIn mroumen.com
  • 42. Praktijk case Ondersteunen Dell mroumen.com
  • 43. Praktijk case Omarmen Philips mroumen.com
  • 44. Conclusie Communicatie veranderd. Boelveel activiteit in Nederland. Luister mee en praat mee! mroumen.com
  • 45. Contact Twitter mroumen Mail mroumen@gmail.com Blog log.mroumen.com mroumen.com