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New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
New Media impact and Old / Traditional media
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New Media impact and Old / Traditional media

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new media tools and its impact on old or traditional media environment (medium, communicator or sender, audience, and content)

new media tools and its impact on old or traditional media environment (medium, communicator or sender, audience, and content)

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  • 1. ‫ﻟ‬ ‫اﻟﻔﻀﺎﺋﻴﺔ‬ ‫اﻟﻘﻨﻮات‬ ‫ﺑﻌﺾ‬ ‫اﺳﺘﺨﺪام‬ ‫ﺗﺄﺛﻴﺮ‬‫ا‬ ‫ﻮﺳﺎﺋﻞ‬‫ﻹﻋﻼم‬ ‫اﻹﺧﺒﺎرﻳﺔ‬ ‫اﻟﺨﺪﻣﺔ‬ ‫ﻋﻠﻰ‬ ‫اﻟﺠﺪﻳﺪ‬ ‫اﻟﻔﻠﺴﻔﺔ‬ ‫دآﺘﻮراﻩ‬ ‫درﺟﺔ‬ ‫ﻟﻨﻴﻞ‬ ‫ﻣﻘﺪﻣﺔ‬ ‫رﺳﺎﻟﺔ‬ ‫اﻟﺘﺮﺑﻮي‬ ‫اﻹﻋﻼم‬ ‫ﻓﻲ‬)‫وﺗﻠﻴﻔﺰﻳﻮن‬ ‫إذاﻋﺔ‬ ‫ﺗﺨﺼﺺ‬.( ‫إﻋﺪاد‬ ‫ﻋﻘﻴﻠﻪ‬ ‫أﺣﻤﺪ‬ ‫ﺣﺎﻣﺪ‬ ‫اﻟﻤﺤﺴﻦ‬ ‫ﻋﺒﺪ‬ ‫اﻟﺘﺮﺑﻮي‬ ‫اﻹﻋﻼم‬ ‫ﺑﻘﺴﻢ‬ ‫ﻣﺴﺎﻋﺪ‬ ‫ﻣﺪرس‬ ‫اﻟﻤﻨﻴﺎ‬ ‫ﺟﺎﻣﻌﺔ‬ ،‫اﻟﻨﻮﻋﻴﺔ‬ ‫اﻟﺘﺮﺑﻴﺔ‬ ‫ﺑﻜﻠﻴﺔ‬ ‫إﺷﺮاف‬ ‫أ‬.‫د‬/‫اﻟﺒﻄﺮﻳﻖ‬ ‫أﺣﻤﺪ‬ ‫ﻧﺴﻤﺔ‬ ‫اﻹذاﻋﺔ‬ ‫أﺳﺘﺎذ‬‫واﻟﺘﻠﻴﻔﺰﻳﻮن‬‫ﺑﻜﻠﻴﺔ‬ ‫اﻹﻋﻼم‬‫ـ‬‫اﻟﻘﺎهﺮة‬ ‫ﺟﺎﻣﻌﺔ‬ ‫أ‬.‫د‬/‫اﻟﻐﻨﻰ‬ ‫ﻋﺒﺪ‬ ‫ﺳﻌﻴﺪ‬ ‫أﻣﻴﻦ‬ ‫ﻗﺴﻢ‬ ‫ورﺋﻴﺲ‬ ‫واﻟﺘﻠﻴﻔﺰﻳﻮن‬ ‫اﻹذاﻋﺔ‬ ‫أﺳﺘﺎذ‬ ‫اﻟﻤﻨﺼﻮرة‬ ‫ﺟﺎﻣﻌﺔ‬ ‫ـ‬ ‫اﻟﺘﺮﺑﻮي‬ ‫اﻹﻋﻼم‬
  • 2. ‫اﻹﻋﻼم‬‫اﻟﺠﺪﻳﺪ‬New Media ‫ﺍﻟﻤﺴﺘﻤﺭ‬ ‫ﺍﻟﺘﻁﻭﺭ‬ ‫ﺃﺩﻯ‬ ‫ﺍﻟﺤﺎﺴﺒﺎﺕ‬ ‫ﻤﺠﺎل‬ ‫ﻓﻰ‬ ‫ﻭ‬ ،‫ﺍﻵﻟﻴﺔ‬‫ﺍﻻﺘﺼﺎﻻﺕ‬، ،‫ﺍﻟﻤﻌﻠﻭﻤﺎﺕ‬ ‫ﻭﺸﺒﻜﺎﺕ‬ ‫ﺍﻟﺒﺙ‬ ‫ﻭﺘﻜﻨﻭﻟﻭﺠﻴﺎ‬ ‫ﻅﻬﻭﺭ‬ ‫ﺇﻟﻰ‬ ،‫ﺍﻟﻔﻀﺎﺌﻲ‬ ‫ﺠﺩﻴﺩﺓ‬ ‫ﺇﻋﻼﻡ‬ ‫ﻭﺴﺎﺌل‬ ‫ﺘﻔﺘﻘﺩﻫﺎ‬ ‫ﻗﺩﺭﺍﺕ‬ ‫ﺘﻤﺘﻠﻙ‬ ‫ﺍﻹﻋﻼﻡ‬ ‫ﻭﺴﺎﺌل‬‫ﺍﻟﺘﻘﻠﻴﺩﻴﺔ‬.
  • 3. ‫اﻟﺠﻤﻬﻮر‬ ‫ﻋﻠﻰ‬ ً‫ا‬‫اﺳﺘﺤﻮاذ‬ ‫أآﺜﺮ‬ ‫إﻋﻼم‬ ‫ﺇﻟﻰ‬ ‫ﺍﻟﺘﺎﻟﻴﺔ‬ ‫ﺍﻟﻭﺴﺎﺌل‬ ‫ﻤﻥ‬ ‫ﻭﺴﻴﻠﺔ‬ ‫ﻜل‬ ‫ﻟﺘﺼل‬ ‫ﺍﻟﺴﻨﻭﺍﺕ‬ ‫ﻋﺩﺩ‬50‫ﻤﺴﺘﺨﺩﻡ‬ ‫ﻤﻠﻴﻭﻥ‬
  • 4. ‫ﻭﻴﺴﺘﻴﺭﻥ‬ ‫ﻨﻭﺭﺙ‬ ‫ﻟﺠﺎﻤﻌﺔ‬ ‫ﺩﺭﺍﺴﺔ‬NORTHWESTERN ‫ﻟﻌﺎﻡ‬ ‫ﻗﻁﺭ‬ ‫ﻓﻲ‬2013
  • 5. ‫و‬ ‫ﻧﺸﻂ‬ ‫اﻟﺠﺪﻳﺪ‬ ‫اﻹﻋﻼم‬ ‫ﺟﻤﻬﻮر‬ً‫ﺎ‬‫وﻋﻴ‬ ‫أآﺜﺮ‬ ‫ﺗﺘﻼﻋﺐ‬ ‫اﻷهﺮام‬ ‫ﺻﺤﻴﻔﺔ‬‫ﺑﺼﻮرة‬ ‫اﻟﻤﻘﺪﻣﺔ‬ ‫ﻓﻲ‬ ‫ﻣﺒﺎرك‬ ‫ﻟﻴﺒﺪو‬ ‫اﻟﺘﻼﻋﺐ‬ ‫ﻳﻜﺘﺸﻒ‬ ‫ﻣﺼﺮي‬ ‫ّن‬‫و‬‫ﻣﺪ‬ ‫ﺣﻜﻮﻣﻴﺔ‬ ‫ﺻﺤﻴﻔﺔ‬ ‫ﻓﻲ‬ ‫ﺑﺼﻮرة‬
  • 6. 95.000.000‫ﻣﺼﺮ‬ ‫ﻓﻲ‬ ‫ﻟﻠﻤﺤﻤﻮل‬ ‫ﻣﺴﺘﺨﺪم‬ ‫ﻧﻮآﻴﺎ‬ ‫ﺗﺒﻴﻊ‬13‫ﻳﻌﺎدل‬ ‫ﻣﺎ‬ ‫أي‬ ‫ﺛﺎﻧﻴﺔ‬ ‫آﻞ‬ ‫ﺟﻬﺎز‬ 46.800 ‫ﺳﺎﻋﺔ‬ ‫آﻞ‬ ً‫ﺎ‬‫وﻓﻘ‬ ‫ﻣﺼﺮ‬ ‫ﻓﻲ‬ ‫اﻟﻤﻮﺑﻴﻞ‬ ‫ﻣﺴﺘﺨﺪﻣﻲ‬ ‫ﻋﺪد‬ ‫ﻳﻘﺪر‬ ‫اﻟﺠﻬﺎز‬ ‫ﻋﻦ‬ ‫اﻟﺼﺎدر‬ ‫أرﻗﺎم‬ ‫ﻓﻲ‬ ‫ﻣﺼﺮ‬ ‫ﻟﻜﺘﺎب‬ ‫ﺑﺨﻤﺴﺔ‬ ‫واﻹﺣﺼﺎء‬ ‫اﻟﻌﺎﻣﺔ‬ ‫ﻟﻠﺘﻌﺒﺌﺔ‬ ‫اﻟﻤﺮآﺰي‬ ‫ﻧﻮﻓﻤﺒﺮ‬ ‫ﻓﻲ‬ ‫ﻋﺎم‬ ‫ﻣﺸﺘﺮك‬ ‫ﻣﻠﻴﻮن‬ ‫وﺗﺴﻌﻮن‬ 2012
  • 7. ‫اﻷﺧﺒﺎر‬ ‫وﺻﻨﻊ‬ ‫ﻣﺸﺎرآﺔ‬ ‫ﻋﻠﻰ‬ ‫ﻗﺎدر‬ ‫ﺟﻤﻬﻮر‬ ‫ﻋﺎم‬ ‫ﻳﻮﻧﻴﻪ‬ ‫ﺷﻬﺮ‬ ‫ﻣﻦ‬ ‫اﻟﺴﺎﺑﻊ‬ ‫ﻓﻲ‬2005‫ﻗﺎم‬ ‫ﻓﻲ‬ ً‫ﺎ‬‫ﻣﺘﺴﺒﺒ‬ ‫ﻧﻔﺴﻪ‬ ‫ﺑﺘﻔﺠﻴﺮ‬ ‫ﻟﻴﻨﺪﺳﺎي‬ ‫ﺟﻴﺮﻣﻴﻦ‬ ‫ﻣﻘﺘﻞ‬26‫ﻋﻦ‬ ‫اﻟﻘﻄﺎر‬ ‫ﺧﺮوج‬ ‫وﻓﻲ‬ ً‫ا‬‫ﻣﺴﺎﻓﺮ‬ ‫ﻇﻞ‬ ‫ﺑﻴﻨﻤﺎ‬ ،‫اﻻﻧﻔﺠﺎر‬ ‫ﺷﺪة‬ ‫ﻣﻦ‬ ‫اﻟﻘﻀﺒﺎن‬ ‫ﺗﺸﺎدوﻳﻚ‬ ‫إﻟﻜﺴﻨﺪر‬‫اﻟﺤﻴﺎة‬ ‫ﻗﻴﺪ‬ ‫ﻋﻠﻰ‬ ‫ورﻓﺎﻗﻪ‬ ‫هﺎﺗﻔﻪ‬ ‫ﻋﻠﻰ‬ ‫ﺻﻮر‬ ‫ﻋﺪة‬ ‫ﺑﺈﻟﺘﻘﺎط‬ ‫ﻗﺎم‬ ‫واﻟﺬي‬ ‫اﻟﺒﺮﻳﻄﺎﻧﻴﺔ‬ ‫اﻹذاﻋﺔ‬ ‫ﻟﻬﻴﺌﺔ‬ ‫ﻗﺪﻣﻬﺎ‬ ‫اﻟﻤﺤﻤﻮل‬ BBC‫ﺗﻠﻘﺖ‬ ‫وﻟﻘﺪ‬ ،‫ﺑﻌﺪ‬ ‫ﻓﻴﻤﺎ‬BBC‫وﺣﺪهﺎ‬ ‫ﻋﻦ‬ ‫ﻳﺰﻳﺪ‬ ‫وﻣﺎ‬ ‫ﺻﻮرة‬ ‫أﻟﻒ‬ ‫ﻣﻦ‬ ‫أآﺜﺮ‬20 ‫اﻟﺠﻤﻬﻮر‬ ‫أﻓﺮاد‬ ‫ﻣﻦ‬ ‫ﻓﻴﺪﻳﻮ‬ ‫ﻣﻘﻄﻊ‬.
  • 8. 350‫أﻟﻒ‬‫اﻟﺴﻮرﻳﺔ‬ ‫ﻟﻠﺜﻮرة‬ ‫ﻓﻴﺪﻳﻮ‬ ‫ﻣﻘﻄﻊ‬ ‫ﺗﻘﺮﻳﺮﻩ‬ ‫ﻓﻲ‬ ‫اﻟﻴﻮﺗﻴﻮب‬ ‫ﻣﻮﻗﻊ‬ ‫آﺸﻒ‬ ‫ﻗﺎم‬ ‫اﻟﺘﻲ‬ ‫اﻟﻔﻴﺪﻳﻮ‬ ‫ﻣﻘﺎﻃﻊ‬ ‫أن‬ ‫اﻟﺴﻨﻮي‬ ‫ﻓﻲ‬ ‫ﺑﺮﻓﻌﻬﺎ‬ ‫اﻟﺴﻮرﻳﺔ‬ ‫اﻟﺜﻮرة‬ ‫ﻧﺎﺷﻄﻮ‬ ‫اﻟﻌﺎم‬2012‫ﻋﺪدهﺎ‬ ‫ﺑﻠﻎ‬ 350.000 ‫ﻣﻦ‬ ‫ﺑﺄآﺜﺮ‬ ‫وﺣﻈﻴﺖ‬ ،‫ﻓﻴﺪﻳﻮ‬ ‫ﻣﻘﻄﻊ‬ 200.000.000 ‫ﻣﺸﺎهﺪة‬.
  • 9. ‫اﻟﻤﺤﺘﻮى‬ ‫وﺗﻮﺻﻴﻞ‬ ‫ﻟﻨﺸﺮ‬ ‫ﺑﺎﻻﺗﺼﺎل‬ ‫ﻟﻠﻘﺎﺋﻢ‬ ‫ﺟﺪﻳﺪة‬ ‫ﻃﺮق‬ ‫آﺮﻳﺴﺘﻮف‬ ‫ﻣﺘﺎﺑﻌﻲ‬ ‫ﻋﺪد‬ ‫ﻧﻴﻮﻳﻮرك‬ ‫ﺑﺼﺤﻴﻔﺔ‬ ‫اﻟﺼﺤﻔﻲ‬ ‫ﺗﺎﻳﻤﺰ‬New York Times 1.421.169 ‫وﻧﺼﻒ‬ ‫اﻟﻤﻠﻴﻮن‬ ‫ﻳﻘﺎرب‬ ‫ﻣﺎ‬ ‫أي‬ ‫ﺗﻮﻳﺘﺮ‬ ‫ﻋﻠﻰ‬ ‫ﺣﺴﺎﺑﻪ‬ ‫ﻋﺒﺮ‬ ‫ﻣﺘﺎﺑﻊ‬ @NickKristf
  • 10. ‫اﻟﻤﺼﺮﻳﺔ‬ ‫اﻟﺼﺤﻒ‬ ‫ﺗﻮزﻳﻊ‬ ‫أرﻗﺎم‬ ‫اﻟﺼﺤﻒ‬ ‫ﺗﻮزﻳﻊ‬ ‫أﻋﺪاد‬ ‫اﻟﻴﻮﻣﻴﺔ‬ ‫اﻟﻤﺼﺮﻳﺔ‬)،‫اﻷهﺮام‬ ،‫اﻟﻴﻮم‬ ‫اﻟﻤﺼﺮي‬ ،‫واﻷﺧﺒﺎر‬ ،‫اﻟﺸﺮوق‬ ،‫اﻟﺠﻤﻬﻮرﻳﺔ‬ ‫روزاﻟﻴﻮﺳﻒ‬ ،‫اﻟﻮﻓﺪ‬ ،‫اﻟﺪﺳﺘﻮر‬( ‫أرﻗﺎم‬ ‫ﺗﺘﺠﺎوز‬ ‫ﻻ‬ ‫واﻟﺘﻲ‬ ‫ﻣﺠﺘﻤﻌﺔ‬ ‫اﻟـ‬ ‫ﺗﻮزﻳﻌﻬﺎ‬900.000
  • 11. ‫اﻟﺪراﺳﺔ‬ ‫ﻣﺸﻜﻠﺔ‬ ‫اﻹﻋﻼم‬ ‫ﻟﻮﺳﺎﺋﻞ‬ ‫اﻹﺧﺒﺎرﻳﺔ‬ ‫اﻟﻔﻀﺎﺋﻴﺔ‬ ‫اﻟﻘﻨﻮات‬ ‫اﺳﺘﺨﺪام‬ ‫ﺗﺄﺛﻴﺮ‬ ‫ﺑﺤﺚ‬ ‫اﻟﺨﺪﻣﺔ‬ ‫ﻣﻊ‬ ‫اﻟﺘﻔﺎﻋﻞ‬ ‫ﺣﻴﺚ‬ ‫ﻣﻦ‬ ‫اﻹﺧﺒﺎرﻳﺔ‬ ‫اﻟﺨﺪﻣﺔ‬ ‫ﻋﻠﻰ‬ ‫اﻟﺠﺪﻳﺪ‬ ‫ﺑﺎﻻﺗﺼﺎل‬ ‫اﻟﻘﺎﺋﻢ‬ ‫وﺗﻘﻴﻴﻢ‬ ،‫اﻹﺧﺒﺎرﻳﺔ‬ ‫اﻟﻤﺎدة‬ ‫ﺗﻘﺪﻳﻢ‬ ‫وﻃﺮق‬ ،‫اﻹﺧﺒﺎرﻳﺔ‬ ،‫ﻟﻠﻤﺤﺘﻮى‬ ‫اﻟﻤﺴﺘﺨﺪﻣﻴﻦ‬ ‫ﻣﺸﺎرآﺔ‬ ‫وأﺷﻜﺎل‬ ،‫اﻟﻤﺴﺘﺨﺪﻣﻴﻦ‬ ‫ﻟﻤﺸﺎرآﺎت‬ ‫اﻹﻋﻼم‬ ‫اﺳﺘﺨﺪام‬ ‫وﺗﺄﺛﻴﺮ‬ ،‫اﻟﻤﺴﺘﺨﺪﻣﻴﻦ‬ ‫ﻣﻊ‬ ‫ﺑﺎﻻﺗﺼﺎل‬ ‫اﻟﻘﺎﺋﻢ‬ ‫وﺗﻔﺎﻋﻞ‬ ‫ﻣﻦ‬ ً‫ﻼ‬‫آ‬ ‫ﻋﻠﻰ‬ ‫اﻟﺠﺪﻳﺪ‬) :‫ﻣﺼﺪاﻗﻴﺔ‬ ،‫اﻟﺘﻘﻠﻴﺪي‬ ‫اﻹﻋﻼم‬ ‫اﺳﺘﺨﺪام‬ ‫آﺜﺎﻓﺔ‬ ‫ﻟﻸﺧﺒﺎر‬ ‫آﻤﺼﺪر‬ ‫اﻟﺘﻘﻠﻴﺪي‬ ‫اﻹﻋﻼم‬ ‫اﺳﺘﺨﺪام‬ ،‫اﻟﺘﻘﻠﻴﺪي‬ ‫اﻹﻋﻼم‬.(
  • 12. ‫اﻟﺪراﺳﺔ‬ ‫ﻧﺘﺎﺋﺞ‬ ً‫ﻻ‬‫أو‬:‫ﻋﻠﻰ‬ ‫أﺟﺮﻳﺖ‬ ‫اﻟﺘﻲ‬ ‫اﻟﻤﻴﺪاﻧﻴﺔ‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫أهﻢ‬ ‫ﺗﺘﻠﺨﺺ‬ ‫اﻟﺘﺎﻟﻴﺔ‬ ‫اﻟﻨﻘﺎط‬ ‫ﻓﻲ‬ ‫اﻟﺠﻤﻬﻮر‬: ‫ﺣﻴﺚ‬ ‫ﻣﻦ‬ ‫اﻟﺜﺎﻧﻲ‬ ‫اﻟﺘﺮﺗﻴﺐ‬ ‫ﻓﻲ‬ ‫اﻻﻧﺘﺮﻧﺖ‬ ‫ﺟﺎء‬ ‫ﺑﻨﺴﺒﺔ‬ ‫اﻷﺧﺒﺎر‬ ‫ﻋﻠﻰ‬ ‫اﻟﺤﺼﻮل‬)58(%‫ﺑﻌﺪ‬ ‫ﻧﺴﺒﺔ‬ ‫ﺗﺴﺘﺨﺪم‬ ‫ﺣﻴﺚ‬ ،‫ﻣﺒﺎﺷﺮة‬ ‫اﻟﺘﻠﻴﻔﺰﻳﻮن‬ )38.5(%‫ﻟﻠﺒﺤﺚ‬ ‫اﻻﻧﺘﺮﻧﺖ‬ ‫اﻟﻌﻴﻨﺔ‬ ‫أﻓﺮاد‬ ‫ﻣﻦ‬ ‫آﻮن‬ ‫ﻣﻦ‬ ‫ﺑﺎﻟﺮﻏﻢ‬ ،‫اﻟﻴﻮم‬ ‫ﻓﻲ‬ ‫ﻣﺮة‬ ‫اﻷﺧﺒﺎر‬ ‫ﻋﻦ‬ ‫اﻟﻌﻬﺪ‬ ‫ﺣﺪﻳﺜﻲ‬ ً‫ﺎ‬‫ﺗﻘﺮﻳﺒ‬ ‫اﻟﻌﻴﻨﺔ‬ ‫أﻓﺮاد‬ ‫ﻧﺼﻒ‬ ‫ﻳﺴﺘﺨﺪم‬ ‫ﻣﻦ‬ ‫ﻧﺴﺒﺔ‬ ‫ﺑﻠﻐﺖ‬ ‫ﺣﻴﺚ‬ ‫ﺑﺎﻻﻧﺘﺮﻧﺖ‬ ‫ﻋﺎﻣﻴﻦ‬ ‫ﻣﻦ‬ ‫أﻗﻞ‬ ‫ﻣﻨﺬ‬ ‫اﻻﻧﺘﺮﻧﺖ‬)49.(%
  • 13. ‫ﺑﺎﻟﺠﻤﻬﻮر‬ ‫اﻟﺨﺎﺻﺔ‬ ‫اﻟﻤﻴﺪاﻧﻴﺔ‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫ﺗﺎﺑﻊ‬ ‫ﻧﺴﺒﺔ‬)53(%‫ﺑﻘﻴﺔ‬ ‫ﺗﺴﺘﺨﺪم‬ ‫اﻟﻌﻴﻨﺔ‬ ‫أﻓﺮاد‬ ‫ﻣﻦ‬ ‫ﺑﺪأت‬ ‫أن‬ ‫ﻣﻨﺬ‬ ‫ﻗﺒﻞ‬ ‫ﻣﻦ‬ ‫أﻗﻞ‬ ‫ﺑﻤﻌﺪل‬ ‫اﻟﻤﺼﺎدر‬ ‫آﻤﺎ‬ ،‫اﻻﻧﺘﺮﻧﺖ‬ ‫ﻃﺮﻳﻖ‬ ‫ﻋﻦ‬ ‫اﻷﺧﺒﺎر‬ ‫ﺗﺴﺘﻘﻰ‬ ‫ﻣﻌﺪل‬ ‫زاد‬ ‫اﻟﺘﻲ‬ ‫اﻟﻮﺳﻴﻠﺔ‬ ‫ﺗﻌﺪ‬ ‫اﻻﻧﺘﺮﻧﺖ‬ ‫أن‬ ‫ﻟﺪى‬ ‫اﻟﻤﺎﺿﻴﺔ‬ ‫اﻟﻘﻠﻴﻠﺔ‬ ‫اﻟﺴﻨﻮات‬ ‫ﻓﻲ‬ ‫اﺳﺘﺨﺪاﻣﻬﺎ‬ ‫ﻧﺴﺒﺔ‬)89.33(%‫وﺗﻘﻮم‬ ،‫اﻟﻌﻴﻨﺔ‬ ‫أﻓﺮاد‬ ‫ﻣﻦ‬ ‫ﻧﺴﺒﺔ‬)77.67(%‫ﺑﻤﻨﺎﻗﺸﺔ‬ ‫اﻟﻌﻴﻨﺔ‬ ‫أﻓﺮاد‬ ‫ﻣﻦ‬ ‫ﻣﻮاﻗﻊ‬ ‫ﻋﺐ‬ ‫ﻟﻬﻢ‬ ‫أﺻﺪﻗﺎء‬ ‫ﻣﻊ‬ ‫اﻷﺧﺒﺎر‬ ‫اﻹﺟﺘﻤﺎﻋﻲ‬ ‫اﻟﺘﻮاﺻﻞ‬)‫ﻓﻴﺴﺒﻮك‬ ،‫ﺗﻮﻳﺘﺮ‬.(
  • 14. ‫ﺑﺎﻟﺠﻤﻬﻮر‬ ‫اﻟﺨﺎﺻﺔ‬ ‫اﻟﻤﻴﺪاﻧﻴﺔ‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫ﺗﺎﺑﻊ‬ ‫ﻧﺴﺒﺔ‬)46.5(%‫ﻟﻢ‬ ‫اﻟﻌﻴﻨﺔ‬ ‫أﻓﺮاد‬ ‫ﻣﻦ‬ ‫ﻟﻠﺘﻠﻴﻔﺰﻳﻮن‬ ‫ﻟﻬﻢ‬ ‫ﻣﺸﺎهﺪة‬ ‫ﺁﺧﺮ‬ ‫ﺗﺘﺠﺎوز‬ ‫ﻧﺴﺒﺔ‬ ‫ﺑﻠﻐﺖ‬ ‫ﺣﻴﻦ‬ ‫ﻓﻲ‬ ‫اﻟﻮاﺣﺪة‬ ‫اﻟﺴﺎﻋﺔ‬ ‫ﺷﺒﻜﺎت‬ ‫ﺗﺴﺘﺨﺪم‬ ‫اﻟﺘﻲ‬ ‫اﻟﻌﻴﻨﺔ‬ ‫أﻓﺮاد‬ ‫اﻹﺟﺘﻤﺎﻋﻲ‬ ‫اﻟﺘﻮاﺻﻞ‬)‫ﻓﻴﺴﺒﻮك‬ ،‫ﺗﻮﻳﺘﺮ‬( ‫اﻟﻴﻮم‬ ‫ﻓﻲ‬ ‫ﻣﺮة‬ ‫ﻣﻦ‬ ‫أآﺜﺮ‬)66.4.(% ‫اﻟﻴﻮﻣﻲ‬ ‫اﻻﺳﺘﺨﺪام‬ ‫ﻧﺴﺐ‬
  • 15. ‫ﺑﺎﻻﺗﺼﺎل‬ ‫ﺑﺎﻟﻘﺎﺋﻢ‬ ‫اﻟﺨﺎﺻﺔ‬ ‫اﻟﻤﻴﺪاﻧﻴﺔ‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫ﻟﺪى‬ ‫اﻷﺧﺒﺎر‬ ‫ﻋﻠﻰ‬ ‫ﻟﻠﺤﺼﻮل‬ ‫اﻷول‬ ‫اﻟﻤﺼﺪر‬ ‫اﻻﻧﺘﺮﻧﺖ‬ ‫ﺑﻨﺴﺒﺔ‬ ‫اﻹﺧﺒﺎرﻳﺔ‬ ‫اﻟﻤﻮاﻗﻊ‬ ‫ﻓﻲ‬ ‫ﺑﺎﻻﺗﺼﺎل‬ ‫اﻟﻘﺎﺋﻢ‬)90(% ‫اﻷﺧﺒﺎر‬ ‫ﻋﻠﻰ‬ ‫اﻟﺤﺼﻮل‬ ‫ﻣﺼﺪر‬ ‫ﻋﻦ‬ ‫اﻟﺴﺆال‬ ‫وﻋﻨﺪ‬ "‫أﻣﺲ‬"‫ﻟﺪى‬ ‫اﻻﻧﺘﺮﻧﺖ‬ ‫أﻧﻪ‬ ‫ﺗﺒﻴﻦ‬)80(%‫أﻓﺮاد‬ ‫ﻣﻦ‬ ‫ﻧﺴﺒﺔ‬ ‫وأن‬ ،‫اﻟﻌﻴﻨﺔ‬)68.33(%‫ﺗﺴﺘﺨﺪم‬ ‫اﻟﻌﻴﻨﺔ‬ ‫أﻓﺮد‬ ‫ﻣﻦ‬ ‫ﺗﺴﺘﻘﻰ‬ ‫ﺑﺪأت‬ ‫أن‬ ‫ﻣﻨﺬ‬ ‫ﻗﺒﻞ‬ ‫ﻣﻦ‬ ‫أﻗﻞ‬ ‫ﺑﻤﻌﺪل‬ ‫اﻟﻤﺼﺎدر‬ ‫ﺑﻘﻴﺔ‬ ‫ﺗﻌﺪ‬ ‫اﻻﻧﺘﺮﻧﺖ‬ ‫أن‬ ‫آﻤﺎ‬ ،‫اﻻﻧﺘﺮﻧﺖ‬ ‫ﻃﺮﻳﻖ‬ ‫ﻋﻦ‬ ‫اﻷﺧﺒﺎر‬ ‫اﻟﻘﻠﻴﻠﺔ‬ ‫اﻟﺴﻨﻮات‬ ‫ﻓﻲ‬ ‫اﺳﺘﺨﺪاﻣﻬﺎ‬ ‫ﻣﻌﺪل‬ ‫زاد‬ ‫اﻟﺘﻲ‬ ‫اﻟﻮﺳﻴﻠﺔ‬ ‫ﻧﺴﺒﺔ‬ ‫ﻟﺪى‬ ‫اﻟﻤﺎﺿﻴﺔ‬)95.56(%‫اﻟﻌﻴﻨﺔ‬ ‫أﻓﺮاد‬ ‫ﻣﻦ‬.
  • 16. ‫ﺑﺎﻻﺗﺼﺎل‬ ‫ﺑﺎﻟﻘﺎﺋﻢ‬ ‫اﻟﺨﺎﺻﺔ‬ ‫اﻟﻤﻴﺪاﻧﻴﺔ‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫اﻹ‬ ‫اﻟﻤﻮاﻗﻊ‬ ‫ﻓﻲ‬ ‫ﺑﺎﻻﺗﺼﺎل‬ ‫اﻟﻘﺎﺋﻢ‬ ‫ﺗﻔﺎﻋﻞ‬ ‫ﻷﺷﻜﺎل‬ ‫اﻷول‬ ‫اﻟﺘﺮﺗﻴﺐ‬ ‫ﻓﻲ‬ ‫ﺟﺎء‬‫ﺧﺒﺎرﻳﺔ‬ ‫اﻟﺠﻤﻬﻮر‬ ‫ﻣﻊ‬)‫اﻟﺨﺎﺻﺔ‬ ‫اﻟﻔﻴﺴﺒﻮك‬ ‫ﺻﻔﺤﺎت‬ ‫ﻋﺒﺮ‬ ‫اﻟﺠﻤﻬﻮر‬ ‫ﺗﻌﻠﻴﻘﺎت‬ ‫ﻗﺮاءة‬(‫ﺑﻨﺴﺒﺔ‬ )87.22(%‫اﻟﺜﺎﻧﻲ‬ ‫اﻟﺘﺮﺗﻴﺐ‬ ‫وﻓﻲ‬)‫اﻟﺘﻮاﺻﻞ‬ ‫ﻣﻮاﻗﻊ‬ ‫اﻟﺠﻤﻬﻮرﻋﺒﺮ‬ ‫آﺘﺎﺑﺎت‬ ‫ﻗﺮاءة‬ ‫اﻹﺟﺘﻤﺎﻋﻲ‬(‫ﺑﻨﺴﺒﺔ‬)78.89.(% ‫اﻹ‬ ‫اﻟﻤﻮاﻗﻊ‬ ‫ﻋﺒﺮ‬ ‫اﻟﺠﻤﻬﻮر‬ ‫ﻣﺸﺎرآﺔ‬ ‫ﻷهﻤﻴﺔ‬ ‫ﺑﺎﻻﺗﺼﺎل‬ ‫اﻟﻘﺎﺋﻢ‬ ‫ﺗﻘﻴﻴﻢ‬ ‫وﺣﻮل‬‫ﺧﺒﺎرﻳﺔ‬ ‫اﻷول‬ ‫اﻟﺘﺮﺗﻴﺐ‬ ‫ﻓﻲ‬ ‫ﺟﺎء‬)‫ﻓﻲ‬ ‫اﻟﻤﻮﻗﻊ‬ ‫ﻋﺒﺮ‬ ‫اﻟﻤﺴﺘﺨﺪﻣﻴﻦ‬ ‫ﻣﺸﺎرآﺎت‬ ‫ﻧﺸﺮ‬ ‫ﻳﺴﺎهﻢ‬ ‫اﻟﻤﺴﺘﺨﺪﻣﻴﻦ‬ ‫ﻋﺪد‬ ‫زﻳﺎدة‬(‫ﺑﻨﺴﺒﺔ‬)95.56.(% ‫اﻟﻘ‬ ‫ﻵراء‬ ً‫ﺎ‬‫وﻓﻘ‬ ‫اﻹﺧﺒﺎرﻳﺔ‬ ‫اﻟﻤﻮاﻗﻊ‬ ‫ﻋﺒﺮ‬ ‫اﻟﺠﻤﻬﻮر‬ ‫ﻣﺸﺎرآﺎت‬ ‫أﺷﻜﺎل‬ ‫أآﺜﺮ‬‫ﺎﺋﻢ‬ ‫ﺑﺎﻻﺗﺼﺎل‬)‫واﻟﻤﻘﺎﻻت‬ ‫اﻷﺧﺒﺎر‬ ‫ﻋﻠﻰ‬ ‫اﻟﺘﻌﻠﻴﻖ‬(‫ﺑﻨﺴﺒﺔ‬)100(%،‫اﻟﻌﻮاﻣﻞ‬ ‫وﻣﻦ‬ ‫ﻵر‬ ً‫ﺎ‬‫وﻓﻘ‬ ‫اﻹﺧﺒﺎرﻳﺔ‬ ‫اﻟﻤﻮاﻗﻊ‬ ‫ﻋﺒﺮ‬ ‫اﻟﻤﺴﺘﺨﺪﻣﻴﻦ‬ ‫ﻣﺸﺎرآﺎت‬ ‫ﻋﻠﻰ‬ ‫ﺗﺆﺛﺮ‬ ‫اﻟﺘﻲ‬‫أﻓﺮاد‬ ‫اء‬ ‫اﻟﻌﻴﻨﺔ‬)‫ﻣﻦ‬ ‫ﻳﻘﻠﻞ‬ ‫اﻟﻤﺴﺘﺨﺪﻣﻴﻦ‬ ‫ﻟﺪى‬ ‫وﺗﻜﻨﻮﻟﻮﺟﻴﺔ‬ ‫اﻗﺘﺼﺎدﻳﺔ‬ ‫اﻣﻜﺎﻧﺎت‬ ‫ﺗﻮاﻓﺮ‬ ‫ﻋﺪم‬ ‫ﻣﺸﺎرآﺎﺗﻬﻢ‬(‫ﺑﻨﺴﺒﺔ‬)83.89.(%
  • 17. ‫اﻟﺘﺤﻠﻴﻠﻴﺔ‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫ﺑﺎﺳﺘﺨﺪام‬ ‫اﻟﻌﺮﺑﻴﺔ‬ ‫ﺳﻲ‬ ‫ﺑﻲ‬ ‫ﺑﻲ‬ ‫ﻗﻨﺎة‬ ‫ﺗﺘﻤﻴﺰ‬ ‫ﻓﻲ‬ ‫اﻻﻧﺘﺮﻧﺖ‬ ‫ﻋﺒﺮ‬ ‫اﻟﻤﺮﺋﻲ‬ ‫اﻻﺗﺼﺎل‬ ‫اﻹﺧﺒﺎرﻳﺔ‬ ‫ﺑﺮاﻣﺠﻬﺎ‬. ‫اﻟﺜﻼث‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻗﻨﻮات‬ ‫ﺗﺴﺘﺨﺪم‬)،‫اﻟﺠﺰﻳﺮة‬ ‫اﻟﻌﺮﺑﻴﺔ‬ ‫ﺳﻲ‬ ‫ﺑﻲ‬ ‫ﺑﻲ‬ ،‫اﻹﺧﺒﺎرﻳﺔ‬ ‫ﻣﺼﺮ‬( ‫ﻣﻦ‬ ً‫ا‬‫ﺑﺪء‬ ‫ﺑﺎﻟﺠﻤﻬﻮر‬ ‫ﻟﻼﺗﺼﺎل‬ ‫ﻋﺪﻳﺪة‬ ‫ﻃﺮق‬ ‫اﻟﺼﻮﺗﻲ‬ ‫واﻻﺗﺼﺎل‬ ‫اﻹﻟﻴﻜﺘﺮوﻧﻲ‬ ‫اﻟﺒﺮﻳﺪ‬ ‫اﻻﺟﺘﻤﺎﻋﻴﺔ‬ ‫واﻟﺸﺒﻜﺎت‬)‫اﻟﻔﻴﺴﺒﻮك‬ ‫وﺗﻮﻳﺘﺮ‬.(
  • 18. ‫اﻟﺘﺤﻠﻴﻠﻴﺔ‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫ﻋﺒﺮ‬ ‫اﻟﺠﻤﻬﻮر‬ ‫ﻣﺸﺎرآﺔ‬ ‫أﺷﻜﺎل‬ ‫ﺗﺘﻨﻮع‬ ‫ﺗﻠﻘﻰ‬ ‫ﺣﻴﺚ‬ ‫ﻣﻦ‬ ‫اﻟﺜﻼﺛﺔ‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻗﻨﻮات‬ ‫اﻟﺠﻤﻬﻮر‬ ‫ﺗﻌﻠﻴﻘﺎت‬ ‫وﻧﺸﺮ‬ ‫اﺗﺼﺎﻻت‬ ‫اﻟﻔﻴﺴﺒﻮك‬ ‫ﻋﺒﺮ‬ ‫اﻟﺒﺮﻧﺎﻣﺞ‬ ‫ﺻﻔﺤﺔ‬ ‫ﻋﺒﺮ‬. ‫ﻧﺘﺎﺋﺞ‬ ‫ﺑﻨﺸﺮ‬ ‫ﺳﻲ‬ ‫ﺑﻲ‬ ‫ﺑﻲ‬ ‫ﻗﻨﺎة‬ ‫ﺗﻨﻔﺮد‬ ‫إﺿﺎﻓﺔ‬ ‫اﻟﺠﻤﻬﻮر‬ ‫رأي‬ ‫اﺳﺘﻄﻼﻋﺎت‬ ‫إﺟﺘﻤﺎﻋﻴﺔ‬ ‫ﺷﺒﻜﺔ‬ ‫ﻣﻦ‬ ‫أآﺜﺮ‬ ‫اﺳﺘﺨﺪام‬ ‫إﻟﻰ‬ )‫ﻓﻴﺴﺒﻮك‬ ،‫ﺗﻮﻳﺘﺮ‬.(
  • 19. ‫اﻟﺘﺤﻠﻴﻠﻴﺔ‬ ‫اﻟﺪراﺳﺔ‬ ‫ﻧﺘﺎﺋﺞ‬ ‫ﺑﺘﻘﺪﻳﻢ‬ ‫اﻟﻌﺮﺑﻴﺔ‬ ‫ﺳﻲ‬ ‫ﺑﻲ‬ ‫ﺑﻲ‬ ‫ﻗﻨﺎة‬ ‫ﺗﻨﻔﺮد‬ ‫ﻣﻮﻗﻊ‬ ‫ﺧﻼل‬ ‫ﻣﻦ‬ ‫آﺎﻣﻠﺔ‬ ‫إﺧﺒﺎرﻳﺔ‬ ‫ﺗﻘﺎرﻳﺮ‬ ‫ﻋﻠﻰ‬ ‫وﻋﺮﺿﻬﺎ‬ ‫اﻹﻟﻴﻜﺘﺮوﻧﻲ‬ ‫اﻟﻘﻨﺎة‬ ‫اﻹﺧﺒﺎرﻳﺔ‬ ‫اﻟﻨﺸﺮة‬ ‫ﻓﻲ‬ ‫اﻟﻘﻨﺎة‬ ‫ﺷﺎﺷﺔ‬ ‫اﻟﻤﻮﻗﻊ‬ ‫ﻣﻦ‬ ‫ﻣﺴﺌﻮﻟﻴﻦ‬ ‫اﺳﺘﻀﺎﻓﺔ‬ ‫وآﺬﻟﻚ‬ ‫وآﺬﻟﻚ‬ ‫اﻟﻤﺴﺘﺨﺪﻣﻴﻦ‬ ‫ﺗﻌﻠﻴﻘﺎت‬ ‫ﻟﻘﺮاءة‬ ‫اﻟﻤﻮﺿﻮﻋﺎت‬ ‫أآﺜﺮ‬ ‫ﻋﻠﻰ‬ ‫اﻟﺘﻨﻮﻳﻪ‬ ‫ﻣﻮﻗﻊ‬ ‫ﻋﻠﻰ‬ ً‫ﺎ‬‫وﺗﻌﻠﻴﻘ‬ ‫وﻗﺮاءة‬ ً‫ﻼ‬‫ﺗﻔﻀﻴ‬ ‫اﻟﻘﻨﺎة‬.
  • 20. ‫و‬‫اﻹﻣﺘﻨﺎن‬ ‫اﻓﺮ‬‫و‬‫اﻟﺸﻜﺮ‬ ‫ﺟﺰﻳﻞ‬ ‫اﻟﺪآﺘﻮر‬ ‫اﻷﺳﺘﺎذ‬/‫اﻟﺒﻄﺮﻳﻖ‬ ‫أﺣﻤﺪ‬ ‫ﻧﺴﻤﻪ‬ ‫اﻹﻋﻼم‬ ‫آﻠﻴﺔ‬ ‫ـ‬ ‫واﻟﺘﻠﻴﻔﺰﻳﻮن‬ ‫اﻹذاﻋﺔ‬ ‫أﺳﺘﺎذ‬ ‫اﻟﻘﺎهﺮة‬ ‫ﺟﺎﻣﻌﺔ‬ ‫اﻟﺪآﺘﻮر‬ ‫اﻷﺳﺘﺎذ‬/‫ﻋﺒﺪاﻟﻐﻨﻲ‬ ‫ﺳﻌﻴﺪ‬ ‫أﻣﻴﻦ‬ ‫اﻟﺘﺮﺑﻮي‬ ‫اﻹﻋﻼم‬ ‫ﻗﺴﻢ‬ ‫ورﺋﻴﺲ‬ ‫واﻟﺘﻠﻴﻔﺰﻳﻮن‬ ‫اﻹذاﻋﺔ‬ ‫أﺳﺘﺎذ‬ ‫اﻟﻤﻨﺼﻮرة‬ ‫ﺟﺎﻣﻌﺔ‬ ‫ـ‬ ‫اﻟﻨﻮﻋﻴﺔ‬ ‫اﻟﺘﺮﺑﻴﺔ‬ ‫آﻠﻴﺔ‬
  • 21. ‫و‬‫اﻹﻣﺘﻨﺎن‬ ‫اﻓﺮ‬‫و‬‫اﻟﺸﻜﺮ‬ ‫ﺟﺰﻳﻞ‬ ‫اﻟﺪآﺘﻮر‬ ‫اﻷﺳﺘﺎذ‬/‫ﻣﺼﻄﻔﻰ‬ ‫هﻮﻳﺪا‬ ‫واﻟﺘﻠﻴﻔﺰﻳﻮن‬ ‫اﻹذاﻋﺔ‬ ‫ﻗﺴﻢ‬ ‫ورﺋﻴﺲ‬ ‫أﺳﺘﺎذ‬ ‫اﻟﻘﺎهﺮة‬ ‫ﺟﺎﻣﻌﺔ‬ ‫ـ‬ ‫اﻹﻋﻼم‬ ‫آﻠﻴﺔ‬ ‫اﻟﺪآﺘﻮر‬ ‫اﻷﺳﺘﺎذ‬/‫أﺣﻤﺪ‬ ‫إﺑﺮاهﻴﻢ‬ ‫إﺑﺮاهﻴﻢ‬ ‫اﻟﻨﻮﻋﻴﺔ‬ ‫اﻟﺘﺮﺑﻴﺔ‬ ‫آﻠﻴﺔ‬ ‫ووآﻴﻞ‬ ‫اﻟﺘﺮﺑﻮي‬ ‫اﻟﻨﻔﺲ‬ ‫ﻋﻠﻢ‬ ‫أﺳﺘﺎذ‬ ‫اﻟﻤﻨﺼﻮرة‬ ‫ﺟﺎﻣﻌﺔ‬ ‫ـ‬ ‫اﻟﺒﻴﺌﺔ‬ ‫ﻟﺸﺌﻮن‬

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