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Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
Journalism roles and values
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Journalism roles and values

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  • 1. JOURNALISMJOURNALISM ROLES AND VALUESROLES AND VALUES First lecture 1132014
  • 2. What is journalism ?What is journalism ? The practice of investigating and reporting events, issues and trends to the mass audiences of print, broadcast and online media .
  • 3.  Journalism’s first obligation is to the truth.  Its first loyalty is to citizens.  Its essence is a discipline of verification. Principles of JournalismPrinciples of Journalism
  • 4.  Its practitioners must maintain an independence from those they cover  It must serve as an independent monitor of power Principles of JournalismPrinciples of Journalism
  • 5.  It must keep the news comprehensive and proportional  Its practitioners must be allowed to exercise their personal conscience Principles of JournalismPrinciples of Journalism
  • 6. who is journalist ?who is journalist ? People who write journalism are called "journalists." They might work at newspapers, magazines, websites or for TV or radio stations.
  • 7. What does a journalist do?What does a journalist do?What does a journalist do?What does a journalist do? Journalists' main intention is to provide their readers and audiences with accurate, reliable information they need to function in society.
  • 8. Functions of a JournalistFunctions of a Journalist PoliticalPolitical EconomicEconomic EntertainmentEntertainment SocialSocial Agenda SettingAgenda Setting
  • 9. Political FunctionPolitical Function The obligation of providing theThe obligation of providing the audience with informationaudience with information upon which to base politicalupon which to base political decisions.decisions.
  • 10. Economic FunctionEconomic Function The public needs informationThe public needs information about products, goods andabout products, goods and services. The news does thisservices. The news does this but so does advertising.but so does advertising.
  • 11. Entertainment FunctionEntertainment Function Comics, entertaining featureComics, entertaining feature stories and feature photosstories and feature photos add diversion to hard news.add diversion to hard news. Few media outlets should beFew media outlets should be without an entertaining orwithout an entertaining or light elementlight element
  • 12. Social FunctionSocial Function Passing along news hasPassing along news has created a social situationcreated a social situation in which people discussin which people discuss their world. Journalismtheir world. Journalism creates social interactioncreates social interaction
  • 13. Agenda Setting FunctionAgenda Setting Function Media have the power toMedia have the power to determine what we talk aboutdetermine what we talk about as individuals and address asas individuals and address as a nationa nation
  • 14. Why become a journalist?Why become a journalist? People enter journalism for aPeople enter journalism for a variety of reasons but, moneyvariety of reasons but, money apart, there are four mainapart, there are four main motives:motives:
  • 15. The desire to writeThe desire to write Journalists are making theirJournalists are making their living from writing.living from writing. Novelists choose journalismNovelists choose journalism as a way of earning a livingas a way of earning a living and developing their writingand developing their writing skills.skills.
  • 16. The desire to beThe desire to be knownknown Most people want their workMost people want their work to be recognized by others.to be recognized by others. This helps to give it value.This helps to give it value. Some people also want to beSome people also want to be recognized themselves, so thatrecognized themselves, so that they have status in the eyes ofthey have status in the eyes of society.society.
  • 17. The desire to influence forThe desire to influence for goodgood Some people enter journalismSome people enter journalism for the power it will givefor the power it will give them to influence people. Inthem to influence people. In many countries, a largemany countries, a large number of politicians havenumber of politicians have backgrounds as journalists.backgrounds as journalists.
  • 18. The desire forThe desire for knowledgeknowledge Lots of young men and womenLots of young men and women enter the profession with theenter the profession with the desire to know more about thedesire to know more about the world about them withoutworld about them without needing to specialize in limitedneeding to specialize in limited fields of study.fields of study.
  • 19. Thank you And See you later

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