Social Media For Film Makers<br />Maury Rogow<br />Kelly Yee<br />323.963.3050<br />www.ripmediagroup.com<br />1<br />
Sign In for gift<br />Free analysis<br />How do we help the film maker?<br />Experience<br />Common Filmmaker Problems<br ...
Experience to share<br />3<br />
4<br />
Problems For The Film Maker:<br /><ul><li>How can I raise funding, with no awareness?
How can I get a name attached with no funding?
Festivals?  00.05% of deals from Sundance get distro
Negotiation Power?
Where is the market?
Finishing funds</li></ul>5<br />
<ul><li>Multimedia / Transmedia
Pre distribution
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Sales deck 12 slides only for slideshare

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Social Media Marketing Presentation for film, movie, tv executives and producers by RipMedia Group, Maury Rogow

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  • Marriott, Discovery Media, Barclays, MBNA, Chase, CAIS Internet, Cambrian Communications, Booze Allen Hamilton, American Diabetes Association, More from client list in NOTESEach of these were CRM and communication systems with outreach to clients and customersBOOM chacalaca – US Air Force, US Army, US Intel, Raytheon, Lockheed Martin, CDW, Insight, PC Connection, CAIS Internet, Cambrian Communications
  • Need a business planNeed a marketing plan3 sales only: Sequel, Remake, or AdaptationShow: Script vs. Script with Bus Plan and financials and projections with dollar signs100 pieces of paper are worth – DO execs have GREAT imaginations? Known for great imagination? No – that’s why you need bus and marketing planFunding:How can I raise funding, with no awareness?How can I get a star attached with no funding?Who wants to see this film?Pre distributionFilming:That was great! Finding Distribution:Finishing fundsWhere is the market?Festivals - % of deals from Sundance 1.0Is there any budget left?Sales RepSelf distributionNegotiation PowerChanging model:3DDigital DistroCondensed Release TimelineMobileVoD
  • Changing model:
  • Social Media is the fastest growing and MOST TRANSFORMATIONAL technology and tool – EVERMore than Tv, Radio, and the Internet itself…Harness its opportunity to power your film or businessParanormal: As a percentage – Eventful.com- Make opening an event – create a Defining event – power to the people – In treatment – TV from Israel
  • Faster growth than Mcdonalds, TV, Radio, the net itself –Microsoft taught us PC, Test market,Build your audienceBuild awarenessBuild a budget – Sequel, Remake, or Best Seller – Social Media is a fundamental shift in the way we communicate
  • Find your audience, engage and build a rlationship – share info and suggest a product
  • Theme gallery .comMeans to you:2 way interaction, attracts visitors, Get and Retain visitorsWhats up today? Stickiness, ConversationCompelling, interesting event – you capture them in Act 1 – need to here too____Build your audience85% of phones sold in 2011 will have a browser – Fortune Mag: Consumer Electronics AssocDynamic - Splash pages – One example of how this builds is FB like-
  • Transcript of "Sales deck 12 slides only for slideshare"

    1. 1. Social Media For Film Makers<br />Maury Rogow<br />Kelly Yee<br />323.963.3050<br />www.ripmediagroup.com<br />1<br />
    2. 2. Sign In for gift<br />Free analysis<br />How do we help the film maker?<br />Experience<br />Common Filmmaker Problems<br />Marketing Relevance <br />Solution<br />Actions<br />2<br />
    3. 3. Experience to share<br />3<br />
    4. 4. 4<br />
    5. 5. Problems For The Film Maker:<br /><ul><li>How can I raise funding, with no awareness?
    6. 6. How can I get a name attached with no funding?
    7. 7. Festivals? 00.05% of deals from Sundance get distro
    8. 8. Negotiation Power?
    9. 9. Where is the market?
    10. 10. Finishing funds</li></ul>5<br />
    11. 11. <ul><li>Multimedia / Transmedia
    12. 12. Pre distribution
    13. 13. Self distribution
    14. 14. Multiple Territories
    15. 15. Distribution deal does not assure marketing
    16. 16. 3D
    17. 17. Digital Distro
    18. 18. Sales Rep
    19. 19. Condensed Release Timeline
    20. 20. Mobile
    21. 21. VoD</li></ul>6<br />Problems For The Film Maker:<br />
    22. 22. Old model <br />New model<br /><ul><li>Dependent on others
    23. 23. Development
    24. 24. 4-10 years
    25. 25. Producer fee
    26. 26. Lack of control
    27. 27. Self Developed
    28. 28. Inter-dependent, Control
    29. 29. Paranormal Activity
    30. 30. District 9
    31. 31. Fede Alvarez
    32. 32. S*#t My Dad Says – TV
    33. 33. Leverage - TV</li></ul>7<br />
    34. 34. <ul><li>78% believe peers, 22% believe advertising
    35. 35. Who uses the social web?
    36. 36. Facebook,
    37. 37. Over 500 Million active on
    38. 38. Avg. visit is over 45 min.
    39. 39. 28% are older than 34
    40. 40. Fastest growth 55-65 year old females
    41. 41. Unique visits last month in the US: 117 Million
    42. 42. MySpace: average unique 42 mm
    43. 43. Twitter: average unique 20 mm
    44. 44. LinkedIn: average unique 14mm, age is: 41. Avg. income of 60-110k
    45. 45. Social Media Marketing
    46. 46. Cost effective
    47. 47. High return
    48. 48. Build your base
    49. 49. Source: Time/ Neilson / Facebook/ CIA World Factbook/ Eric Qualman</li></ul>Find and Build Your Audience<br />8<br />
    50. 50. Locate<br />Listen<br />Interact <br />Influence<br />Start Your Wildfire <br />9<br />
    51. 51. Your website is a small a part of the process<br />10<br />The elements<br />In Web 3.0 Everything interacts and builds<br />
    52. 52. 11<br />Jumpstart Web 3.0 Start your media wildfire<br />
    53. 53. Start your media wildfire<br />Maury Rogow<br />Kelly Yee<br />323.963.3050<br />www.ripmediagroup.com<br />12<br />

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