“ I did not know there was another religion besides Hindu and Buddhist in the world. As you talked about the true Bible and all the things that are happening according to the Bible, I believe it totally. In our ancestor's religion there are no such things mentioned about the future, there is only the cycle of reincarnation. But it is so nice to believe that Jesus loves us personally and gives us the assurance of eternal life. Bible must be a wonderful book. Please help me get one copy.”
“ Radio is by far the most important, most used, and most trusted medium of communication in East Africa. People use it both for accessing information and for entertainment. It is an indispensable tool for learning about dangers to community, obtaining advice on a variety of issues, and fueling the daily conversations carried on by people in an oral society. Many other institutions, including governments and churches, do not share the same level of trust as radio. People in rural communities report a whole host of difficulties that they must deal with on a daily basis. . . “
July 31, 2008, Volume Two, Issue Two, Media Intelligence Newsletter .
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