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LinkedIn is a business social network. <ul><li>LinkedIn is the business social network. </li></ul><ul><li>LinkedIn is an i...
<ul><li>General Network Information </li></ul><ul><li>43M+ professionals </li></ul><ul><li>Nearly 2M new members  join eve...
Should you care?  <ul><li>Google yourself (or senior staff) </li></ul><ul><li>Then imagine that after a new business meeti...
 
 
Fill out your LinkedIn profile <ul><li>LinkedIn makes it a little game. </li></ul><ul><li>Get 100%  </li></ul>
Home Page
Your Professional Brand- Profile Page <ul><li>Showcase what you’re working on in your status  </li></ul><ul><li>Include a ...
Your Professional Brand- Profile Page <ul><li>Add Education and work experience to your profile (this is like redoing your...
 
My Network
Share Your Expertise - Answers
Share Your Expertise - Answers
Groups 16 <ul><li>Connect with industry experts and like-minded professionals to gather insight and feedback </li></ul><ul...
16
Polls 17
Applications <ul><li>Apps synch with your profile. </li></ul><ul><li>Slideshare is one such app.  </li></ul><ul><li>My Lin...
Company Page <ul><li>We know about this. Andy updates it.  </li></ul><ul><li>The question is, does your client have one of...
Top 10 Tips for Using LinkedIn <ul><li>Share you knowledge in status updates </li></ul><ul><li>Describe specific work expe...
LinkedIn <ul><li>LinkedIn: 67% of users saying they use their profile to “make new business or professional contacts” </li...
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How to use Linkedin

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This is a brief look at how we use LinkedIn.

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Transcript of "How to use Linkedin"

  1. 2. LinkedIn is a business social network. <ul><li>LinkedIn is the business social network. </li></ul><ul><li>LinkedIn is an interconnected network of professionals from around the world, representing 170 industries and 200 countries. </li></ul><ul><li>You can find, be introduced to, and collaborate with qualified professionals that you need to work with to accomplish your goals. </li></ul><ul><li>What are ours? </li></ul>
  2. 3. <ul><li>General Network Information </li></ul><ul><li>43M+ professionals </li></ul><ul><li>Nearly 2M new members join every month, almost 1 per second </li></ul><ul><li>Over 200 countries, 4 languages, 170 industries </li></ul><ul><li>Founded in 2003 </li></ul>*Internal Data June ‘09
  3. 4. Should you care? <ul><li>Google yourself (or senior staff) </li></ul><ul><li>Then imagine that after a new business meeting, a potential business partner does the same thing. </li></ul><ul><li>Here’s a senior person at EMA. </li></ul>
  4. 7. Fill out your LinkedIn profile <ul><li>LinkedIn makes it a little game. </li></ul><ul><li>Get 100% </li></ul>
  5. 8. Home Page
  6. 9. Your Professional Brand- Profile Page <ul><li>Showcase what you’re working on in your status </li></ul><ul><li>Include a photo of yourself </li></ul><ul><li>Create a personalized public URL </li></ul><ul><li>Include link to your company using the words of your company (go to edit websites and choose ‘other’) </li></ul><ul><li>Showcase your activity, your Twitter feed, delicious feed, Facebook page. </li></ul>
  7. 10. Your Professional Brand- Profile Page <ul><li>Add Education and work experience to your profile (this is like redoing your resume, takes time, but take the time) </li></ul><ul><li>Solicit recommendations from past and present colleagues </li></ul><ul><li>Recommend people you’ve worked with. </li></ul>
  8. 12. My Network
  9. 13. Share Your Expertise - Answers
  10. 14. Share Your Expertise - Answers
  11. 15. Groups 16 <ul><li>Connect with industry experts and like-minded professionals to gather insight and feedback </li></ul><ul><li>Follow and share topical news </li></ul><ul><li>Credibly expand your business network and uncover opportunities </li></ul><ul><li>1,000+ groups are created every day with 100,000 users joining at least one group every day </li></ul>
  12. 16. 16
  13. 17. Polls 17
  14. 18. Applications <ul><li>Apps synch with your profile. </li></ul><ul><li>Slideshare is one such app. </li></ul><ul><li>My LinkedIn profile has my Slideshare presentations </li></ul>
  15. 19. Company Page <ul><li>We know about this. Andy updates it. </li></ul><ul><li>The question is, does your client have one of these? </li></ul>
  16. 20. Top 10 Tips for Using LinkedIn <ul><li>Share you knowledge in status updates </li></ul><ul><li>Describe specific work experiences in your profile </li></ul><ul><li>Choose your public URL and share it on your email signatures </li></ul><ul><li>Build your network and import your free-mail address book </li></ul><ul><li>Give and get recommendations from trusted colleagues </li></ul><ul><li>Find answers to hard questions (and provide answers too) </li></ul><ul><li>Join relevant groups (alumni or professional groups) </li></ul><ul><li>Use applications like Slideshare to showcase your knowledge </li></ul><ul><li>Promote and attend relevant events </li></ul><ul><li>Visit www.learn.linkedin.com for more tools </li></ul>
  17. 21. LinkedIn <ul><li>LinkedIn: 67% of users saying they use their profile to “make new business or professional contacts” </li></ul><ul><li>We should care. </li></ul><ul><li>Questions? </li></ul><ul><ul><li>Source: Pew Internet & American Life Project Survey December ‘08 </li></ul></ul>
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