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The waves of change brought on by technology are unceasing. From ancient kings to titans of industry, every day builders and thinkers are fighting and navigating the very notion of the innovators dilemma. The same holds true for generations. For every generation has had its technology that drove imagination, inspiration and communication. In the 40s and 50s it was radio. The 60s were about TV. The 80s brought the PC, the 90s the web and the last decade was dominated by mobile. And today? Today is about Apps. And apps are fundamentally changing the way we live our lives and as a result the way businesses, particularly those who build software consider this latest technology wave. This discussion is a look inside one of those companies, who is at this very moment in time are harnessing the power of this particular wave. Join us for a look into Windows 8, a survey of Generation App and a few stories about the dilemmas of kings.
Co-presented with Grad Conn, US M&O CMO Lead at Microsoft