Online reuse warwickshire feb 2012

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Online reuse warwickshire feb 2012

  1. 1. Esther Reevesesther.reeves@gmail.com
  2. 2. What are we?• Network of locally based on-line re-use groups• Local volunteer run• National organisation to support local groups• Accessible by a variety of interfaces• All items must be given away for free• 330 groups & 1.27 million members in UK
  3. 3. Local History• 2004 - Leamington groups starts• 2005 - Rugby and Coventry start• 2006 - Solihull group starts• 2009 - Freegle formed• 2010 - Kenilworth and North Warwickshire start
  4. 4. Why it works• Easy to use• Puts you in contact with people you wouldn’t otherwise know• All items are local not spread geographically• Feel good factor
  5. 5. Challenges• Slow down in group growth• More competition• Yahoo Groups old fashioned and clunky• Limited volunteer time at national level
  6. 6. Moving forward • New ways of using Freegle • More tools for moderators • Social Networking • Give and Take days • Working with councils and othersFinalist in the Climate Week AwardsSpring into Re-use
  7. 7. Freegle Interfaces• Freegle Direct• Facebook app• Email• Yahoo Website• Twitter• Plans for phone app
  8. 8. How to find a group http://www.ilovefreegle.org/groups/
  9. 9. Freegle Direct
  10. 10. Freegle Direct
  11. 11. Top 10 Give-aways1. TVs2. Computers3. Hi-fi4. Small electrical goods5. Bicycles6. White goods (microwaves, fridges, freezers, cookers)7. Furniture including beds, wardrobes, sofas8. Baby and childrens toys, books, and prams, stair gates etc9. DIY (doors, sinks, taps, tiles, bits of carpet, bricks, hardcore)10. Gardening equipment, top soil, turf, sheds
  12. 12. Impact on landfill• A typical online reuse group with 5,000 members will save around 21,000 items from landfill each year – nearly 200 metric tonnes.
  13. 13. Online Reuse Week• Spring 2012 proposed pilot• News releases + feature artcles• Roadshow events + workshops• Online + Social Media activity• Corporate Community Involvement – BiTC• Scale-able and replicable
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