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Content Standards RegulationPresentation to London Metropolitan UniversityMA Communications Management students<br />Damia...
Purpose of Ofcom <br />Communications Act 2003 section 3<br />It shall be the principal duty of OFCOM, in carrying  out th...
Broadcasting Code <br /><ul><li>Protecting the Under-Eighteens
Harm & Offence
Crime
Religion
Due impartiality and accuracy
Elections
Fairness
Privacy
Sponsorship
Commercial References</li></li></ul><li>Generally Accepted Standards<br /><ul><li>Key Factors
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Content standards presentation for London Metropolitan University

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Presentation given to MA students at London Metropolitan University on the Broadcasting Code (March 2011). *NB: uses material available in the pubic domain*

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Transcript of "Content standards presentation for London Metropolitan University"

  1. 1. Content Standards RegulationPresentation to London Metropolitan UniversityMA Communications Management students<br />Damian Radcliffe, Ofcom <br />10th March 2011<br />
  2. 2. Purpose of Ofcom <br />Communications Act 2003 section 3<br />It shall be the principal duty of OFCOM, in carrying out their functions -<br />a) to further the interests of citizens in relation to communications matters; andb) to further the interests of consumers in relevant markets, where appropriate by promoting competition <br />
  3. 3. Broadcasting Code <br /><ul><li>Protecting the Under-Eighteens
  4. 4. Harm & Offence
  5. 5. Crime
  6. 6. Religion
  7. 7. Due impartiality and accuracy
  8. 8. Elections
  9. 9. Fairness
  10. 10. Privacy
  11. 11. Sponsorship
  12. 12. Commercial References</li></li></ul><li>Generally Accepted Standards<br /><ul><li>Key Factors
  13. 13. “adequate protection...” against harm and offence
  14. 14. offence must be “justified by the context”
  15. 15. context:
  16. 16. editorial content
  17. 17. the service it is broadcast on
  18. 18. time it was broadcast
  19. 19. likely size & composition of the audience
  20. 20. information </li></li></ul><li>Al Jazeera <br /><ul><li>Key Factors
  21. 21. freedom of expression and news
  22. 22. important and serious treatment - public interest
  23. 23. documentary evidence and not sensationalised
  24. 24. news channel
  25. 25. warning
  26. 26. no prohibition on point of death
  27. 27. length
  28. 28. cold-blooded and callous
  29. 29. extremely graphic
  30. 30. just after 9pm watershed
  31. 31. point blank shooting
  32. 32. noted a range of techniques available </li></li></ul><li>Impartiality <br /><ul><li>Key Factors
  33. 33. impartiality - restriction on freedom of expression
  34. 34. exercise great care - political debate
  35. 35. code allow for personal view programmes but...‘due impartiality’ must be maintained
  36. 36. no requirement for equal time
  37. 37. must acknowledge alternative views exist
  38. 38. major matter - ‘due weight’
  39. 39. systems in place to ensure impartiality is maintained </li></li></ul><li>STV News Report <br /><ul><li>ProgrammeThis evening news bulletin included a report on the sentencing of Mr James Kerr for the murder of Mr Thomas Nicoll
  40. 40. ComplaintMs ‘B’ complained that the programme unfairly suggested she made false claims of sexual abuse against Mr Thomas Nicoll and that she may “have his death on her conscience”.
  41. 41. Key Factors
  42. 42. Public interest in unrestricted court reporting
  43. 43. Public interest in reporting that abuse claims were cause of murder
  44. 44. Very serious allegation made against Ms ‘B’
  45. 45. No factual basis for allegations that abuse claims were false</li></li></ul><li>Send in the Dogs<br /><ul><li>Programme
  46. 46. Factual ‘fly on the wall’ programme following the work of the Greater Manchester Police Dog Unit. ‘F’ (a minor) was shown driving and abandoning a car and then being arrested by the police.
  47. 47. Complaint
  48. 48. ‘F’s father complained that his son’s privacy was unwarrantably infringed by the broadcast (without consent) of un-obscured images of his son being arrested.
  49. 49. Key factors
  50. 50. Incident took place in public
  51. 51. Public interest in disclosing crime and wrongdoing
  52. 52. Public interest in examining the work of the police
  53. 53. He was a minor
  54. 54. His prosecution was subject of reporting restrictions prohibiting the showing any images of him</li></li></ul><li>Undue Prominence and Promotion <br /><ul><li>Key Factors
  55. 55. rules based on European law
  56. 56. over-promotional
  57. 57. tele-shopping style
  58. 58. the way it was filmed
  59. 59. editorial justification
  60. 60. context - news not review programme</li></li></ul><li>Find out more (related to the clips we saw)<br /> Generally accepted standards <br /> Swearing after the watershed<br /> Finding for Ramsays Great British Nightmare, Channel 4, 30 January 2009, 21:00 - 23:00 (in breach) http://stakeholders.ofcom.org.uk/enforcement/broadcast-bulletins/obb133/<br /> Free Agents, Channel 4, various dates from 20 February 2009, 22:00  (not in breach)<br />Offensive images<br /> Finding for News, Al Jazeera, 9 February 2010, 21:04 (in breach) http://stakeholders.ofcom.org.uk/enforcement/broadcast-bulletins/obb156/<br />Impartiality<br /> Finding for Comment & The Real Deal, Press TV, January 2009, Various dates and times (in breach) http://stakeholders.ofcom.org.uk/enforcement/broadcast-bulletins/obb139/<br />
  61. 61. Find out more (part two)<br />Fairness and Privacy<br /> Finding for Scotland Today – STV, 18 Jan 2008, complaint made by Ms ‘B’ (upheld) http://stakeholders.ofcom.org.uk/binaries/enforcement/broadcast-bulletins/obb122/issue122.pdf<br /> <br />Finding for Send in the Dogs, ITV1, 28 July 2009, complaint by Mr E made on behalf of F (his son) – (upheld) http://stakeholders.ofcom.org.uk/binaries/enforcement/broadcast-bulletins/obb151/Issue151.pdf<br />Undue prominence and promotion<br /> Finding for Five News at 7, Five, 5 February 2009, 19:00 (upheld) http://stakeholders.ofcom.org.uk/enforcement/broadcast-bulletins/obb136/<br />
  62. 62. Challenges for the Future?<br /><ul><li>Public concern remain about some content
  63. 63. But convergence creates possible confusion
  64. 64. Statutory v self-regulation
  65. 65. Role of media literacy
  66. 66. The importance of freedom of expression and information
  67. 67. So what are the important areas:
  68. 68. Protection of children
  69. 69. Privacy
  70. 70. Transparency (whether commercial or labeling)</li>
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