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Hyperlocal 101: Part One, 10 hyperlocal business models
 

Hyperlocal 101: Part One, 10 hyperlocal business models

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A short presentation giving ten examples of different hyperlocal business models being used by start-ups and traditional media (mostly from the UK). Please feel free to add other examples as this list ...

A short presentation giving ten examples of different hyperlocal business models being used by start-ups and traditional media (mostly from the UK). Please feel free to add other examples as this list is by no means exhaustive.

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  • Many thanks Станко. I had come across this model previously - very interesting. Such a shame the plug was pulled on it so suddenly. Would have been ver interesting to see if it could have been made commercially viable.
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  • Another one - the Nase Adresa in Czeckoslovakia - this project was stopped by the invetstor but they had 200 newsppapers and a unique model - the editorisl room was a coffee shop managed by the media.
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  • http://www.guardian.co.uk/media/greenslade/2011/jun/14/hyperlocal-media-mobilephonesImage: https://ssl.gstatic.com/android/market/com.postcodegazette.android/f-705-6
  • http://www.thedrum.co.uk/news/2011/08/10/24675-stv-launches-daily-deals-venture/Image: http://www.thedrum.co.uk/pub/files/photos/news/24675/main.stv_deals.jpgGlobal via: Maisie McCabe, marketingmagazine.co.uk, 15 November 2011, 11:30AM
  • Image: http://www.yourrightmove.co.uk/blog/wp-content/uploads/2011/07/Rightmove-places-review.jpg http://hu12net.blogspot.com/2011/01/rightmove-places-househunters-can-share.html
  • http://www.guardian.co.uk/media/greenslade/2011/oct/30/paywalls-canadahttp://www.theglobeandmail.com/globe-investor/postmedia-plans-to-charge-for-online-articles/article2218147/ http://www.thewirereport.ca/reports/content/13147-postmedia_chain_moving_to_metered_model http://www.cmrcccrm.ca/documents/CMRC_Paywall_Release.pdf
  • + reverse publishing, Addiply