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Fundraising is a bona fide revenue stream that can be planned for and leveraged. The nonprofit sector has an opportunities to maximize all revenue earned by implementing a professional development …

Fundraising is a bona fide revenue stream that can be planned for and leveraged. The nonprofit sector has an opportunities to maximize all revenue earned by implementing a professional development program that adheres to the ethics and standards of the Association of Fundraising Professionals (AFP)

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  • 1. 2014 Annual Meeting WELCOME
  • 2. Annual Meeting Presentation Building A Culture of Philanthropy Michele R. Berard, MBA, CFRE @micheleberard @afprichapter
  • 3. What is philanthropy? A voluntary action for the public good, including voluntary service, voluntary association, and voluntary giving. Source: Rosso:Achieving Excellence in Fundraising
  • 4. “Fundraising is an art…”
  • 5. “Fundraising is an art…”
  • 6. Fundraising... …is a science “…based on a body of knowledge” Simone Joyaux,ACFRE YOU are the expert!
  • 7. What is the biggest threat to your organization?
  • 8. Three ways nonprofits make money: •Earn it •Borrow it •Raise it Bill Littlejohn President/CEO Sharp Healthcare Foundation San Diego California
  • 9. The Concept of Leverage… Donations = Investments A coordinated philanthropy program aligns donor interests with the funding needs of an organization. INSPIRE Campaign – Sharp Healthcare Donor Interests =Voluntary
  • 10. Underdeveloped: A National Study of Challenges Facing Nonprofit Fundraising http://www.compasspoint.org/underdeveloped
  • 11. Criteria for A Culture of Philanthropy 1. Most people in the organization act as ambassadors and engage in relationship building. Source: www.compasspoint.org/underdeveloped
  • 12. Criteria for A Culture of Philanthropy 2. Everyone promotes philanthropy and can articulate a case for giving. Source: www.compasspoint.org/underdeveloped
  • 13. Criteria for A Culture of Philanthropy 3. Fund development is viewed and valued as a mission-aligned program of the organization. Source: www.compasspoint.org/underdeveloped
  • 14. Criteria for A Culture of Philanthropy 4. Organizational systems are established to support donors. Question: How many of you post the Donor Bill of Rights on your website? Source: www.compasspoint.org/underdeveloped
  • 15. Criteria for A Culture of Philanthropy 5. The executive director (or CEO) is committed and personally involved in the fundraising. Source: www.compasspoint.org/underdeveloped
  • 16. 5. The executive director (or CEO) is committed and personally involved in the fundraising. Source: www.compasspoint.org/underdeveloped 4. Organizational systems are established to support donors. 3. Fund development is viewed and valued as a mission-aligned program of the organization. 2. Everyone promotes philanthropy and can articulate a case for giving. 1. Most people in the organization act as ambassadors and engage in relationship building. RECAP:
  • 17. You can start anywhere… Establish a Culture of Philanthropy
  • 18. You can start anywhere… …it starts with YOU Establish a Culture of Philanthropy
  • 19. w w w. A F P R I . o r g @ a f p r i c h ap t e r