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Virginia GRI 404 Technology Presentation
 

Virginia GRI 404 Technology Presentation

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  • Niche marketing or targeting a specific market is not new What IS new is tailoring your approach so what you say and do resonates more powerfully with each of the 4 generations NAR Statistics (2007) On-Line Consumers39% are between 25-34 years of age65% are Married22% are Single Females8% are Single MalesMedian income is $70,700 per year
  • The real question is – will you evolve to deliver on these new buyers expectations?
  • Lesson 1 Who is Today’s Real Estate Consumer?Remember to update this slide from NAR website
  • Living the Code - Duties to Clients and Customers Standards of Practice 1-2
  • Section 3 MobilityFocus on 3 technology tools that consumers are using every dayLaptopsWireless capabilityPDAS
  • Living the Code – Honest and Truthful CommunicationsArticle 12Standards of Practice 12-5, 12-8 – 11Effective January 1, 2008 New Standards of Practice related to Article 8
  • E-mail
  • Keep people apprised of the mundane details of your life…Also useful for people of similar interests, they use it to organize and meet each other.Increasingly used by young people for calendaring, corresponding, etc.

Virginia GRI 404 Technology Presentation Virginia GRI 404 Technology Presentation Presentation Transcript