Podcasting 101


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  • Podcasting 101

    1. 1. Podcasting 101
    2. 2. What is a podcast?
    3. 3. A podcast is a series of digital-media files which are distributed over the Internet using syndication feeds for playback on portable media players and computers. The term podcast , like broadcast , can refer either to the series of content itself or to the method by which it is syndicated; the latter is also called podcasting . source: http://en.wikipedia.org/wiki/Podcasting
    4. 4. Podcast Trivia <ul><li>What podcast was the first to charge a subscription fee? </li></ul>
    5. 5. Podcast Trivia <ul><li>The Ricky Gervais Show                                photo credit: gordasm      </li></ul>
    6. 6. source: http://www.commoncraft.com/ Let's watch a video .
    7. 7. What do you need to podcast? <ul><li>Content: audio or video files </li></ul><ul><li>Distribution: RSS file website (optional) graphic/logo (optional) Registering in Itunes (optional) </li></ul>
    8. 8. Two Paths To Podcasting <ul><li>Host and administer it yourself </li></ul><ul><li>Use a web-based service </li></ul>
    9. 9.              web based hosting services <ul><li>OurMedia : A free hosting service for your audio and video files with unlimited bandwidth and unlimited disk space. Your podcasts and vidcast files are uploaded to the Internet Archive servers [archive.org] under the Creative Commons license. You specify the license details at the time of uploading so that so that others will know what they may (or may not) do with with your audio.  [ ourmedia.org ] Odeo Studio : Odeo has tools to record podcasts or store them for sharing. They will host your podcasts for free though there's a 50mb limit per uploaded file. However, there is no limit to how many files you can upload. One downside is that if people hear the podcast outside the Odeo Flash Audio player, they will have to hear a short Odeo commercial. Does not support video. [ studio.odeo.com ] blip.tv : blip.tv provides free hosting, support for a variety of video formats, RSS distribution and an opt-in advertising program with a 50/50 revenue share. Blip.tv also allows for cross-uploading to the internet archive and cross-posting to a variety of web destinations including MySpace (as MySpace bulletins or blog entries) Blogger , MovableType , WordPress and WordPress.com , TypePad, Flickr (the video thumbnail is posted to Flickr with a link to the video on blip.tv) ,del.icio.us (a link to the video with the tags entered on blip.tv is posted to the user's del.icio.us account), Any MovableType API , Metaweblog API, Blogger API or Atom API enabled content management sysetm blip.tv ] </li></ul>
    10. 10. HIY: Host it Yourself <ul><li>You'll need an RSS file and a place to host it. You'll also need somewhere to host your media. </li></ul>
    11. 11. What's an RSS feed and how do I make one?
    12. 12. <ul><li>The Basic Wrapper <?xml version=&quot;1.0&quot; encoding=&quot;UTF-8&quot;?> <rss xmlns:itunes=&quot;http://www.itunes.com/dtds/podcast-1.0.dtd&quot; version=&quot;2.0&quot;> <channel> The unique info about your podcast goes here between the channel tags! </channel> </rss> </li></ul>
    13. 13. A complete RSS feed: Example xml file from the Apple website: http://www.apple.com/itunes/store/podcaststechspecs.html
    14. 14. The middle way <ul><li>Host on your server and use an rss generating tool like  icerocket , which is free or feedforall . Create an rss file and use a service like feedburner to administer your feed.                                                                                                                                                                                         </li></ul><ul><li>     </li></ul>
    15. 15. Podcast Trivia <ul><li>How long did it take for the term &quot;podcasts&quot; to reach 100,000,000 hits on google? A) six months B) two years C) one year </li></ul>
    16. 16. Podcast Trivia <ul><li>  A year after first tracking hits for the word &quot;podcasts&quot; on Google's search engine, Google found more than 100,000,000 hits on the word &quot;podcasts.&quot;                                                                   photocredit: trendmapper.com </li></ul>
    17. 17. Exercise!
    18. 18. submitting your podcast to itunes <ul><li>                                                                                                                                           photo credit: brepettis </li></ul>
    19. 19. Podcast Trivia <ul><li>Who was the first national-level US politician to hold his own podcast? A) John Edwards B) Ralph Nader C) Dick Cheney </li></ul>
    20. 20. Podcast Trivia <ul><li>John Edwards began his &quot;One America&quot; podcast series in March 2005.              photo credit: Scott Beale/Laughing Squid laughingsquid.com                                                                  photo credit: Scott Beale / Laughing Squid laughingsquid.com . </li></ul>
    21. 21. Takeaway Resources <ul><li>http://del.icio.us/maryatspnn/podcasting slideshare </li></ul><ul><li>  </li></ul>