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10 Marketing Buzzwords to Stop Using

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World-class? Awesome? Killer? Yuck. Are you using those words in your copy? Thanks to folks who left illustration-worthy comments on our first buzzwords slide show (15 Marketing Buzzwords to Stop …

World-class? Awesome? Killer? Yuck. Are you using those words in your copy? Thanks to folks who left illustration-worthy comments on our first buzzwords slide show (15 Marketing Buzzwords to Stop using), we created this sequel of buzzwords to stop using right away.

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  • 1. A MarketingProfs slideshowIllustrated and produced by Veronica Maria JarskiText taken from folks who addedbrilliant comments after readingthe 15 Marketing Buzzwords to Stop Usingslideshow.
  • 2. World-Class“It’s been used todescribe everythingfrom service toeggs. (Honestly sawthat in a restaurantin Florida!)”(Marcia SNBT)
  • 3. To Perfection“It’s an excuse for a lack of imagination.Still too often used to make a restaurantor entree sound goodwithout wastingadjectives.”(Jay Clark)
  • 4. TakingBusiness to theNext Level“What? You mean‘upstairs’?”(The Businessof Women)
  • 5. Killer“Killer should be killed. Let’s help it find itsway six feet under.”(Melanie Kissell)
  • 6. At the End of the Day“Unless you end thisphrase with ‘it getsdark’ or ‘I go tosleep,’ I just wantto scream,‘ULTIMATELY.The word you’restruggling to find isULTIMATELY.’”(Ken Wilson)
  • 7. Icon“These days,everyone is anicon, andeverything isiconic.”(Lyn Meany)
  • 8. Take This Offline“In other words, ‘I’m about to look stupid in frontof others’ or ‘This topic is an egregious waste ofeveryone’s time.’” (Eric Eisenberg)
  • 9. Solution“Arrrrrgh!”(Andy Gibson)
  • 10. Awesome“So many thingscannot beawesome or theywouldn’t beawesome.”(Meredith Blevins)
  • 11. Out of Pocket“When I hear, ‘out ofpocket,’ I think of ahamster that’s gonemissing from thepocket of a kid whobrought it to school.”(Cynthia B.)