YouTube for Equine Vets    Mike Pownall, DVM     www.mpequine.com  www.slideshare.net/mpownall
Video for Vets• Why video?• How to create videos?• How can you measure it?
48     www.viralblog.com
http://www.youtube.com/user/mpe    quine#p/u/7/r5Yc58JeDLo Example of a video created and   edited by McKee-Pownall       ...
Video Making EquipmentCamera• Kodak Z-18• iPhonesTripodMicrophonesLights
Before you shoot•   Script•   Charged batteries•   Time of day•   Makeup?
Wooden ClogsIntro•   New treatment for laminitic horses•   How the clog works•   Types of clogs•   Materials for applyingB...
The Stars• Clothing & hair• Clean & well behaved horse• Location  o Quiet, clean• Lighting• Waiver
Clothing & Hair
Clothing & Hair
Lighting – Just Right
Lighting – Just Right
Lighting – Just Right
Lighting – Too Bright
Lighting – Too Bright
Lighting – Too Dark
Lighting – Shadows
Background
Handlers
Close Ups
Close Ups
Other Thoughts•   No panning•   2 Minutes•   Keep all takes•   Still pictures to add in later
Editing• iMovie• Add music• Add clinic info
YouTube Channel
YouTube5/2011         11/2011
YouTube5/2011   130%   11/2011
Thank You
Keep in Touch• mike@mpequine.com• www.equinevetbusiness.com• www.slideshare.net/mpownall
YouTube For Equine Veterinarians
YouTube For Equine Veterinarians
YouTube For Equine Veterinarians
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YouTube For Equine Veterinarians

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Presentation given by Dr. Mike Pownall at the 2011 AAEP Cpnvention on creating videos and using YouTube for veterinarians.

Published in: Health & Medicine, Lifestyle
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  • YouTube For Equine Veterinarians

    1. 1. YouTube for Equine Vets Mike Pownall, DVM www.mpequine.com www.slideshare.net/mpownall
    2. 2. Video for Vets• Why video?• How to create videos?• How can you measure it?
    3. 3. 48 www.viralblog.com
    4. 4. http://www.youtube.com/user/mpe quine#p/u/7/r5Yc58JeDLo Example of a video created and edited by McKee-Pownall Equine Services
    5. 5. Video Making EquipmentCamera• Kodak Z-18• iPhonesTripodMicrophonesLights
    6. 6. Before you shoot• Script• Charged batteries• Time of day• Makeup?
    7. 7. Wooden ClogsIntro• New treatment for laminitic horses• How the clog works• Types of clogs• Materials for applyingBody• Take rads to find ideal placement• Apply clogs• Re-xray to determine breakover placement• Casting tape to hold the clog onClosing• Resetting clog like normal shoe• Disclaimer
    8. 8. The Stars• Clothing & hair• Clean & well behaved horse• Location o Quiet, clean• Lighting• Waiver
    9. 9. Clothing & Hair
    10. 10. Clothing & Hair
    11. 11. Lighting – Just Right
    12. 12. Lighting – Just Right
    13. 13. Lighting – Just Right
    14. 14. Lighting – Too Bright
    15. 15. Lighting – Too Bright
    16. 16. Lighting – Too Dark
    17. 17. Lighting – Shadows
    18. 18. Background
    19. 19. Handlers
    20. 20. Close Ups
    21. 21. Close Ups
    22. 22. Other Thoughts• No panning• 2 Minutes• Keep all takes• Still pictures to add in later
    23. 23. Editing• iMovie• Add music• Add clinic info
    24. 24. YouTube Channel
    25. 25. YouTube5/2011 11/2011
    26. 26. YouTube5/2011 130% 11/2011
    27. 27. Thank You
    28. 28. Keep in Touch• mike@mpequine.com• www.equinevetbusiness.com• www.slideshare.net/mpownall

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