Spread explosive awareness


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How to spread your brand through the internet and social media? A detailed presentation given to market about Spread's Social Media Marketing packages, where we help clients build a strong social media presence to generate leads and increase traffic to their website. Mouneet Mehta, CEO at Spread has created this Presentation. Mouneet has more than 16 years of experience in the field of design and internet related marketing.

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Spread explosive awareness

  1. 1. www.wespreadit.com
  2. 2. www.wespreadit.comHow do you spread?
  3. 3. www.wespreadit.com Websi Email te Marketing PPC Ads BloggingSEO Social Media Optimizati on
  4. 4. www.wespreadit.comHow can Social Media be used by companies?
  5. 5. www.wespreadit.com Pre-Sales Sales After SalesTo build Trust To persuade a user To create a Mind- Spaceaccessible To be To penetrate
  6. 6. www.wespreadit.com 53.5billion minutes permonth - is the time users spend onFacebook
  7. 7. www.wespreadit.comYoutuberanks 6th. 9.1 billion.
  8. 8. www.wespreadit.comOn an average, a Facebook user spends 7hrsand 46minutes on Facebook every month.
  9. 9. www.wespreadit.comAverage monthly visitors: 140million unique visitors per month.
  10. 10. www.wespreadit.com 32.5% of total users onFacebookare from Asia-Pacific.
  11. 11. www.wespreadit.comNext in line is Google+ and Linked in. Google+increased by 1269%in 2011 coming in at 8th position.
  12. 12. www.wespreadit.comPeople in the age group of 25 - 34are more socially active amounting to 38.4%.
  13. 13. www.wespreadit.com 91% of parents and 86% of non parents useSocial Media to stay intouch with family and to find old friends.
  14. 14. www.wespreadit.com Social Media Use for Lifestyle / EntertainmentPurposes. 7in 10 parents seekentertainment on Social Media.
  15. 15. www.wespreadit.comWho is measuring Social Media Value?
  16. 16. www.wespreadit.comSocial media sites are wildlypopular, but there are still nomarketing rules carved in stone,and many companies grapple with measuring its value. A majority of companiesdo not have standard frameworks in place to measure the value of social media.
  17. 17. www.wespreadit.com 68% (i.e. 7 in 10) global CMOs (Chief Marketing Officers) feel unprepared for the demands of social media marketing. 71% of them are challenged by theso-called marketing "data explosion". A large portion of CMOs also feelunprepared for growth of channel and device choices (65%), shifting consumer demographics (63%) and financial constraints (59%).
  18. 18. www.wespreadit.com 66% of the best performing organizations feel unprepared for socialmedia marketing, and70% of the underperforming companies reported being unprepared.
  19. 19. www.wespreadit.comAlmost 30%of senior marketing executives engaging in social mediamonitoringincorporate the information into theircommunications strategy. 18%for Customer Service enhancements.
  20. 20. www.wespreadit.com 41% of both video and search ad viewers have taken some typeofactionresulting from the ad in thepast six months, while on 28% of social mediaad viewers were inspired toact.
  21. 21. www.wespreadit.com Google Alerts.The most popularsocialmedia monitoring tool.
  22. 22. www.wespreadit.com 2 in 3 social marketerswill increase their Email Marketing activities and budget.
  23. 23. More than 6 in 10 www.wespreadit.com(63%)Facebook users who “like”a brand or product on Facebook expect something in return. Results from “The Meaning of Like” indicate that a leading 58% of Facebooklikers expect both access to exclusive content, events or sales, and discounts or promotions through Facebook. Only 37% do not expect anything to
  24. 24. www.wespreadit.comHow do you spread?
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