Real Time Sentiment Analysis of Super Bowl 47 Commercials by NetBase

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Real-time sentiment analysis of Top 15 commercials from Super Bowl 47.

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Real Time Sentiment Analysis of Super Bowl 47 Commercials by NetBase

  1. 1. Super Bowl XLVIIReal-Time Sentiment Analysis February 3, 2013
  2. 2. 15 Most Mentioned Brands During Super Bowl Sunday 20131. Go Daddy (249,273 mentions, 14.67% pos)2. Doritos (137,509 mentions, 90.87% pos)3. Pepsi (47,176 mentions, 69.99% pos)4. Volkswagen (31,052 mentions, 84.08% pos)5. Budweiser (24,658 mentions, 83.37% pos)6. Dodge Ram (19,619 mentions, 77.66% pos)7. Taco Bell (19,783 mentions, 93.20% pos)8. Calvin Klein (16,532 mentions, 75.17% pos)9. NFL (Leon Sandcastle) (12,700 mentions, 91.54% pos)10. Blackberry (10,773 mentions, 55.36% pos)11. Mercedes (9465 mentions, 63.11% pos)12. Oreos (8,122 mentions, 89.97% pos)13. Best Buy (6,771 mentions, 95.24% pos)14. Wonderful Pistachios (5,585 mentions, 64.54% pos)15. Jeep (4,729 mentions, 84.47% pos) Time frame is 2/2/13 9:00 pm PT – 2/13/13 10:00 pm PT2 | Confidential | © 2012 NetBase Solutions. All Rights Reserved Worldwide.
  3. 3. 3 | Confidential | © 2012 NetBase Solutions. All Rights Reserved Worldwide.

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