Augeo AnnouncesAgreement with IMG toDevelop and Launch a Fan Engagement Platform for College Athletics
Augeo Affinity is excited to announce thedevelopment and launch of a new engagementplatform with IMG called Fan I Am. As athleticdepartments throughout the country place anincreased emphasis on creating fan loyalty/fanengagement programs, they are also focused onreaching their fans in new and unique ways utilizingsocial media. This new Augeo Affinity and IMGplatform enables both.
This new program will debut in the fall with selectIMG colleges and will provide fans across the countywith new and engaging experiences through theirfavorite sports team. Augeo Affinity designed theprogram to increase attendance and ticket salesacross all sporting events, while offering fans value-add benefits and access to unique experientialrewards.
The platform will be a unique, custom branded andhighly social experience for fans that will providethem with a tool to upload and share fan photos, aswell as play games and answer polls specific to theirschool. The program will build a robust database forthe athletic departments and serve as a host tocommunicate and drive initiatives across the entirefan base.
About Augeo AffinityAugeo Affinity is a nationally recognized leader inloyalty, incentive and engagement solutions, with ahistory of originating new ideas and functionality.The company designs and manages enterprise levelsolutions, supporting engagement initiativesincluding incentives, loyalty and activation. Augeofocuses on platforms, products and services thatactivate, energize, motivate, build affinity and createsustainable organizational performance.
The company offers innovative solutions, provenplatforms and an experienced team of engagementexperts to help clients accomplish their goals. Augeoprovides services on a global scale and offerssolutions operating on an enterprise data platformwith architectural capabilities to maximizecustomization and embrace contemporary trends inmobile and social solutions.
Augeo Affinity supports over 400 clients domesticallyand internationally, across many industries includingtelecommunications, financial services, sports andentertainment, foodservices, and homeimprovement.For more information about Augeo, visitwww.augeomarketing.com.