Scotsman 33,000 Herald 44,000 BBC Scotland Online 1.2m
Online video Advertising 320% by 2020 Premium content competition – intensify = sports, licenses across platforms will rise dramatically YouTube expected to invest over 100m on commissioning original content in UK Big questions: will internet as viable TV platform sustain innovation or disrupt innovation Typewriter – electric typewriter helps, word processor disruptive …? Expectation of free – but pay for what they really want Like-based scheduling Connected viewing – laptop not TV Transmedia storytelling
On Monday June 24, the new Jay-Z album will be available to Samsung phone owners – via their phones of course – two weeks before general release. Samsung paid $5m to do this. But is this such a benefit? After all, within minutes of one person getting it, the odds are they will find a way to release it onto Torrent and Piracy sites.
Scotsman – video and also the new paid feature for articles