Ahead of Time:
Mobile Media Revolution
Der Wandel Medienlandschaft.
IICO Conference
Visual and Crea
Berlin, 03.06.2008 What we learned from P
Kelsey Ruger, Pop Labs
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O N L I N E.
Was heißt eigentlich „Online“?
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Die Medienlandschaft ist im Wandel.
Medien sind allgegenwärtig.
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Nun eine kleine Selbstanalyse.
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Kennen Sie Monty?
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Wenn nicht,
lernen Sie mich heute kennen!
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Monty Metzger
www.monty.de
monty@monty.de
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Welche Medien nutze ich?
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Ich veröffentliche Texte.
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Ich veröffentliche Videos.
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Ich veröffentliche Fotos.
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Ich veröffentliche
meine Reiseplanung.
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Ich veröffentliche mein Profil.
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Ich veröffentliche
mein Präsentationen.
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Ich veröffentliche laufend
neue Statusmeldungen,
Gedanken und Ideen
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www.twitter.com/montymetzger
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Ich engagiere mich.
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Ich nütze mobile Medien.
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Ich schaue Fernsehen.
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Ich lese Blogs und Online Magazine.
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Ich lese Bücher.
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Ich lese Zeitschriften.
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... aber nur, wenn ich diese Geschenk bekomme.
Danke - Air Berlin.
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Ich bin teil einer
multimedialen
Unterhaltung.
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A Digital Conversation.
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Monty Metzger
www.monty.de
monty@monty.de
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Shifting Paradigm
Skip Viewpoints & Changing Perspectives
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\"This 'telephone'
has too many shortcomings
to be seriously considered as a
means of communication.\"
1876
Western Union internal memo, 1876
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\"Everything
that can be invented
has been invented.\"
Charles H. Duell, Commissioner,
1899
U.S. Office of Patents, 1899.
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1979, the first commercial
mobile phone was launched
by NTT in Japan.
1979
WIKIPEDIA
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1956 the Pager was invented, which
became a big success in USA.
1956
Wikipedia
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1985 startet the SMS-Boom in
Europe.
1985
Wikipedia
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1999
i-mode was launch in Japan.
1999
Wikipedia
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NTT Docomo in Japan
introduced
3G (Third Generation)
Network.
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2001Page 60 © 2008 Ahead of Time GmbH

Germany
bidding for UMTS (3G) licenses.
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2004 Page 61 © 2008 Ahead of Time GmbH

3.3 billion mobile phone
users worldwide.
500M China, 250M US, 225 M India.
(November 2007)
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2007
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2007, the
iPhone was introduced.
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2007 Page 63 © 2008 Ahead of Time GmbH

„mobile“ is new „battleground“
for Tech-Companies.
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2007 Page 64 © 2008 Ahead of Time GmbH

Google launched Android
(Android is a mobile phone platform based on
the Linux operating system and developed by
the Open Handset Alliance).
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2007 Page 65 © 2008 Ahead of Time GmbH

Nokia is introducing OVI -
expanding Nokia‘s focus from
mobile devices to offering a
range of Internet services.
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2007 Page 66 © 2008 Ahead of Time GmbH

OPEN - ID:
Rethinking Access, raise of Open ID
and mashup-technology.
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2007 Page 67 © 2008 Ahead of Time GmbH

Mobile Web 2.0 emerges.
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2007 Page 68 © 2008 Ahead of Time GmbH

WiFi spreads via FON and
Meraki and opens
the net...
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2007 Page 69 © 2008 Ahead of Time GmbH

AMAZON launched the
eBook „Kindle“.
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2007Page 70 © 2008 Ahead of Time GmbH

3G continued growth,
20-25% penetration in western markets,
70% penetration in Korea and Japan.
Ahead of Time
2007
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Ahead of Time.
Der Zeit voraus.
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Von der
Zukunft
in die
Gegenwart.
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Wohin geht die Reise im digitalen Zeitalter?
Reise in die Zukunft.
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The future is here.
It‘s just not widely
distributed yet.
William Gibson
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The World
is flat?
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The World
is spiky!
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Mega-Cities.
Globale Hot-Spots.
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Rahmenbedingungen.
Wachstum für Innovation.
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Mega-Cities.
Globale Hot-Spots.
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Trend Tour.
Die Zukunft des Marketing
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Rahmenbedingungen.
Hot-Spots für Innovation.
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Von der
Zukunft
in die
Gegenwart.
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Mobile Life
The Joy of Mobile Communication
*Foto: Anina, Fashion Mo-Blogger
Consumer Dive - Wrigley - UK & HK © 2007 CScout Trendberatung

OPERA Browser
2,5 billion Page Impressions
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2008 Page 88 © 2008 Ahead of Time GmbH

Ahead of Time
2008+
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2008
Mobile Technology
Mini Projector will be launched 2008
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2008
TWITTER, JAIKU,
+ 100 clones....
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Ahead of Time
2008
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Live Video:
„Stream live videos from your phone“
qik.com
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Talking
about the
Future of
Mobile Media.
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Digital Plaster
Wireless Body Area Network
Toumaz Technology
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Digital Plaster
Wireless Body Area Network
Toumaz Technology
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2010
Mobile Technology
ePaper will become mainstream
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Mobile Communication.
ePaper, Virtual Avatar & Identitfication.
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20XX
Mobile Technology
No Screen? The Ring Telefon.
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Silver Generation.
Bone Conduction - Ring Telefon.
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Ubiquitous Network.
Einkaufen in der Zukunft.
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Mixed Reality.
Mobile Tutor.
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Future Vision?
Watch Justin TV
*Foto: Justin.tv
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Digital
Conversation
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Digital Conversation
Digital Eco-System
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Mobile is speeding up
this conversation!
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TIME
Speed of Communication
1 Week
1 Day
1 Hours
1 Minute
........
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FREE
Ahead of Time
20XX
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What if mobile networks are
available everywhere for free?
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20XX Page 109 © 2008 Ahead of Time GmbH

SUMMARY:
‣ Digital Conversation.
‣ Paradigm Shift:
Change your Viewpoint.
‣ HotSpots: Von der
Zukunft in die Gegenwart.
‣ Mobile Anwendungen
heute.
‣ Vision: Mobile
Kommunikation in der
Zukunft.
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Ahead of Time GmbH
‣ Monty C. M. Metzger
Founder
t 089 - 1212 72 99
m +49 - 178 - 81 66 818
e monty@aheadoftime.de
‣ www.aheadoftime.de
www.manager-tours.de
‣ Private Blog:
www.monty.de
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