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Claudia Ortuno de Leon  z3356521   10 October 2011    MDIA 5003 Online Media  Monday 12pm<br />Week 10 : Mobility<br />Bac...
Week 10 mobility
Week 10 mobility
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Week 10 mobility

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Transcript of "Week 10 mobility"

  1. 1. Claudia Ortuno de Leon z3356521 10 October 2011 MDIA 5003 Online Media Monday 12pm<br />Week 10 : Mobility<br />Background<br />The article read was the one about 'Mobile News in Chinese Newspaper Groups'. The case talks about the popularity of SMS based information services around 2000 and how the Yunnan Daily Press was delivering news content to audiences that usually could not get them. The idea behind this is the fact that some Chinese communities are very remote, but still, the population was able to have a mobile phone. The case study focused on the switch from a regular phone to contact people, family and make calls to a device that receives the headlines of important news. Later on, the Yunnan Daily switched to multimedia messaging service, also known as MMS and is now able to send content with pictures, video and audio. <br />Other ideas of Mobility<br />Mobility refers to something "that is movable, that is capable of moving or being moved". It can also be defined as "ability to travel from one place to another". Therefore, this week's central theme in the context of Media refers to Mobile phones and Tablets. This two items have become popular around the world due to its affordable prices, the fact that they are portable and light- weight and the range of accessories available to personalize them. <br />All this characteristics have made the adoption of these mobile devices very easy. Now they are part of our daily life; we barely turn them off at all and we would not leave the house without them. So the fact that mobile devices are an extension of our personality means that they will not disappear, but just change in size, technology and features.<br />From the perspective of consumers, mobile devices are a constant companion they rely on for unlimited access to content they enjoy as well as for communication services. According to companies, the users of mobile devices represent a big unexplored market: they can be reached in a more personal way through individualized advertising or promotions related to their consumer behaviour.<br />Mobile devices are used in different ways. First, as the traditional one-on-one form of communication that lets the user call or text others. Secondly, as a an Internet browser, like we used to exclusively do on computers, to check email, the relevant news, look for information, make online purchases and visit social networks. Finally, one of the developing uses of these devices is the one for creating art. Nowadays, everyone has access to a portable device with camera and video, so people have discovered that they can explore their creativity by documenting things with their mobile. <br />This has contributed to the production of mobile films and mobile photography as a form of expression, especially among young audiences who are keen to share their ideas but do not have big budgets to achieve it. The quality of this work is very good as mobile devices have improved technology so the resolution of video and photography is excellent. Also this formats can be easily edited with software available for the individual consumer. For this format, what is more important is the originality of the ideas communicated more than the special effects and glamorous cast of actors.<br />Conclusion<br />Unlike the SMS news the people from the Yunnan province in China were getting in 2000, Australians are getting information from their mobile internet browser. They are visiting the websites with audio, video, pictures and even commenting through their mobiles. This also means that because the basic need of being informed is satisfied, Australians have the chance to use their mobile devices to create content and express their ideas, an activity that will not disappear with the advance of technology. <br />Questions<br />1. Could you spend one whole day without your mobile phone?<br />2. When taking pictures, have you thought of submitting them to a mobile photography exhibit or contest? Why?<br />3. How do mobile devices will look and work in 5 years? Describe it.<br />

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