Chris Friel is a Distinguished
Engineer and Technology
Strategist with Infusion, New
York.
Infusion unites insight, creati...
Infusion unites insight, creativity,
and technology to accelerate and
transform business for leading
companies around the ...
2 Years Ago
exactly
June, 2012
From: Geoff MacNeil
To: Gary Hoberman
Subject: Re: Voicemail
!
Hi Gary,
!
I was traveling this week. Congrats on the new r...
From: Geoff MacNeil
To: Gary Hoberman
Subject: Re: Voicemail
!
Hi Gary,
!
I was traveling this week. Congrats on the new r...
From: Geoff MacNeil
To: Gary Hoberman
Subject: Re: Voicemail
!
Hi Gary,
!
I was traveling this week. Congrats on the new r...
Have a Vision
Inspiring
Purposeful
Relevant
Relatable
Believable
Achievable
Make it Beautiful
Timely
Referential
Lovable
H...
Have a Vision
Inspiring
Purposeful
Relevant
Relatable
Believable
Achievable
!
Stories
“Space Race”
“Atikus Insurance”
!
!
...
Architectural
Design
Session
PLAN
Brief(Problem
Statem
ent)
InternalProjectKick-off
C
lientKick-off
StakeholderInterview
s...
Overview
Elevator
Pitch
Assignment
Overview
Success
Criteria
Business
Context &
Deadlines
Approach Single Idea
Consumer
In...
John F. Kennedy, Rice University, 1962
We choose to go to the moon in this decade and do
the other things, not because the...
Limited access to capital
perpetuates the cycle of poverty
And there are currently no viable or sustainable
means to disru...
Architectural
Design
Session
PLAN
Brief(Problem
Statem
ent)
InternalProjectKick-off
C
lientKick-off
StakeholderInterview
s...
Overview
Elevator
Pitch
Assignment
Overview
Success
Criteria
Business
Context &
Deadlines
Approach Single Idea
Consumer
In...
Have a Vision
Inspiring
Purposeful
Relevant
Relatable
Believable
Achievable
!
Stories
“Space Race”
“Atikus Insurance”
!
!
...
Make it Beautiful
Timely
Referential
Lovable
Human
Colorful
Appropriate
!
Stories
“Parasols”
“Nucleus”
!
!
BUILD LAUNCH OP...
VisualDesign
Iterations
VisualC
oncepts
Styleguide
Ideation
Site
M
ap
(IA)
W
irefram
es
Tech
FeasibilityPrototype
&
W
iref...
Reid Gower
Feynman Series
Benedetta Cappa
Post Office, Palermo, Sicily
Nucleus Unveil
Silicon Valley, HBO
La Roche Posay
“Parasols”
Make it Beautiful Timely Referential Lovable Human Colorful
Appropriat
e
VisualDesign
Iterations
VisualC
oncepts
Styleguide
Ideation
Site
M
ap
(IA)
W
irefram
es
Tech
FeasibilityPrototype
&
W
iref...
Famous Investment Bank
“Nucleus”
Make it Beautiful Timely Referential Lovable Human Colorful Appropriate
Make it Beautiful
Timely
Referential
Lovable
Human
Colorful
Appropriate
!
Stories
“Parasols”
“Nucleus”
!
!
BUILD LAUNCH OP...
Make it Real
Start
Plan
Execute
Refine
Persevere
Celebrate
!
Stories
“Wall”
BUILD LAUNCH OPTIMIZE
IMPLEMENT
DISCOVER DEFINE...
Ford Quadricycle
Henry Ford & his Wife
Tesla Model S
Tesla Motors
Dragon Version 2
SpaceX
MetLife
“Wall”
Make it Real Start Plan Execute Refine Persevere Celebrate
Acceptance
Testing
C
ontentPopulation
TechnicalProofofC
oncept
SupportPlan
Know
ledge
Transfer
Usability
Testing
Planning
...
DAY 1
DAY 1
DAY 2
DAY 34
ontology aggregation
party matching
virtual storage access method
copybook parsing
middle out
outside in
indexing
sharding...
DAY 62
internet explorer 8
windows xp
java ee
inversion of control
aspect oriented programming
collection design
realtime vs batc...
DAY 90
Katrin
(Project Manager, Wall)
Steve
(Matt’s Teammate)
DAY 1 DAY 90
- Information Week, May 2013
Looking beyond MetLife and even the
insurance industry, the wall may well
be a prototype for ...
Have a Vision
Inspiring
Purposeful
Relevant
Relatable
Believable
Achievable
Make it Beautiful
Timely
Referential
Lovable
H...
#HaveAVision
#DisruptEnterprise
@InfusionTweets
#MakeItBeautiful #MakeItReal
Chris Friel
cfriel@infusion.com
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients
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Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients

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This presentation focuses on Infusion's strategic approach to organizational transformation in partnership with MongoDB. When our first customer asked us for our experience with MongoDB two years ago, we responded accidentally something along the lines of "We've heard great things about MangoDB." We knew of the product but our experience was limited. Our story centers around the path forward from there and what we have learned in this journey from experimentation to deployment. We will leverage real customer examples to highlight the journey forward and our methodology.

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Positive Disruption in the Enterprise: How Infusion Approaches New Technology Adoption with their Clients

  1. 1. Chris Friel is a Distinguished Engineer and Technology Strategist with Infusion, New York. Infusion unites insight, creativity, and technology to accelerate and transform business for leading companies around the world. Kraków! Dubai! Boston! Houston! Toronto! Malta! London! Singapore! New York! Wroclaw! Dallas! Positive Disruption in the Enterprise
  2. 2. Infusion unites insight, creativity, and technology to accelerate and transform business for leading companies around the world. Kraków! Dubai! Boston! Houston! Toronto! Malta! London! Singapore! New York! Wroclaw! Dallas! Capital Markets Healthcare & Life Sciences Oil & GasRetail & Services Financial Services Public Sector Travel & Hospitality Verticals
  3. 3. 2 Years Ago exactly June, 2012
  4. 4. From: Geoff MacNeil To: Gary Hoberman Subject: Re: Voicemail ! Hi Gary, ! I was traveling this week. Congrats on the new role and it is also great that you negotiated some time between jobs. Regarding Mango DB/Docs. We have experience and we have a whole lot of our dev’s that play around with all Open Source in their free time. ! Let me know what you need. Thanks, Geoff MacNeil ! Gary called? That’s great He said Mango DB? Is that a thing? Nope, definitely MongoDB And a few other parts. Yeah, that’s a good idea. We can definitely help. From: Gary Hoberman To: Geoffrey MacNeil ! Thanks Geoff. ! […] ! Would be a mongodb as data store, an esb/ems to drop data into mongodb and a mobile and web client that looks like a Facebook wall to retrieve data from mongodb. ! ! From: Geoffrey MacNeil To: Chris Friel ! Chris, ! Is this feasible? ! G ! From: Chris Friel To: Geoffrey MacNeil ! Yep, that’s very do-able.
  5. 5. From: Geoff MacNeil To: Gary Hoberman Subject: Re: Voicemail ! Hi Gary, ! I was traveling this week. Congrats on the new role and it is also great that you negotiated some time between jobs. Regarding Mango DB/Docs. We have experience and we have a whole lot of our dev’s that play around with all Open Source in their free time. ! Let me know what you need. Thanks, Geoff MacNeil ! Gary called? That’s great He said Mango DB? Is that a thing? Nope, definitely MongoDB And a few other parts. Yeah, that’s a good idea. We can definitely help. From: Gary Hoberman To: Geoffrey MacNeil ! Thanks Geoff. ! […] ! Would be a mongodb as data store, an esb/ems to drop data into mongodb and a mobile and web client that looks like a Facebook wall to retrieve data from mongodb. ! ! From: Geoffrey MacNeil To: Chris Friel ! Chris, ! Is this feasible? ! G ! From: Chris Friel To: Geoffrey MacNeil ! Yep, that’s very do-able.
  6. 6. From: Geoff MacNeil To: Gary Hoberman Subject: Re: Voicemail ! Hi Gary, ! I was traveling this week. Congrats on the new role and it is also great that you negotiated some time between jobs. Regarding Mango DB/Docs. We have experience and we have a whole lot of our dev’s that play around with all Open Source in their free time. ! Let me know what you need. Thanks, Geoff MacNeil ! Gary called? That’s great He said Mango DB? Is that a thing? Nope, definitely MongoDB And a few other parts. Yeah, that’s a good idea. We can definitely help. From: Gary Hoberman To: Geoffrey MacNeil ! Thanks Geoff. ! […] ! Would be a mongodb as data store, an esb/ems to drop data into mongodb and a mobile and web client that looks like a Facebook wall to retrieve data from mongodb. ! ! From: Geoffrey MacNeil To: Chris Friel ! Chris, ! Is this feasible? ! G ! From: Chris Friel To: Geoffrey MacNeil ! Yep, that’s very do-able.
  7. 7. Have a Vision Inspiring Purposeful Relevant Relatable Believable Achievable Make it Beautiful Timely Referential Lovable Human Colorful Appropriate Make it Real Start Plan Execute Refine Persevere Celebrate BUILD LAUNCH OPTIMIZEDISCOVER DEFINE DESIGN Data drives continuous improvement
  8. 8. Have a Vision Inspiring Purposeful Relevant Relatable Believable Achievable ! Stories “Space Race” “Atikus Insurance” ! ! ! BUILD LAUNCH OPTIMIZE IMPLEMENT DISCOVER DEFINE DESIGN ENVISION
  9. 9. Architectural Design Session PLAN Brief(Problem Statem ent) InternalProjectKick-off C lientKick-off StakeholderInterview s Review allexisting evalcontent Sum m ary of Findings& BRD Third-party Research C ustom erSegm entation DISCOVER TechnicalRequirem ents Personas C ustom erScenarios Define functionalexperience and businessprocesses C reative Brief Pare dow n profile needs DEFINE
  10. 10. Overview Elevator Pitch Assignment Overview Success Criteria Business Context & Deadlines Approach Single Idea Consumer Insight Tone & Voice Feature Expectations Operational Partners Marketing Assets Brand Guidelines The Brief ! !
  11. 11. John F. Kennedy, Rice University, 1962 We choose to go to the moon in this decade and do the other things, not because they are easy, but because they are hard, because that goal will serve to organize and measure the best of our energies and skills… "We choose to go to the moon.” ! ! Have a Vision Inspiring Purposefu l Relevant Relatable Believable Achievabl e
  12. 12. Limited access to capital perpetuates the cycle of poverty And there are currently no viable or sustainable means to disrupt the system. Have a Vision Inspiring Purposefu l Relevant Relatable Believable Achievabl e
  13. 13. Architectural Design Session PLAN Brief(Problem Statem ent) InternalProjectKick-off C lientKick-off StakeholderInterview s Review allexisting evalcontent Sum m ary of Findings& BRD Third-party Research C ustom erSegm entation DISCOVER TechnicalRequirem ents Personas C ustom erScenarios Define functionalexperience and businessprocesses C reative Brief Pare dow n profile needs DEFINE
  14. 14. Overview Elevator Pitch Assignment Overview Success Criteria Business Context & Deadlines Approach Single Idea Consumer Insight Tone & Voice Feature Expectations Operational Partners Marketing Assets Brand Guidelines The Brief ! !
  15. 15. Have a Vision Inspiring Purposeful Relevant Relatable Believable Achievable ! Stories “Space Race” “Atikus Insurance” ! ! ! BUILD LAUNCH OPTIMIZE IMPLEMENT DISCOVER DEFINE DESIGN ENVISION
  16. 16. Make it Beautiful Timely Referential Lovable Human Colorful Appropriate ! Stories “Parasols” “Nucleus” ! ! BUILD LAUNCH OPTIMIZE IMPLEMENT DISCOVER DEFINE DESIGN ENVISION
  17. 17. VisualDesign Iterations VisualC oncepts Styleguide Ideation Site M ap (IA) W irefram es Tech FeasibilityPrototype & W irefram e Update IDEAS FUNCTIONAL TRACK AESTHETIC TRACK Build Estim ation Planning FunctionalFlow s
  18. 18. Reid Gower Feynman Series
  19. 19. Benedetta Cappa Post Office, Palermo, Sicily
  20. 20. Nucleus Unveil Silicon Valley, HBO
  21. 21. La Roche Posay “Parasols” Make it Beautiful Timely Referential Lovable Human Colorful Appropriat e
  22. 22. VisualDesign Iterations VisualC oncepts Styleguide Ideation Site M ap (IA) W irefram es Tech FeasibilityPrototype & W irefram e Update IDEAS FUNCTIONAL TRACK AESTHETIC TRACK Build Estim ation Planning FunctionalFlow s
  23. 23. Famous Investment Bank “Nucleus” Make it Beautiful Timely Referential Lovable Human Colorful Appropriate
  24. 24. Make it Beautiful Timely Referential Lovable Human Colorful Appropriate ! Stories “Parasols” “Nucleus” ! ! BUILD LAUNCH OPTIMIZE IMPLEMENT DISCOVER DEFINE DESIGN ENVISION
  25. 25. Make it Real Start Plan Execute Refine Persevere Celebrate ! Stories “Wall” BUILD LAUNCH OPTIMIZE IMPLEMENT DISCOVER DEFINE DESIGN ENVISION Data drives continuous improvement
  26. 26. Ford Quadricycle Henry Ford & his Wife
  27. 27. Tesla Model S Tesla Motors
  28. 28. Dragon Version 2 SpaceX
  29. 29. MetLife “Wall” Make it Real Start Plan Execute Refine Persevere Celebrate
  30. 30. Acceptance Testing C ontentPopulation TechnicalProofofC oncept SupportPlan Know ledge Transfer Usability Testing Planning & Estim ationIm plem entationIntegration C ode Release TechnicalTesting UserTesting Plan Production Assets Design Polish Transitionsand Anim ation Experience Q A Front-End C ode Style-guide BUILD FRONT-END TRACK ENGINEERING TRACK C ontentstrategy refinem ent Delivery Assessm ent Post-launch Review End UserTesting SuccessM etricsDiscussion C lick-Path / AnalyticsReporting Experience Feedback Review Backlog Prioritization LAUNCH OPTIM IZE
  31. 31. DAY 1
  32. 32. DAY 1
  33. 33. DAY 2
  34. 34. DAY 34
  35. 35. ontology aggregation party matching virtual storage access method copybook parsing middle out outside in indexing sharding search data mastering infrastructure system access
  36. 36. DAY 62
  37. 37. internet explorer 8 windows xp java ee inversion of control aspect oriented programming collection design realtime vs batch caching monitoring translations system dependenciesweb services webkit browsers
  38. 38. DAY 90 Katrin (Project Manager, Wall) Steve (Matt’s Teammate)
  39. 39. DAY 1 DAY 90
  40. 40. - Information Week, May 2013 Looking beyond MetLife and even the insurance industry, the wall may well be a prototype for the next generation of customer 360 applications. 1,200global employees using system 80 systems aggregated 3 months to build
  41. 41. Have a Vision Inspiring Purposeful Relevant Relatable Believable Achievable Make it Beautiful Timely Referential Lovable Human Colorful Appropriate Make it Real Plan Start Execute Refine Persevere Celebrate BUILD LAUNCH OPTIMIZEDISCOVER DEFINE DESIGN Data drives continuous improvement
  42. 42. #HaveAVision #DisruptEnterprise @InfusionTweets #MakeItBeautiful #MakeItReal Chris Friel cfriel@infusion.com
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