Mobile Monday Malta Launch - Dr. Madanmohan Rao
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Mobile Monday Malta Launch - Dr. Madanmohan Rao

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Dr. Rao presents Mobile Monday during the Mobile Monday Malta launch, 14th September 2009. Sliema, Malta.

Dr. Rao presents Mobile Monday during the Mobile Monday Malta launch, 14th September 2009. Sliema, Malta.

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  • 1. Mobile in Emerging Economies: Impact Areas and Opportunities Dr. Madanmohan Rao Editor: “Asia Unplugged,” “AfricaDotEdu” http://twitter.com/MadanRao
  • 2. The “8 Cs” of Wireless Ecosystems  Connectivity  Content  Community  Culture  Capacity  Cooperation  Commerce  Capital
  • 3. Dimensions of the Wireless Ecosystem  Wireless as Instrument – Providing affordable access to ICTs, local language content/tools, sectoral benefits (news, education, healthcare, environment, business, government)  Wireless as an Industry – Boosting digital content industries, venture capital, stockmarkets, technical skills, regulation, global alliances
  • 4. Classification of Wireless Information Societies  Restrictive eg. Myanmar  Embryonic eg. Afghanistan  Emerging eg. Nepal  Negotiating eg. China  Intermediate eg. India  Mature eg. Australia  Advanced eg. Japan, South Korea
  • 5. New Media and Emerging Economies  Disaster reporting and relief  Human rights, freedom of expression  Healthcare (epidemics/pandemics)  Poverty alleviation  Improving education, environment  Social inclusion, access to capital  Connecting diaspora  Cultural preservation  Government transparency, accountability  Enhancing private sector, SMEs, informal labour
  • 6. Disaster Reporting and Relief  Mobile alerting systems (eg. SMS warnings)  Citizen reporting and collaboration  RFID tagging on relief shipments  Mesh, WiMax “in a box”  Examples – Cyclone Nargis in Myanmar – Earthquake in China – Terrorist attacks in India – AIDS/HIV in Africa
  • 7. Mobile Media in Asia  Japan: cutting edge of broad-based ecosystems; reduce the digital divide (eg. for disabled citizens)  South Korea: leader in WiBro, mobile banking/gaming  China: government concern - use of SMS/blogs for spreading rumours and political messages  India: connecting startups with social entrepreneurs  Philippines: m-payments (remittances)  Nepal: communicating across mountainous regions  Bangladesh - Grameen Telephone: shared access + microfinance (village “phone ladies”)
  • 8. Mobile Payment  M-PESA in Kenya  Zain’s Zap  MTN’s MobileMoney  PLDT’s Smart Money
  • 9. Mobile Activism in Developing Countries  NGO Breakthrough in Bangalore has SMS HIV/AIDS helpline for answering queries; also domestic violence  IKSL.in offers agri "voice SMS" messages and helpline to Indian farmers in local languages  Suruk.com offers SMS-based info/rating services for autorickshaw (tuktuk) drivers  Informal labour: GreenMango, BabaJobs, CellBazaar  Greenpeace: SMS to raise funds (India), monitor forest destruction (Argentina), send climate alerts (Australia)
  • 10. Startups: Networks, Innovation, Awards  MobileMonday!  India: NASSCOM Foundation, MSSRF  Frost & Sullivan: African Excellence Awards  South African Innovation Fund
  • 11. Opportunities: Startups, Services  Hardware: chips, tags, multiprotocol readers (eg. Intermec, ThinkMagic)  Content/service (eg. Yulop)  Integration (eg. OATsystems)  Offshoring (eg. TCS, Infosys/OnMobile – India)  Support services (eg. certification)  Investors: VC, corporate (eg. UPS Strategic Enterprise Fund: Savi, Impinj)
  • 12. Issues for Entrepreneurs  Industry lifecycles: size, growth; rural areas  Mentoring  Getting/publishing case studies and research  Top-down v/s disruptive  RoI, metrics  Localising, globalising  Alliance strategies  Exit strategies
  • 13. Year 2030: Outlook  Spectrum issues  e-Waste  Energy  Theoretical frameworks for mobile media  Innovation: “micro-multinationals,” “global brain”  Personal knowledge management  Visioning/scenario strategies – eg. 20 Year Stepping: 1950, 1970, 1990, 2010, 2030, 2050  “Silver” technologies and applications
  • 14. The MobileMonday Advantage  Local-to-local – Peer networks, cooperation, awards  Local-to-global – Global MobileMonday resources: promotion, events, awards, knowledge  Global-to-local – Global MobileMonday resources: knowledge, people
  • 15. The MobileMonday Advantage  People – Chapter founders, mobile startups, investors  Knowledge – Research reports, news, books  Events – City/regional/global (eg. GSMA, Communicasia, CTIA, DigitalAfrica)  Partnerships – Innovation Councils, World Bank
  • 16. Tweets: http://twitter.com/MadanRao madan@techsparks.com digitalnomad@hotmail.com