Social Media on Mobile What’s hot for 2013 ?
Georges-Alexandre     Hanin CEO – Founder  @mobilosoft    @gahanin
33%http://www.express.be/sectors/fr/ict/un-tiers-des-belges-utilisent-leur-smartphone-aux-toilettes/169507.htm
36%http://www.moodoffday.org/
54%Source: http://www.express.be/sectors/fr/ict/un-tiers-des-belges-utilisent-leur-smartphone-aux-toilettes/169507.htm
In 2013, consumers will look to their mobiledevices to maximize absolutely every moment*http://www.slideshare.net/trendwat...
http://hbr.org/2013/01/how-people-really-use-mobile/ar/1
• 71% Visit social Networks*• 31% Visit at least once a day*http://hbr.org/2013/01/how-people-really-use-mobile/ar/1* http...
Social shoppinghttp://www.slideshare.net/mobilosoft/how-do-shoppers-use-their-smartphone-as-a-shopping-companion
Do they use social media while shopping ?15-25 y                                      25-40 y          37%                ...
What is their favorite network ?              25%  Pinterest               31%                           93% Facebook     ...
What is their favorite topic ?                                            Percentage                                  Abou...
Will they use more social media while shopping ?15-25 y                                 25-40 y                           ...
Diesel on Facebook
Total Belgium on Foursquare
Belgium is the Foursquare country !https://foursquare.com/infographics/500million
Pinterest – by Oscar de la Renta
Critical success factors1. Think “Action”2. Optimize for mobile3. Reward customers
Test your media for mobile
And your places for actions
Mobile video – x39 in 5 yearshttp://www.businessinsider.com/state-of-internet-slides-2012-10#-59
Snapchat
More info ?• Contact: ga@mobilosoft.com• Blog: http://www.mobilosoft.com/blog• Audit tools:   – Test your site: http://www...
Mobile monday intro to social media on mobile
Mobile monday intro to social media on mobile
Mobile monday intro to social media on mobile
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Mobile monday intro to social media on mobile

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Socal Media in Mobile

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  • Foreseen increase from 2009 till 2014: 39*
  • Mobile monday intro to social media on mobile

    1. 1. Social Media on Mobile What’s hot for 2013 ?
    2. 2. Georges-Alexandre Hanin CEO – Founder @mobilosoft @gahanin
    3. 3. 33%http://www.express.be/sectors/fr/ict/un-tiers-des-belges-utilisent-leur-smartphone-aux-toilettes/169507.htm
    4. 4. 36%http://www.moodoffday.org/
    5. 5. 54%Source: http://www.express.be/sectors/fr/ict/un-tiers-des-belges-utilisent-leur-smartphone-aux-toilettes/169507.htm
    6. 6. In 2013, consumers will look to their mobiledevices to maximize absolutely every moment*http://www.slideshare.net/trendwatching_com/trendwatchingcoms-10-crucial-consumer-trends-for-2013
    7. 7. http://hbr.org/2013/01/how-people-really-use-mobile/ar/1
    8. 8. • 71% Visit social Networks*• 31% Visit at least once a day*http://hbr.org/2013/01/how-people-really-use-mobile/ar/1* http://www.ourmobileplanet.com
    9. 9. Social shoppinghttp://www.slideshare.net/mobilosoft/how-do-shoppers-use-their-smartphone-as-a-shopping-companion
    10. 10. Do they use social media while shopping ?15-25 y 25-40 y 37% Yes 36% Yes No No 63% 64% 40 + 0 19% Yes No 81%
    11. 11. What is their favorite network ? 25% Pinterest 31% 93% Facebook 88% 48%Foursquare Men 59% Ladies 33% Twitter 19%
    12. 12. What is their favorite topic ? Percentage About an event happening in the 44% store Aout a product 55% About a promo 50% About a totally other 61% topic About the shop itself 55%
    13. 13. Will they use more social media while shopping ?15-25 y 25-40 y 0 37% 36% Yes Yes No No 73% 64% 40 + 0 47% Yes 53% No
    14. 14. Diesel on Facebook
    15. 15. Total Belgium on Foursquare
    16. 16. Belgium is the Foursquare country !https://foursquare.com/infographics/500million
    17. 17. Pinterest – by Oscar de la Renta
    18. 18. Critical success factors1. Think “Action”2. Optimize for mobile3. Reward customers
    19. 19. Test your media for mobile
    20. 20. And your places for actions
    21. 21. Mobile video – x39 in 5 yearshttp://www.businessinsider.com/state-of-internet-slides-2012-10#-59
    22. 22. Snapchat
    23. 23. More info ?• Contact: ga@mobilosoft.com• Blog: http://www.mobilosoft.com/blog• Audit tools: – Test your site: http://www.mobilosoft.com – Test your places: http://www.mobilosoft.com
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