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Mobile Monday Brussels - POS- agenda/XIOS

Mobile Monday Brussels - POS- agenda/XIOS



Outline of 18/1 agenda of mobilemonday and descripiton of XIOS hogeschool

Outline of 18/1 agenda of mobilemonday and descripiton of XIOS hogeschool



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    Mobile Monday Brussels - POS- agenda/XIOS Mobile Monday Brussels - POS- agenda/XIOS Presentation Transcript

    • Mobile Monday Brussels 18/01/2010 Event number 8 POS innovations
    • Point of Sales
      • Thanks to CORELIO as location sponsor and St’ven Palmaers for content coordination.
      • 17h30. Registration and QR code wine tasting, Bongiorno 18h30. Presentations
      • "Intro: Point of Sales state of the play"
      • "QR Codes - Your Fast Track to Mobile Action" by Corald Jelgerhuis ; download QR reader
      • "Mobile ticketing by Ticket-eazy" by Thomas Verhaeghe & Nick Van De Velde www.ticket-eazy.com
      • "Moovade: ideas on the move" by Luc P. Maes www.moovade.com
      • "The power of SMS marketing" by Peter Verniers, Golden Bytes
      • 21h00. Networking drink kindly offered by Corelio
      • Twitterchannel @momobxl #bxl8
      • Send direct messages to @momobxl
    • Mobile Monday Brussels news 2010
      • Haiti send YES to 4666 (donation 1 €)
      • Barcelona: Getyoo nominated by momobxl; next step review byt international juriy
      • Barcelona: who is going?
      • Momobxl events
      • 1/3 EVENT Mobile publishing and marketing  coordination: Dany Lein
      • 3/5 Event Augmented reality coordination : IBBT, Edwin Speeckamp
      • 28/6 EVENT Mobile Machines coordination: Laurent De Hauwere
      • 4/10 EVENT Mobile Games
      • 6/12 EVENT Mobile (operator) data strategy: broadband, LTE, network bundling
        • www.bongiorno.be
        • Thanks Vincenzo!
        • Have your QR code scanned to see if you win a bottle!
      QR code wine tasting
        • Steven Palmaers
        • part-time researcher
        • part-time research coördinator
        • working with mobile since 2002 (master’s thesis)
        • [email_address]
        • University College - Limburg (east of Belgium)
        • 3300 students
        • 300 computer science students (bachelor degree in Application Development or Systems and Networking)
        • our 3rd-year students have two mobile-related courses: Mobile Programming 1 & Mobile Programming 2 (since 2006-2007)
        • research group
      XIOS Hogeschool Limburg
        • Research has been focused on mobile and mostly Java since 1999
        • Since end 2007: Android, since half 2008: iPhone SDK
        • Still strong Java background (JavaME / LWUIT)
        • Since 2004 location-based-services play a big role
        • Cooperation with companies (mostly SMEs)
      XIOS Hogeschool Limburg
        • JaDiMo: location-based-services + p2p networking
        • SMS Interface: sms gateway, track&trace
        • DiGet: location-based-services meet social-networking
        • framework to publish geo-related content
        • web version + mobile clients (JavaME / Android / iPhone)
        • Internships (9 weeks)
        • Services for companies (contract research, small projects, proof-of-concept implementations)
      XIOS Hogeschool Limburg
        • Innovation @ Breakfast ( www.innovatiecentrum.be/limburg )
          • March 23, 2010 – Diepenbeek
        • Android training (April 2010)
        • iPhone SDK training (summer school - August 2010)
      XIOS Hogeschool Limburg
        • Nearly everyone has a connected mobile device in his/her pocket.
        • This creates a lot of new opportunities for point-of-sales marketing. In the near future, we no longer need to clip out coupons, present our fidelity card or even browse through the advertisements.
        • Today, we have gathered some speakers who are active in this field. They are all active in a specific area: sms, QR-codes, bluetooth, ...
        • They will present you the technologies that are readily available today for your current and future POS-marketing needs.
        • To make everything more clear, several demos are included.
        • QR codes
          • 3GVision
          • TicketEazy – demo
        • SMS
          • Golden-Bytes
        • Bluetooth / Wi-Fi
          • Moovade
        • Corald Jelgerhuis
        • Thomas Verhaeghe
        • Nick Van De Velde
        • Luc P. Maes
        • Peter Verniers