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Humo

by Mobile Monday Brussels on Sep 28, 2011

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9 mediatouchpointsMagazine TV Guide

Humo — Presentation Transcript

Tablet PublishingHumo casecreated by
Experimenting
When?
What?
?
Who?
How?
Basic Principles
Offer a distinctive user XP
Automaticprocesses
Serve currentsubscribers
TV experience
AutomaticProcess
TV Experience
Serve CurrentSubscribers
EarlyFindings
Impact(thx to ATL campaign)
Pictures & videosrule
Advertising