PlacePop: Social Media Week LA

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PlacePop: Social Media Week LA

  1. 1. Virtual Loyalty Card Platform for iPhone, Android, Web, Twitter and Facebook
  2. 2. Two core products: Consumer Mobile app: Business Web app: http://placepop.com/about/tour http://placepop.com/about/business
  3. 3. PlacePop provides businesses a virtual loyalty card program
  4. 4. This allows companies to attract, retain, and reward customers using the familiar features of a loyalty card
  5. 5. What are the advantages of a virtual card?
  6. 6. Far greater flexibility for promotions
  7. 7. Dramatically reduced program operating costs
  8. 8. Increased opportunity for exposure on other social networks
  9. 9. Why smartphones?
  10. 10. In the United States: 52 → 108 million smartphones
  11. 11. In Europe: 44 → 95 million smartphones
  12. 12. Everywhere else: 102 → 292 million smartphones
  13. 13. Okay, show me this card!
  14. 14. Business name and location
  15. 15. Photo of the place
  16. 16. Engaging, animated check-in history
  17. 17. Card numbering for adoption- based marketing programs
  18. 18. The number of people who have a card at a given place is visible to everyone
  19. 19. Cards have familiar status levels that do not require re-educating consumers
  20. 20. 1. Basic card First check-in
  21. 21. 2. Bronze card after 3 check-ins
  22. 22. 3. Silver card after 10 check-ins
  23. 23. 4. Gold card after 25 check-ins
  24. 24. 5. Platinum card after 50 check-ins
  25. 25. Brand exposure through social media
  26. 26. Facebook has more than 400 million active users
  27. 27. The average user has 130 friends
  28. 28. More than 100 million users are accessing Facebook on a mobile device
  29. 29. Mobile users are twice as active as other users
  30. 30. Twitter has over 100 million registered users creating 65 million tweets a day
  31. 31. 37% use Twitter from a mobile device
  32. 32. PlacePop is an innovative consumer product for both the web and mobile devices …
  33. 33. … as well as a tool for any business to create and manage a virtual loyalty card program …
  34. 34. PlacePop for Businesses: Simple setup
  35. 35. PlacePop for Businesses: Simple setup
  36. 36. PlacePop for Businesses: Simple setup
  37. 37. PlacePop for Businesses: Simple setup
  38. 38. PlacePop for Businesses: Simple setup
  39. 39. Each business can design its own loyalty card with a custom image.
  40. 40. When your customers check in, you can greet them with a friendly promotional message.
  41. 41. Watch the video tours Consumer iPhone app: Business web app: http://placepop.com/about/tour http://placepop.com/about/business
  42. 42. Where to find us Web placepop.com Email business@placepopinc.com iPhone app http://bit.ly/placepop

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