• Like
TOWARDS GLOBAL MOBILE MEGATRENDS 2008
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

TOWARDS GLOBAL MOBILE MEGATRENDS 2008

  • 1,379 views
Published

The efforts of our company, PT Mobee Indonesia, to anticipate the global mobile megatrends 2008

The efforts of our company, PT Mobee Indonesia, to anticipate the global mobile megatrends 2008

Published in Economy & Finance , Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
1,379
On SlideShare
0
From Embeds
0
Number of Embeds
0

Actions

Shares
Downloads
67
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. TOWARDS GLOBAL MOBILE MEGATRENDS 2008
  • 2. What is Mobile Megatrends 2008 ? • Mobile Megatrends 2008 is an entity of 15 phenomenon resulting from mobile technology spectacular growth in recent years prior to 2008 characterized with web 2.0 online connectivity: (from : Constantinou A, Research Director – Vision Mobile)
  • 3. How do we in PT Mobee Indonesia as an enterprise anticipate the Mobile Megatrends 2008 ?
  • 4. Megatrend 1 : From mega- portals to me-portals • PT Mobee Indonesia successfully has been developed On- Device Portal (ODP) as “me- portal”
  • 5. Megatrends 2 : Content is aging; Content communication is king • PT Mobee Indonesia established “Context Architecture” as the Content Communication beside their “Content Architecture” as the enterprise architecture
  • 6. Megatrends 3 : The internet is reaching into the phone • Core Biz of PT Mobee Indonesia is “putting the content (from the web) into the phone”
  • 7. Megatrend 4 : The war of the application environment • PT Mobee Indonesia successfully developed application technology and potentially could be Killer Apps :
  • 8. Megatrends 5 : Value in Mobile Software is bubbling up
  • 9. Megatrend 6 : OEMs go for services and vertical propositions • PT Mobee Indonesia : anticipates Megatrend 6 as device manufacturer trend by following services :
  • 10. Megatrend 7 : Brands as the new form of equity in handset • PT Mobee Indonesia success stories :
  • 11. Megatrend 8 : Network operator strategies are shifting • As in Megatrend 6, PT Mobee Indonesia anticipates the Megatrend 8 by doing services as follows :
  • 12. Megatrend 9 : Browsing is out; engaging experiences are in • PT Mobee Indonesia has been successfully developed :
  • 13. Megatrend 10 : Service delivery spills out of the browser, into the user journey • For PT Mobee Indonesia, user is the king :
  • 14. Megatrend 11 : Browser proxies bring the internet to the masses = PT Mobee Indonesia products as the outcome
  • 15. Megatrend 12 : Open source is disrupting the status quo • “Handset operating system” is the product of PT Mobee Indonesia in this situation :
  • 16. Megatrend 13 : Nokia is now a tier-o OEM • Contrary PT Mobee Indonesia “opposing and neutralizing” Megatrend 13 as follow :
  • 17. Megatrend 14 : Mobile is transforming to a Fast Moving Consumer Goods (FMCG) business • Precisely PT Mobee Indonesia is lessening the effect of FMCG such as saying that “Making phones has tiny margins and no consumer value” :
  • 18. The role of PT Mobee in Megatrend 15 : Channel Average Revenue Per User (ARPU) : a new source of revenue •
  • 19. And “last but not least” here is our VISION and MISSION of PT Mobee Indonesia
  • 20. • Thank You • PT Mobee Indonesia – Jl. Tebet Utara 3 / 7, Jakarta 12820, Indonesia – Phone : +62-21-8311238 – Fax : +62-21-8352470 – URL : http://www.mobeeindonesia.com – Email : • arvin@mobeeindonesia.com • ardririanto@mobeeindonesia.com