3 Keywords For Mobile
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3 Keywords For Mobile

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http://mobizen.pe.kr 1999
http://www.mobizen.pe.kr 1766
http://www.hanrss.com 71
http://appcenter.kr 40
http://namu.nemustech.com 17
http://www.slideshare.net 9
http://mobizen.sshel.com 7
http://odin.80port.net 6
http://mimocom.knu.ac.kr 6
http://webcache.googleusercontent.com 5
http://intra.oniontech.com 4
http://www.appcenter.kr 2
http://mobizenpekr.tistory.com 1
http://translate.googleusercontent.com 1
http://www.appcenter.co.kr 1
http://intranet.e-lifecom.com 1
http://mobizen.pe.kr:80 1
file:// 1
http://wzd.com 1
http://m2080m.cafe24.com 1
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3 Keywords For Mobile 3 Keywords For Mobile Presentation Transcript

  • 3 Keywords For Mobile
    09. 12.
    mobizen
  • Mobile Tsunami Is Coming.
    Are You Ready For This?
  • Do You Think It’s Still Small Market?
  • 4.6
    Billion
    Mobile Phone For
    66.7% Of Earth
  • Over A Third Of iPhone Users
    Carry A Second Phone.
  • You Must Ride Mobile Wave, Now.
  • I Will Give You 3 Keywords.
  • This Is The First Word.
  • Smart Phone
    Feature Phone
    What Is Different?
  • Global Phone Shipments
    Smart Phone(28%)
    Feature Phone(72%)
  • High-End Handsets & Laptops Can Multiply Traffic
    30
    450
    - Source : Cisco, 2009
  • Mobile Traffic
    59%
    Feature Phone
    Smart Phone
    54%
    52%
    48%
    51%
    49%
    48%
    52%
    46%
    41%
    08.3Q 08.4Q 09.1Q 09.2Q 09.3Q
  • Smart Phone M/S By Vendor
    - Source : Canalys Estimates, 09. 3Q
  • Smart Phone M/S By OS
    - Source : Cisco, 2009
  • iPhone Is A Big Winner.
  • Why Apple Does
    Make A Success?
  • First Reason.
  • Good H/W
    Easy Of Use
    One - Large Screen
    PC-Like Web Browsing
  • They Make New Echo System.
  • Telecom Guy
    He Is My Brother Of
    Girlfriend Of Uncle’s
    Neighbor.
  • Apple Changed
    The Game Rule.
  • Open Market.
    This Is The Second Word.
  • 100,000 Apps
    2,000,000,000 Downloads
    $ 150 M For Year.
  • Korean Developer Made $100,000 .
  • MOSH
    App Store
    Android Market
    - MS will have ‘Sky Market’
    - Palm will have ‘Software Store’
    - RIM will have ‘Store Front’
  • Open
    Market
    Open
    Market
  • We Are Baby.
    114,000 Downloads By 11 Nov.
  • We Must Find
    The Killer Application.
  • SNS Is The Last Keyword.
  • In Korea, It’s Easy To Understand
    What SNS Is.
  • 두레, 동창회,
    계, 예비군(?)
    제 15회 동창회 모임 안내
  • Community Is Not Equal To SNS.
  • ‘Individual Relation’
    Is The Most Important In SNS.
  • Mobile SNS User’s Trend
    Latin America
    Asia-Pacific
    Middle East/Africa
    W. Europe
    North America
    - Source : ABI Research
  • SNS AD. Market Size Is Getting Bigger.
    - Source : eMarketer.com
  • Mobile SNS
    Service(Blog, PIMS, Message)
    Wireless(LBS, SMS, Linkage)
    Channel(Web, IM, E-mail)
    PCD
    (Personal Context Distribution)
    Relation
  • Winner Takes Everything.
    70%
    67%
  • Mobile & Twitter
  • Mobile User More Likely To Tweet.
    30%
    25%
    20%
    % of Internet Users
    14%
    10%
    8%
    6%
    0%
    Dec. 08
    Sept. 09
    Wireless Tethered
    - Source : Pew Internet & American Life Project Surveys
  • More Device, More Likely To Tweet.
    50%
    40%
    39%
    30%
    % of Internet Users
    28%
    20%
    19%
    10%
    10%
    0%
    One Two Three Four or more
    Use Twitter
    - Source : Pew Internet & American Life Project Surveys
  • Tweets Category
    - Source : Pear Analytics LLC
  • Tweets Has A Good Echo System.
  • What's that got to do with me?
  • We Got iPhone, 28 Nov.
  • iPhone Impact In Korea.
  • Smart Phone Rate In Korea
  • KT MNP
  • - Image Source : www.dt.co.kr
  • Twitter Is Happy With iPhone.
  • Mobile is ‘Time to Market’.
  • Don’t Miss 3 Keywords.
  • http://www.mobizen.pe.kr