• Save
(Graham Brown mobileYouth) Now I Can Drink Me - 12 Future Youth Marketing Trends Here Today
Upcoming SlideShare
Loading in...5
×
 

(Graham Brown mobileYouth) Now I Can Drink Me - 12 Future Youth Marketing Trends Here Today

on

  • 18,248 views

Graham Brown mobileYouth.org presents 12 Youth Marketing Trends Here Today. You may have a great product and advertising campaign but if youth aren't part of your product development and marketing ...

Graham Brown mobileYouth.org presents 12 Youth Marketing Trends Here Today. You may have a great product and advertising campaign but if youth aren't part of your product development and marketing process you don't even stand a chance.

***Contains Video Trends & Insights***

Read more about youth marketing and mobile trends
http://www.mobileYouth.org
Ideation + Research

Statistics

Views

Total Views
18,248
Views on SlideShare
16,862
Embed Views
1,386

Actions

Likes
150
Downloads
0
Comments
19

36 Embeds 1,386

http://thecuriousbrain.com 447
http://www.mobileyouth.org 345
http://www.njovem.com.br 136
http://www.slideshare.net 131
http://youngmarketing.web-log.nl 93
http://jmarbach.com 49
http://mobileyouthnet.com 39
http://joshdhaliwal.posterous.com 18
http://reyveille.reymann.com 16
http://quasiglue.typepad.com 12
http://dndenbgndenyrndan.blogspot.com 11
http://giovanimiguez.com 9
http://www.grahamdbrown.com 9
http://www.theyounggeneration.nl 8
http://digital.espm.br 7
http://mobileyouth.posterous.com 7
http://eng.mienotes.com 5
http://kilgorereport.com 5
http://www.ytrends.com.br 5
http://promo.espm.br 4
http://localhost 4
http://mcsamarketing.blogspot.com 3
http://www.giovanimiguez.com 3
http://mervett.posterous.com 3
http://younggeneration.wiredev3.nl 3
http://translate.googleusercontent.com 3
http://paper.li 2
https://erau.blackboard.com 1
http://dndenbgndenyrndan.blogspot.com.tr 1
http://www.lmodules.com 1
http://nano.fremsikt.no 1
http://www.hanrss.com 1
http://74.125.47.132 1
http://posterous.com 1
http://beheerpagina.web-log.nl 1
http://web.archive.org 1
More...

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

110 of 19 Post a comment

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
  • More trends
    Download from http://www.mobileyouthreport.com/presentations
    Are you sure you want to
    Your message goes here
    Processing…
  • Nice presentation.
    Are you sure you want to
    Your message goes here
    Processing…
  • Check out the 2010 release http://www.slideshare.net/mobileyouth/2010-youth-trends-report-part1
    Are you sure you want to
    Your message goes here
    Processing…
  • If you liked 'Now I Can Drink Me' check out our Youth Trends 2010 presentation update - a preview is available here, full version available shortly
    http://www.mobileyouth.org/post/2010-youth-trends-preview/
    Are you sure you want to
    Your message goes here
    Processing…
  • Great job! Very insightful content, and I love your slide design!
    Are you sure you want to
    Your message goes here
    Processing…

110 of 19

Post Comment
Edit your comment

(Graham Brown mobileYouth) Now I Can Drink Me - 12 Future Youth Marketing Trends Here Today (Graham Brown mobileYouth) Now I Can Drink Me - 12 Future Youth Marketing Trends Here Today Presentation Transcript

  • “ NOW I CAN DRINK ME” 12 future Youth Marketing Trends here today twitter: grahamdbrown [email_address]
  • Great product, catchy advertising b ut … Can I drink me? Presentation by Graham Brown mobileYouth.org twitter: grahamdbrown [email_address]
  • Youth in Iran riot because they feel they have the ability to change twitter: grahamdbrown [email_address]
  • Youth voted because they believed they could make a difference twitter: grahamdbrown [email_address]
  • Forget Social Media twitter: grahamdbrown [email_address]
  • Forget Mobile twitter: grahamdbrown [email_address]
  • New Media is just a promise … not a marketing strategy The promise is “how are you going to put me into this story you’re telling?” twitter: grahamdbrown [email_address]
  • If they aren’t part of the process , you don’t even stand a chance twitter: grahamdbrown [email_address]
  • Have you noticed that you’re only really interested in the photos that contain YOU? twitter: grahamdbrown [email_address]
  • Where am I in this story? twitter: grahamdbrown [email_address]
  • How can you compete with a billion ideas from customers with no respect for your own? How are you engaging them? twitter: grahamdbrown [email_address]
  • Are you going to make me famous ? JONES SODA Trend 1: Consumer Generated Marketing twitter: grahamdbrown [email_address]
  • Are you going to support our community ? THREADLESS Trend 2: Selling community not the product twitter: grahamdbrown [email_address]
  • Are you going to make me feel important ? @COSME Trend 3: The end of media authority and rise of community expertise twitter: grahamdbrown [email_address]
  • Are you going to create a movement for me? SCION Trend 4: Movement Marketing twitter: grahamdbrown [email_address]
  • ROCKCORPS Are you going to give me something to care about ? Trend 5: Selling Social Values to Create Movements twitter: grahamdbrown [email_address]
  • KIVA Are you going to give me direct access ? Trend 6: Access all Areas – the triumph of transparency twitter: grahamdbrown [email_address]
  • MYFOOTBALLCLUB Are you going to put me in the driving seat ? Trend 7: Brand Ownership twitter: grahamdbrown [email_address]
  • REDBULL MUSIC ACADEMY Are you going to help me get where I need to be? Trend 8 : Promoting the Influencers twitter: grahamdbrown [email_address]
  • APPLE STORE Are you going to teach me something new? Trend 9: Brand Educators twitter: grahamdbrown [email_address]
  • MARUCHAN CUP RAMEN Are you going to make my opinion count? Trend 10: Consumers are the product development department twitter: grahamdbrown [email_address]
  • AXE Are you going to give me room to create? Trend 11: Consumer Created Advertising twitter: grahamdbrown [email_address]
  • RED BULL 1976 GAMES How am I going to remember you after your campaign has ended? Trend 12: Marketing is Creation. Death of Sponsorship twitter: grahamdbrown [email_address]
  • Break down the walls between product development and marketing Product development = marketing = product development twitter: grahamdbrown [email_address]
  • Welcome to the future of storytelling twitter: grahamdbrown [email_address]
  • In the future, storytelling will be about customers not brands twitter: grahamdbrown [email_address]
  • Jake Nickell, Founder Threadless “ Without our customers we’re nothing. They are the brand” twitter: grahamdbrown [email_address]
  • “ This is way cool… now I can drink me” Kelly, 17 (Jones Soda Website) twitter: grahamdbrown [email_address]
  • Are you marketing to or Are you marketing with ? twitter: grahamdbrown [email_address]
  • Want mobileYouth to present at your company/conference? Click Here twitter: grahamdbrown [email_address]
  • Graham Brown mobileYouth.org Youth Marketing Mobile Trends Ideation + Research twitter: grahamdbrown [email_address]
  • For FREE Youth Trends Reports visit: YOUTHTRENDSREPORT.COM