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(mobileYouth) India Reclaimed

by Author on Apr 19, 2011

  • 2,140 views

The story of one generation and their quest to find lost social space. Reclaimed is a new series of presentations aimed at mobile handset manufacturers. In this series we explore the key social ...

The story of one generation and their quest to find lost social space. Reclaimed is a new series of presentations aimed at mobile handset manufacturers. In this series we explore the key social drivers of today’s youth and how the mobile phone fits into their daily social lives. India Reclaimed looks at how mobile phones form a composite element of daily influence, peer group interaction and social status for youth in India. Who are the key customer segments that BlackBerry, Nokia, Sony Ericsson, Motorola and Apple should target and why. Download the entire presentation at http://www.MobileYouthReport.com/Reclaimed

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(mobileYouth) India Reclaimed (mobileYouth) India Reclaimed Presentation Transcript