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(Graham Brown mobileYouth) How to Youthsource like Ford

by Author on Jun 28, 2011

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Graham Brown of mobileYouth
Under the stewardship of ex Scion COO Jim Farley, Ford has focused on redefining the marketing and product development of the Fiesta. By combining these two often disparate company functions Ford has created a robust Youthsourcing model that challenges traditional concepts of innovation and engagement.

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http://www.mobileyouth.org 41
http://www.allissocial.com 32
http://intranet.unicef.org 26
http://joshdhaliwal.posterous.com 23
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(Graham Brown mobileYouth) How to Youthsource like Ford (Graham Brown mobileYouth) How to Youthsource like Ford Presentation Transcript