(Graham Brown mobileYouth) End of the Pepsi Generation - with video
by Graham Brown (mobileYouth), Author & Director at mobileYouth - youth mobile culture on Jul 13, 2009
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(Now with video!) http://www.mobileYouth.org ...
(Now with video!) http://www.mobileYouth.org
48 years after the partnership that gave us "The Pepsi Generation" both the BBDO-Pepsi relationship and Michael Jackson are no more. Graham Brown explains how youth marketing has changed irrevocably and why you can't buy trust anymore.
Featuring Videos from Michael Jackson (80s) & Pepsi (50s)
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