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EMPATHY: The Key to Brand Success in 2014 (mobileYouth)
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EMPATHY: The Key to Brand Success in 2014 (mobileYouth)

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Graham Brown of mobileYouth shares latest insights into the power of EMPATHY for branding

Graham Brown of mobileYouth shares latest insights into the power of EMPATHY for branding
http://www.mobileYouth.org/presentation

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18 of 8 Post a comment

  • Full Name Full Name Comment goes here.
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  • The perfect amalgamation of ideas and pictures!
    You surely empathized with me. :)
    Kudos!
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  • Simply touching... Congratulations!
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  • A superb presentation. Well done.
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  • love this..
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  • @abirocom Yes, feeling pain in terms of anger, troubles is a very valid form of empathy.

    As for engagement, it comes down to environment (culture). It's hard to empathize with someone you've never met (ie customer). That's why brands like Apple, Monster etc have great empathy because they have so many people at the frontline.
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    EMPATHY: The Key to Brand Success in 2014 (mobileYouth) EMPATHY: The Key to Brand Success in 2014 (mobileYouth) Presentation Transcript

    • Sign up to my newsletter to get more insights on next generation consumer psychology CLICK HERE www.mobileYouth.org/presentation by Graham D Brown
    • Sign up to my newsletter to get more insights on next generation consumer psychology CLICK HERE www.mobileYouth.org/presentation by Graham D Brown
    • If you enjoyed this presentation don’t forget to LIKE it on slideshare by Graham D Brown
    • Sign up to my newsletter to get more insights on next generation consumer psychology CLICK HERE www.mobileYouth.org/presentation by Graham D Brown