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The Social Customer: 7 Key Lessons Learned (Graham Brown)
 

The Social Customer: 7 Key Lessons Learned (Graham Brown)

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The Social Customer: 7 Key Lessons Learned from 20 years in the field (Graham Brown)

The Social Customer: 7 Key Lessons Learned from 20 years in the field (Graham Brown)
http://www.mobileyouth.org/presentation

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    The Social Customer: 7 Key Lessons Learned (Graham Brown) The Social Customer: 7 Key Lessons Learned (Graham Brown) Presentation Transcript

    • GrahamDBrownwww.MobileYouth.org (c) smanography 7 KEY lessons learned The Social Customer from 20 years in the field
    • I’ve been studying consumer behavior since the mid 90s. Here’s are my 7 Key Lessons learned about the Social Customer from those 20 years Graham Brown digital anthroplogist
    • (c) flickr superman_ha_muerto GrahamDBrownwww.MobileYouth.org People are governed by Social Motivations not Social Media 1
    • (c) flickr robert couse-baker GrahamDBrownwww.MobileYouth.org All behavior is shaped by 2 The Social Code
    • (c) pedrosimoes7 GrahamDBrownwww.MobileYouth.org 90% of Communication is Passive 3
    • (c) flickr daverugby83 Offline is more important than online4 GrahamDBrownwww.MobileYouth.org
    • More Relationships not More Efficiency 5 GrahamDBrownwww.MobileYouth.org We want
    • (c) flickr htakahashi Everything 6 GrahamDBrownwww.MobileYouth.org is a social tool
    • (c) flickr bistrosavage The MORE You Track The LESS you understand7 GrahamDBrownwww.MobileYouth.org
    • More data, insights and presentations CLICK HERE