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Presentation to St. Cloud State University Social Responsibility conference, October, 2010.

Presentation to St. Cloud State University Social Responsibility conference, October, 2010.

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  • S-L story – soup kitchen, reflection, “my daughter”Who does hunger in St. Cloud, or in your home town?Who should be doing it?
  • More importantly . . . When I was in my mid 20sWhen I was in my mid 30s
  • ZERO SUMif one person wins, another must lose
  • Ask for examples
  • EVERYBODY is a potential ally.Everyone has gifts& talents and IDEASWelcome people at the margins.Invite them to join your work.
  • Basic community organizing strategy
  • “leapfrog” technology 19th to 21st centuryWay more mobiles than computersPeople without addresses can have an identity in the portable digital worldCompanies that can wire money to mobile phones via paypal-type accountsMobileActivereports on mobile solutions in the areas of: Advocacy, Citizen Media, Democratic Participation, Disaster & Humanitarian Relief, Environment, Health, Livelihoods & Economic DevelopmentmHealthExamplesTele-Doc (India) Launched as a pilot project in 15 villages in India. TeleDoc provided handheld mobile phone devices to village health workers in India, permitting them to communicate with doctors who use a web application to help diagnose and prescribe for patients. The approximate cost of the entire TeleDoc process was 70 rupees (US$1.50) per consultation.Naceris a phone- and web- based information and communication system for maternal and child health that allows health professionals in remote locations to communicate and exchange critical health information between themselves, medical experts, and regional hospitals. All reported data is recorded in a central database, and is available to health officials in real-time for analysis and decision-making. Health workers in locations without Internet connectivity can access the system using any phone (satellite, fixed-line, mobile, or community pay phone).Cardionet (Mexico)Voxiva, along with ICS, has developed CardioNet, a solution in self-health care, health risk prevention, and adherence to prescribed treatments. Individuals complete a questionnaire asking them questions such as sex, age, weight, height, other health problems they have (i.e. diabetes or smoking) as well as blood pressure and cholesterol if known. Based on these answers, the individual is evaluated according to the standards set by the World Health Organization (WHO). From this assessment the individual begins receiving educational messages encouraging him/her to exercise and eat healthy. Examples of health foods and exercise are given to increase the messages effectiveness.
  • Stanford course on writing iPhone apps available for FREE at the iTunes storeStanBird, directed by Chase Mendenhall (Biology), an intergenerational, local volunteer team of citizen scientists and students will assist in the capture, color¬band marking, and release of the dense population of Western Scrub Jays on the Stanford campus and in surrounding areas. Students and community members will then track the population by submitting photos and observations of the marked birds via cell phone, email, Google maps, and a novel free Apple iPhone Application that automatically records information such as the date, time and GPS location of each photo or observation. QR codeThe Geo-Historian project at Kent State University plans to put students to work creating multimedia content about historic sites. The technology behind this idea is a program that ties the information to a bar code. Then you could leave that bar code on, say, the memorial commemorating the 1970 Kent State shootings. Visitors could get access to the student-produced audio and video clips by scanning the bar code with their cell phone cameras.
  • Marc Magee in his review of BETTER TOGETHER: Restoring the American Community by Robert D. Putnam and Lewis M. Feldstein"In their own ridiculous way, these flash mobs drive home a critical point: In the search for a revival of America's civic life, what people do in the public sphere is as important as the fact that they are doing it together."Socially responsible daily behavior is on the social change wheelcarrotmob
  • Beastie Boys - The group’s latest concert movie, Awesome; I Fuckin’ Shot That!, was filmed by 50 fans wielding Hi8 cameras.Threadless.com - multi-million dollar company - t-shirts designed by Web site visitors
  • Georgia Congressman and civic rights movement activist John Lewis has written that every movement needs both firecrackers and pilot lights. We need the charismatic, articulate motivators as well as the folks who are steady, constant and vigilant.

Transcript

  • 1. Creating Change
    by uncovering and mobilizing
    partners and resources
    you didn't know had
    John Hamerlinck
  • 2. Jessica Hagy, Indexed http://thisisindexed.com/
  • 3. SOCIAL CHANGE
    ABCD
    IDEAS
    TOOLS
  • 4.
  • 5.
  • 6.
  • 7.
  • 8. Some people have power, others don’t
    Some people are leaders, others are not
  • 9. Asset-Based Community Development
    Asset-Based: discovers gifts & talents in the community right now
    Internally-Focused: Relies on community’s strengths, not on outside resources
    Relationship-Driven: Seeks to connect local people, associations and institutions
  • 10. Needs vs. Assets
    Needs Based
    Focus on deficiencies
    People are consumers of services
    Residents observe as issues are being addressed
    Asset Based
    Focus on effectiveness
    People are producers
    Residents participate and are empowered
  • 11. We all have assets and deficits.
  • 12. Community Assets
    Individuals
    Everybody!
    Associations
    Social Assets
    Institutions
    Public, private, nonprofit
    Physical Assets
    Buildings, natural assets
    Exchange
    Financial transactions and other exchanges
  • 13. Associations
  • 14. Associations & Institutions
  • DEMOCRACY = VOTING + ASSOCIATIONS
  • 22. IDEAS
  • 23. A good organizing issue is . . .
  • 24. “What are you good at?” (assets)
    “What are you most concerned or passionate about?”
    “We need you.”
  • 25.
  • 26.
  • 27. Communicating to Boost Community Participation
    Some Important Messages
    - How can people be involved in their own time?
    - Reassure people that their work will make a difference and their time will not be wasted.
    - People respond to messages that emphasize the tangible difference their participation will make.
  • 28.
  • 29. FORCE FIELD ANALYSIS
    State Desired Change Here
    DRIVING FORCES
    RESTRAINING FORCES
    Forces resisting the change
    Forces favoring the change
    (EQUILIBRIUM OR CURRENT STATUS)
  • 30. Skills
    Incentives
    Resources
    Action
    Plan
    Confusion
    =
    Vision
    Incentives
    Resources
    Action
    Plan
    Anxiety
    =
    Vision
    Skills
    Resources
    Action
    Plan
    Resistance
    =
    Vision
    Skills
    Incentives
    Action
    Plan
    Frustration
    =
    Vision
    Skills
    Incentives
    Resources
    Treadmill
    =
    Vision
    Skills
    Incentives
    Resources
    Action
    Plan
    Change
    =
    Adapted from Knoster, T. (1991) Presentation at TASH Conference, Washington DC
    (Adapted by Knoster from Enterprise Group Ltd.)
  • 31.
  • 32. A global network of people using mobile technology for social impact
    Tele-Doc (India)
    Nacer (Peru)
    CardioNet (Mexico)
  • 33. StanBird
    Geo-Historian Project, Kent State University
    http://www.youtube.com/watch?v=EsPRpQfHYOY
  • 34. A flash mob (or flashmob) is a large group of people who assemble suddenly in a public place, perform an unusual action for a brief time, then quickly disperse. The term flash mob is generally applied only to gatherings organized via telecommunications, social media, or viral emails.
    Improv Everywhere: Best Buy
    http://www.youtube.com/watch?v=utkkXCF8ZVc
    Jan./Feb. 2010
    CarrotMob: San Francisco
    Buycotting socially responsible businesses
  • 35. crowdsourcing
  • 36. crowdsourcing
  • 37.
  • 38. John Hamerlinck
    john@mncampuscompact.org
    320-308-4271
    Web: www.mncampuscompact.org
    Blogs: http://mncompact.wordpress.com
    http://cdce.wordpress.com
    Twitter: mncompact