GEOLOCATION–
PROJECT




          IT’S EVERYWHERE!
DATE                     CLIENT
          SEP 26, 2010            MORR...
a brief
background
Global Positioning
System (GPS)

First made available for
consumers on May 1,
2000
using multi-billion dollar satellites to find
tupperware hidden in the woods




Geocaching
Car Navigators (GPSr)

I SAID TURN
LEFT NOW!

Relies on internal
map, not
connected to
internet (until
recently)
iPhones
For the first time, you
and your location can
be connected to the
internet, instead of
relying on the unit’s
intern...
World 2.0
The vast information of
the web is now tied to
PLACE

Through geolocation
and social media,
anyone can “see”
thi...
Making the
invisible visible


QR Codes




                    http://www.youtube.com/watch?v=FLJue7bfBTE
Making the
invisible visible


Augmented Reality




          http://michael-shirley.com/blog/2009/07/new-york-subway-aug...
geolocation apps
Brightkite


One of the first social-
geolocation apps for
iPhone
Sit or squat


The first TRULY useful
geolocation app
Foursquare

Reigning popularity
champion

Compete to become
the mayor
Gowalla
Can only
check-in when
actually there

Stunningly
gorgeous
icons shown
with your
updates
Facebook Places
NEW! As of LAST MONTH!

500 million people now have geolocation
in their newsfeeds
geolocation
business
ideas and
start-ups
Check in at your place
of work


Remind your friends
about where you work
Reward your mayors

Mayorship at
one location
gets
privileges at
all locations
(Boloco)
Start-up businesses
Topguest:

Connecting
your check-
ins with your
hotel reward
program(s)
Start-up businesses
Topguest:

Connecting
your check-
ins with your
hotel reward
program(s)
Create a tour

Reinforce
that you have
expert
knowledge of
your area
What can YOU create?

Geolocation
is in its
infancy....

Get creative!
privacy and
safety issues
with
geolocation
Social Media/Networking

       Morriss Partee
     Chief Experience Officer
       EverythingCU.com

     morriss@everyth...
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Geolocation -It's Everywhere!

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This presentation is adapted for PodCamp Boston 5 on September 26, 2010.

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  • Geolocation -It's Everywhere!

    1. 1. GEOLOCATION– PROJECT IT’S EVERYWHERE! DATE CLIENT SEP 26, 2010 MORRISS PARTEE, PODCAMP BOSTON5
    2. 2. a brief background
    3. 3. Global Positioning System (GPS) First made available for consumers on May 1, 2000
    4. 4. using multi-billion dollar satellites to find tupperware hidden in the woods Geocaching
    5. 5. Car Navigators (GPSr) I SAID TURN LEFT NOW! Relies on internal map, not connected to internet (until recently)
    6. 6. iPhones For the first time, you and your location can be connected to the internet, instead of relying on the unit’s internal maps Contextual and social
    7. 7. World 2.0 The vast information of the web is now tied to PLACE Through geolocation and social media, anyone can “see” things previously invisible
    8. 8. Making the invisible visible QR Codes http://www.youtube.com/watch?v=FLJue7bfBTE
    9. 9. Making the invisible visible Augmented Reality http://michael-shirley.com/blog/2009/07/new-york-subway-augmented-reality-iphone-app/
    10. 10. geolocation apps
    11. 11. Brightkite One of the first social- geolocation apps for iPhone
    12. 12. Sit or squat The first TRULY useful geolocation app
    13. 13. Foursquare Reigning popularity champion Compete to become the mayor
    14. 14. Gowalla Can only check-in when actually there Stunningly gorgeous icons shown with your updates
    15. 15. Facebook Places NEW! As of LAST MONTH! 500 million people now have geolocation in their newsfeeds
    16. 16. geolocation business ideas and start-ups
    17. 17. Check in at your place of work Remind your friends about where you work
    18. 18. Reward your mayors Mayorship at one location gets privileges at all locations (Boloco)
    19. 19. Start-up businesses Topguest: Connecting your check- ins with your hotel reward program(s)
    20. 20. Start-up businesses Topguest: Connecting your check- ins with your hotel reward program(s)
    21. 21. Create a tour Reinforce that you have expert knowledge of your area
    22. 22. What can YOU create? Geolocation is in its infancy.... Get creative!
    23. 23. privacy and safety issues with geolocation
    24. 24. Social Media/Networking Morriss Partee Chief Experience Officer EverythingCU.com morriss@everythingcu.com 413·535·0621 http://everythingcu.wordpress.com Friend me on Facebook, Twitter,

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