CORPORATE PRESENTATION – NOVEMBER 2009
• Overview
• Business Brief
• Mission
• Market Opportunity
• The Portal Portfolio
• Publisher Partners
• MMO Life Team
• Contact

OVERVIEW
• MMO Life is the world’s leading network of MMO game portals
• MMO Life is a unique combination of:
o World’s largest portfolio of MMO, RPG and related domain names
o Quality content, top features and latest reviews/news
o Demographically and geographically segmented destinations
o Traffic acquisition efficiency
o User conversion optimization
o Own brands and affiliates (white-label) via proprietary CMS platform

BUSINESS BRIEF
• Founded 12/08 in Haarlem by world renowned game industry experts, previously
driving 100 mio monthly visitors to leading game destinations
• Seed Round in January 2009 included game industry leaders Klaas Kersting and
Alexander Roesner (Gameforge)
• First VC Round completed in August 2009 led by Big Bang Ventures
• MMO Life network garnered 2,5 million unique visitors in only a few months
• Business model based on Revshare / CPA with game publishers & affiliates.

MISSION
• MMO Life owns the world’s largest portfolio of MMO, RPG and related domain
names.
• Whilst the competition continues to promote .com’s, MMO Life will very quickly
establish market-leading positions in core countries by clever utilisation and
exploitation of local domain names with quality content, top features and the
latest news.
• The strategy is based on relevancy and simplicity. Driving online traffic to an
easy-to-navigate site that is relevant to users demographically and geographically
with appropriate content in their local language.
• Starting with US portals www.mmohub.org, www.mmogames.com
www.mmorpgmmorpg.com, 2009 has launched portals in Germany, Spain and
Brasil. Throughout 2009 we will see portals to be launched in France, UK and the
Netherlands.

GAME MARKET EXPLODING
Source: Korean Game Association
• Global online game market doubles to $10.2bn in 2009
• USA & Europe market share 52.4% and overtake Asia in 2009
• Networked gaming services will account for 50% of revenues followed by
downloads at 23% (Parks Associates, US market)

THE PORTAL PORTFOLIO
THE TWEEN MARKET
• Boys (40%) and Girls (60%) aged 6-12
• Publishers: Club Penguin (Disney); Free Realms (Sony); Habbo Hotel (Sulake)
• MMO Life top-level domain: www.mmogames.com
• Launched: March 2009

THE TEEN MARKET
• Boys (60%) and Girls (40%) aged 13-19
• Publishers: Runescape (Jagex); OGame (Gameforge); Seafight (BigPoint)
• MMO Life top-level domain: www.mmohub.org
• Launched: January 2009

THE 20+ MARKET
• Boys (70%) and Girls (30%) aged 20+
• Publisher: Age of Conan (Funcom); World of Warcraft (Blizzard); Eve Online (CCP)
• MMO Life top-level domain: www.mmorpgmmorpg.com
• Launched: April 2009

EXPANDING RAPIDLY
LIVE!
 mmohub.org  mmohub.de
 mmogames.com  mmospiele.de
 mmorpgmmorpg.com  mmorpgmmorpg.de
 mmoszene.de
 mmohub.es  mmohub.com.br
 mmojuegos.es  mmojogos.com.br
COMING SOON: United Kindom, France, The Netherlands

PUBLISHER PARTNERS
• Signed agreements with 35 of 60 largest MMO publishers
• MMO Life only network signing up publishers for now
• Current partners include a.o.:
o Jagex (Runescape..)
o Bigpoint (Sea Fight, Dark Orbit…)
o NDoors (Atlantica Online)
o Gameforge (Battleknight, Gladiatus,..)
o Sony Entertainment (Free Realms, Everquest II)
o Sulake (Habbo Hotel)
o Outspark (Project Powder)

THE MMO LIFE MANAGEMENT TEAM
• Reinout Te Brake (Co-Founder & Strategist): Strategy Director Spil Games
• Simon Usiskin (Co-Founder & CEO): Portal Director Spil Games, Head of HipTV
(2waytraffic)
• Danielle Vogelenzang (Commercial Director): BD/Portal Director Spil; BD Chello Media
• Gerrit Brouwer (Financial Director): CFO Steenkorrel Groep, Associate at Rabo Securities
• Tony Colafrancesco (BD Director); BD Director Playspan, Director Gaming AIM/AOL

CONTACT US
MMO Life B.V. is a registered company in The Netherlands.
Please contact us for further information – we very much look forward to working with
you:
MMO Life BV
Kenaupark 2
2011 MS Haarlem
The Netherlands
Phone: +31 23 20 20 433
Fax: +31 20 5219333
E-mail: contact@mmolife.org / advertising@mmolife.org / press@mmolife.org
Website: www.mmolife.org