1. Using social media to develop your personal branding Matthew Mobbs e: mjm33@le.ac.uk web: http://mjmobbs.com twitter: mjmobbs

5. “In three to five years time I would expect not to be looking at CVs and doing most of my recruiting online using LinkedIn” Graduate Recruiter – Accenture

6. Why engage with social media

7. Why engage with social media Expanding your network Researching careers and partners Improve you commercial awareness Employers and partners look for you Promoting yourself and your business

8. Keep Up with Employers and Partners KPMG Graduate Recruitment Company profile @KPMG_UK_LLP KPMG Channel

9. Keeping in touch RSS Feeds and News readers

12. Digital CV and achievements

16. Digital CV and achievements

18. Link to personal website

19. Follow interesting people…but not too many

20. Engage in conversation

23. Digital CV and achievements

25. More in-depth reflection and writing Blogs enable you to write longer, more in-depth reflections into activities you engage in Can share via Social Media Help with applying for jobs or right business documents Wordpress Blogger Posterous http://mjmobbs.com

26. Netiquette Build a positive presence Be polite; think about your approach Expand your network and make connections Build relationships over time Be sincere Decide on boundaries

27. Digital Footprint First Find your footprint Google Yourself! kgbpeople.com

28. Protecting Yourself Keep it private Do you want employer, lecturers, colleague, your mum to see it? Check your Social Network Privacy Settings Outside and inside

29. Promoting yourself Link your sites together Add selected link to your: CV Business card Email signature Matthew Mobbs Learning Technologist Student Support and Development Service University of Leicester LE1 7RH e: mjm33@le.ac.uk Web: mjmobbs.com Twitter: @mjmobbs LinkedIn: http://uk.linkedin.com/pub/matthew-mobbs/7/381/48b

30. Horses for courses Choose the networks that suit you

31. Thank-you For all the resources used in this presentation and more: http://www.diigo.com/list/mjmobbs/leicester-award-and-social-media http://mjmobbs.com

32. 10 Commandments of Social Media Thou Shalt Not Be a Narcissist Thou Shalt Listen to What Others Are Saying Thou Shalt Not Spam Thou Shalt Say Something of Substance Thou Shalt Not Abuse Thy Neighbour Thou Shalt Give Credit Where Credit is Due Thou Shalt Learn How to Spell (or at least use a spell checker) Thou Shalt Use Real Words Thou Shalt Not Bear False Witness Thou Shalt Not Be a Friend Wh*re http://www.noupe.com/how-tos/ten-commandments-of-social-media.html