Using Social Media to assist your career - Audio Version

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Presentation given as part of the Leicester Award for Employability Skills at the University of Leicester

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Using Social Media to assist your career - Audio Version

  1. 1. Using social media to assist your Career<br />Matthew Mobbs<br />e: mjm33@le.ac.uk<br />web: http://mjmobbs.com<br />twitter: mjmobbs<br />
  2. 2. What is social media<br />“a group of Internet-based applications which allows the creation and exchange of user-generated content.”<br />Kaplan, Andreas M.; Michael Haenlein (2010). "Users of the world, unite! The challenges and opportunities of Social Media". Business Horizons53 (1): 59–68<br />Watch: Social Media in Plain English<br />
  3. 3. “In three to five years time I would expect not to be looking at CVs and doing most of my recruiting online using LinkedIn”<br />Graduate Recruiter – Accenture <br />
  4. 4.
  5. 5. What we’ll be looking a<br />Why engage with social media<br />Staying in touch<br />How to engage with social media<br />Protecting yourself<br />
  6. 6. Why engage with social media<br />
  7. 7. Why engage with social media<br />Researching Careers<br />Peer feedback on the recruitment process<br />Chat to employers<br />Improve you commercial awareness<br />Creative job hunting<br />Employers look for you<br />Promoting yourself<br />
  8. 8. Keeping Up with Employers<br />KPMG Graduate Recruitment<br />Company profile<br />@KPMG_UK_LLP<br />KPMG Channel<br />
  9. 9. Keeping in touch<br />RSS Feeds and News readers<br />
  10. 10.
  11. 11. Blogs of colleagues and other who work in my field<br />
  12. 12. Blogs of colleagues and other who work in my field<br />Journals and websites in my field of work<br />
  13. 13. Recommendations<br />Blogs of colleagues and other who work in my field<br />Journals and websites in my field of work<br />
  14. 14. Keeping in touch<br />RSS Feeds and News readers<br />Blog Search Tools<br />Watch: Google Reader in Plain English<br />
  15. 15. Keeping in touch<br />RSS Feeds and News readers<br />Google Alerts (Email)<br />Blog Search Tools<br />Watch: Google Reader in Plain English<br />
  16. 16. How to engage with Social Media<br />
  17. 17. How to engage with Social Media<br />Twitter<br />Networking<br />Share ideas<br />Commercial Awareness<br /> Job Search<br />www.tweetmyjobs.com<br />www.twitterjobsearch.com<br />Facebook<br /><ul><li>Social
  18. 18. Large companies have Fan Pages</li></ul>LinkedIn<br /><ul><li>More professional
  19. 19. Digital CV and achievements
  20. 20. Large number of companies and groups of similar interests</li></li></ul><li>How Twitter works<br />Been developing a new idea. Read on my blog http://mjmobbs.com <br />
  21. 21. How Twitter works<br />Been developing a new idea. Read on my blog http://mjmobbs.com <br />@you I’ve done some work in that before check this out http://joblogs.com<br />
  22. 22. How Twitter works<br />Been developing a new idea. Read on my blog http://mjmobbs.com <br />@you I’ve done some work in that before check this out http://joblogs.com<br />@you Really nice idea, why don’t we discuss more over coffee<br />
  23. 23. How Twitter works<br />Been developing a new idea. Read on my blog http://mjmobbs.com <br />@you I’ve done some work in that before check this out http://joblogs.com<br />@you Really nice idea, why don’t we discuss more over coffee<br />@greenguy @blueguy Thanks for your advice. Lets work together<br />
  24. 24. How to engage with Social Media<br />Twitter<br />Networking<br />Share ideas<br />Commercial Awareness<br /> Job Search<br />www.tweetmyjobs.com<br />www.twitterjobsearch.com<br />Facebook<br /><ul><li>Social
  25. 25. Large companies have Fan Pages</li></ul>LinkedIn<br /><ul><li>More professional
  26. 26. Digital CV and achievements
  27. 27. Large number of companies and groups of similar interests</li></li></ul><li>LinkedIn Profile<br />Summary<br />Employment history<br />Education<br />Specialties and Interests<br />Important for people to find you<br />Recommendation<br />Updates<br />Connections<br />
  28. 28. Employers on LinkedIn<br />
  29. 29. Employers on LinkedIn<br />
  30. 30. Employers on LinkedIn<br />
  31. 31. Employers on LinkedIn<br />
  32. 32. Employers on LinkedIn<br />
  33. 33. Employers on LinkedIn<br />
  34. 34.
  35. 35. Get the most out of LinkedIn<br />Create a full Profile<br />Keep it up-to-date<br />Get Recommendations<br />Use Updates<br />Make Connections<br />Personalised<br />Research Employers<br />“Follow” for news and jobs<br />
  36. 36. More in-depth reflection and writing<br />Blogs enable you to write longer, more in-depth reflections into activities you engage in<br />Can share via Social Media<br />Help with applying for jobs <br />Wordpress<br />Blogger<br />Posterous<br />
  37. 37. Collating Evidence<br />£30.00<br />WORK<br />Team working<br />
  38. 38. Collating Evidence<br />Team Working Skills<br />£30.00<br />WORK<br />Team working<br />Team working<br />
  39. 39. Collating Evidence<br />Team Working Skills<br />£30.00<br />WORK<br />Team working<br />Team working<br />Team working<br />Group Project<br />
  40. 40. Why do this?<br />Team working<br />IT Skills<br />Communication<br />Team working<br />Work Placement<br />Team working<br />IT Skills<br />Team working<br />Team working<br />Communication<br />Team working<br />Networking<br />IT Skills<br />Networking<br />
  41. 41. Why do this?<br />What experience do you have of working in teams?<br />Team working<br />IT Skills<br />Communication<br />Team working<br />Work Placement<br />Team working<br />IT Skills<br />Team working<br />Team working<br />Communication<br />Team working<br />Networking<br />IT Skills<br />Networking<br />
  42. 42. Example blog<br />http://mjmobbs.com<br />
  43. 43. Digital Footprint<br />First Find your footprint<br />Google Yourself!<br />kgbpeople.com<br />
  44. 44. Protecting Yourself<br />Keep it private<br />Do you want employer, lecturers, colleague, your mum to see it?<br />Check your Social Network Privacy Settings<br />Outside and inside<br />
  45. 45. Netiquette<br />Build a positive presence <br />Be polite; think about your approach<br />Expand your network and make connections<br />Build relationships over time<br />Be sincere<br />Decide on boundaries<br />
  46. 46. Promoting yourself<br />Link your sites together<br />Add selected link to your:<br />CV<br />Business card<br />Email signature<br />Matthew Mobbs<br />Learning Technologist <br />Student Support and Development Service<br />University of Leicester<br />LE1 7RH<br />e: mjm33@le.ac.uk<br />Web: mjmobbs.com<br />Twitter: @mjmobbs<br />LinkedIn: http://uk.linkedin.com/pub/matthew-mobbs/7/381/48b<br />
  47. 47.
  48. 48. Horses for courses<br />
  49. 49. Horses for courses<br />Choose the networks that suit you<br />
  50. 50. Thank-you<br />For all the resources used in this presentation and more: http://www.diigo.com/list/mjmobbs/leicester-award-and-social-media<br />http://mjmobbs.com<br />

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