Solomo

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Miko Goseco

Miko Goseco

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  • SoLoMo is becoming the new standard in business. If your business doesn't have an online and mobile presence, it will surely get left behind. Smartphones are gaining so much popularity and businesses will have to adapt to the new environment that this implements.
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  • SoLoMo is becoming the new standard in business. If your business doesn't have an online and mobile presence, it will surely get left behind. Smartphones are gaining so much popularity and businesses will have to adapt to the new environment that this implements.
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  • 1. + SO-cial LO-cal MO-bile
  • 2. + What is SoLoMo?  Social-Local-Mobile  Mobile device centered  Online interactions  Heavy use of social media
  • 3. + What is SoLoMo  Integrates GPS technology into online actions with smartphones  Significant in today’s world due to popularity of smartphones
  • 4. + What is SoLoMo?
  • 5. + Implications on E-commerce  Businesses can:  Increase their market opportunity  Have a new advertising venue  Have better market targetting  Have a strong online presence
  • 6. + Implications on E-commerce  Conusmers can:  Easily access various products  Be exposed to more products  Easily online transactions  CONVENIENCE
  • 7. + SoLoMo in the next 2 years…  Continuous growth  Growing popularity of smartphones  More and more technological advances
  • 8. + SoLoMo in the next 2 years…  Continuous integration into E-commerce  Start of decline of traditional businesses  Traditional businesses adapting with the SoLoMo craze  New business standards  More efficiency and effectivity in businesses