Your SlideShare is downloading. ×
Mobile Apps & Web Apps - Understand What Really Delivers Success for Travel Brands
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Mobile Apps & Web Apps - Understand What Really Delivers Success for Travel Brands

186
views

Published on

EyeforTravel Mobile conference, March 2012. Why you should lead with Mobile Web to build Success.

EyeforTravel Mobile conference, March 2012. Why you should lead with Mobile Web to build Success.

Published in: Technology, Business

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
186
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Mobile Apps & Web Apps -Understand What Really Delivers Success for Travel Brands Melissa Matross March 2012
  • 2. Buy time (and resources)(and knowledge)
  • 3. Reach the maximum audience.
  • 4. Simplify.
  • 5. Speed matters.
  • 6. Search times 23.112.1 7.1Full Site mWeb 1.0 mWeb 2.0 Full Site mWeb 1.0 mWeb 2.0
  • 7. Tablet is mobile. But different.
  • 8. Know your customer, even better.
  • 9. Mobile is core.
  • 10. Take risks.
  • 11. 1. Buy time.2. Reach the maximum audience.3. Simplify.4. Speed matters.5. Tablet is mobile. But different.6. Know your customer, even better.7. Mobile is core.8. Take risks.
  • 12. About those apps…
  • 13. Melissa Matross @mmatrossmmatross@hotwire.com