Good Copy Fast

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Melanie Lundheim is a freelance writer and founder of Good Copy Fast. She specializes in internal, marketing, instructional, technical and digital communications. This is a version of a presentation she gave at the University of Minnesota Department of Writing Studies on March 29, 2012 to students studying technical communications. The presentation includes tricks of the trade, which she shares with the many aspiring freelance writers who approach her for advice. Note: This presentation makes more sense when viewed with narration on YouTube, accessible at the end of the slideshow. For more information, visit http://goodcopyfast.com.

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Good Copy Fast

  1. 1. Tips from a Six-figure Freelance Writer Your future is bright!Wednesday, March 28, 2012
  2. 2. Melanie LundheimWednesday, March 28, 2012
  3. 3. Communication Specialties • Internal • External • Technical • Marketing • WebWednesday, March 28, 2012
  4. 4. Clients • Target • 3M • Lawson Software • Ecolab • General Mills • CargillWednesday, March 28, 2012
  5. 5. Why Freelance? • Be my own boss • Set my own schedule • Choose clients, projects • Work from homeWednesday, March 28, 2012
  6. 6. Perks • Six figures annually • Part-time hoursWednesday, March 28, 2012
  7. 7. Do What You LoveWednesday, March 28, 2012
  8. 8. Learn to WriteWednesday, March 28, 2012
  9. 9. Learn to Sell and Serve • Sales • Service • Account ManagementWednesday, March 28, 2012
  10. 10. Develop Your Business • LinkedIn.com • Indeed.com • Jigsaw.comWednesday, March 28, 2012
  11. 11. Showcase Your WorkWednesday, March 28, 2012
  12. 12. Exceed Client Expectations • Repeat business • Referrals • RecommendationsWednesday, March 28, 2012
  13. 13. Target the Right MarketWednesday, March 28, 2012
  14. 14. Choose Your Work Strategy • Direct for client • Through placement firm • Win-win!Wednesday, March 28, 2012
  15. 15. Save for Taxes • Set aside $ for taxes • Pay taxes quarterly • Get a tax advisorWednesday, March 28, 2012
  16. 16. Save for You • Feast of famine cycles • Healthcare • RetirementWednesday, March 28, 2012
  17. 17. The Digital AgeWednesday, March 28, 2012
  18. 18. Keep in touch! • Melanie@goodcopyfast.com • Facebook.com/goodcopyfast • Twitter.com/mlundheim • LinkedIn.com/in/goodcopyfastWednesday, March 28, 2012

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