How To Manage Your Career Using Social Media!

Networking In The Wireless World
Matthew Levy
February 2010
Matt is a well-rounded HR professional with fifteen years of broad experience in both specialist (e.g., recruiting) and generalist (e.g., HR business partner) roles at blue-chip companies, including Merck, Amgen and Johnson & Johnson.

Agenda
What Is Social Media?
Why Should We Care?
Enhance NOT Replace
What Does It Mean To Have A Brand?
Examples: LinkedIn, Blog, Twitter, e-Newsletter
Benefits
Next steps
Questions
2
It Only Takes ONE

What Is Social Media?
3
It Only Takes ONE

Why Should We Even Care About Social Media?

Because only 3% of jobs make it onto the big job boards…
Because an average of 300 candidates apply to the those jobs…

AND

4
It Only Takes ONE

Because 75% of jobs are filled through networking…
And social media enhances your ability to network effectively…

I would rather spend more time hanging out at the social media ”party!”

Enhance/Augment NOT Replace
Creating an on-line presence and networking using social media does not replace face to face meetings
Rather, it is intended to enhance your face to face interactions
Subject Matter Expert
Create a buzz
Easily “found” on-line
Networking partners already know more about you
5
It Only Takes ONE

How Do You Create Your Brand?
6
It Only Takes ONE

LinkedIn - #1 Focus
Fully Optimize Your Profile
Easy to be found
Shows subject matter expertise
Stay on the forefront w/connections
Easier to connect/build network
7
It Only Takes ONE

End Result of LinkedIn Optimized Profile
8
It Only Takes ONE

End Result – You Can Be Found, Again!
9
It Only Takes ONE

Blogging
Subject Matter Expertise
Helping Others
Making Connections
Easy Setup
Improve Google Page Rank
10
It Only Takes ONE

Twitter
Not Just For Teenagers
Professionals Are Using it in a Big Way
Practice Makes Perfect
11
It Only Takes ONE

E-Newsletter
Like it or Not – 7 Day Shelf Life
Keep Yourself Front and Center
Great Way to Help Others
12
It Only Takes ONE

Benefits of Networking In The Wireless World
Demonstrate Your Technology Skills
Show That You Are Relevant
Connect to People Whom You Never Would Have Met
Help People You Never Could Have Helped
Learn About Job Opportunities You Never Would Have Heard About
Land a Job Due To Your Expanded Network
13
It Only Takes ONE

Next Steps
Optimize LinkedIn Profile
Use LinkedIn to connect to influential and well-connected contacts in your specialty
Start Blogging
It’s free and easy. Try Wordpress.
Start Tweeting
Not just for teenagers anymore
Add to email signature
14
It Only Takes ONE

Questions?
15
It Only Takes ONE

About The Presenter
Matthew Levy is a well-rounded HR professional with fifteen years of broad experience in both specialist (e.g., recruiting) and generalist (e.g., HR business partner) roles at blue-chip companies, including Merck, Amgen and Johnson & Johnson.
You can see Matt’s bio by visiting his LinkedIn profile at http://www.linkedin.com/in/matthewflevy.
He blogs at http://mlevy2222.wordpress.com/ and can be followed on Twitter at http://twitter.com/mlevy7.
Matt would love to answer your career-related questions. You can reach him via email at mlevy2222@yahoo.com.
16
It Only Takes ONE

http://blog.cornerofficecoach.com	216
http://www.cornerofficecoach.com	45
http://mlevy2222.wordpress.com	31
http://www.slideshare.net	5
http://www.lmodules.com	3

How To Manage Your Career Using Social Media!

by Matthew Levy on Feb 02, 2010

Accessibility

Categories

Tags

Upload Details

Usage Rights

5 Embeds 300

Statistics

How To Manage Your Career Using Social Media! — Presentation Transcript