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Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
Mopay For Android On Linked In
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Mopay For Android On Linked In

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  • 1. FOR ANDROID
  • 2. MOPAY IS EUROPE’S LEADING MOBILE PAYMENTS PROVIDER 2 Founded: March 2000 Offices: Munich, London, Palo Alto, Beijing Unique user last 12m: ~10 mil. Customers: 400+ Active countries: 80 addressing 3.3 billion mobile phone users Copyright 2011 mopay
  • 3. ANDROID MARKET EXPANDS BY 16% EVERY MONTH 3Copyright 2011 mopay 0 15,000 30,000 07 '09 08 '09 09 '09 10 '09 11 '09 12 '09 01 '10 02 '10 03 '10 04 '10 05 '10 06 '10 07 '10 08 '10 09 '10 10 '10 11 '10 12 '10 01 '11 02 '11 03 '11 Source: AndroLib.com; 2011 Number of new apps & games on android market July 2009 – March 2011 CMGR 16% 84% Apps 16% Games
  • 4. 59% OF APPS ON ANDROID MARKET ARE OFFERED FREE OF CHARGE 4Copyright 2011 mopay Overview of free and paid apps in android market 2010 [%] Source: Distimo; 2010 In-App payment essential for revenue generation in Android applications 16.0 22.0 24.0 25.0 31.0 59.0 84.0 78.0 76.0 75.0 69.0 41.0 0.0 20.0 40.0 60.0 80.0 100.0 Free Paid
  • 5. QUITE A PROCESS TO PAY ON ANDROID ;-) 5Copyright 2011 mopay Verify checkout in separate window Click on payment button Set up google Email Account Register for Google checkout Credit Card and Postal adress Assign Android device to checkout account 1 2 3 4 5 6 Redirect to app 7
  • 6. 6Copyright 2011 mopay MOPAY FOR ANDROID REVOLUTIONIZES PAYMENTS
  • 7. PAYMENT IS SEAMLESSLY INTERGATED 7Copyright 2011 mopay Showcase „BallTrails“ Free download Buy additional items Click and Pay Continue gaming Available here: https://market.android.com/details?id=com.adgame.media.balltrails&feature=search_result or
  • 8. CLICK AND PAY – AS SIMPLE AS THAT 8 Consumer monitors progress of payment process Confirmation screen shown when payment successful Consumer confirms payment with click on „ok“ Here Copyright 2011 mopay
  • 9. CONSUMERS HAVE A FRICTIONLESS PAYMENT EXPERIENCE 9Copyright 2011 mopay • No registration for payment necessary (no credit card) • mopay for android allows payment for every android user in every android app • No manual app installation needed • Smooth Click and Pay experience with stunning conversion rates • WiFi and mobile networks supported Advantages for consumers
  • 10. 10 INTEGRATION OF MOPAY FOR ANDROID: QUICK AND EASY Copyright 2011 mopay Merchant 1. Contact with mopay & definition of desired pricepoints 2. mopay internal set up (account, pricepoints etc.) 3. Technical integration (SDK) of mopay in android application & Sandbox testing Merchant That´s it !
  • 11. 19 COUNTRIES INITIAL COVERAGE WITH SPECIFIC PRICEPOINTS 11Copyright 2011 mopay … and many more will follow soon! Canada Macedonia Russia Croatia Netherlands Switzerland France Poland United Kingdom Germany Portugal USA Ireland RomaniaBulgaria Italien Griechenland Spanien Estland
  • 12. 12 OUTLOOK Copyright 2011 mopay Launch next 25 countries by mid 2011 – Having at least 50 countries available before year-end
  • 13. CONTACT 13 Matthias Letzelter Head of Business Development Games & Interactive Services Marcel-Breuer-Str. 18 80807 Munich Germany Tel.: +49 (0)89 32 29 86-0 Fax: +49 (0)89 32 29 86-570 Email: matthias.letzelter@mopay.com Internet: www.mopay.com Copyright 2011 mopay

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